Images.palmbeachculture.com



EXECUTIVE SUMMARIES FOR CATEGORY B

TOURIST DEVELOPMENT FUND FOR CULTURAL TOURISM

2020-2021 GRANT AWARDS

Adolph & Rose Levis Jewish Community Center, Inc.

Arts, Culture and Learning at the Levis JCC Sandler Center

Award Amount: $60,261

Programming for the Levis JCC Sandler Center comprises of over 125 uniquely cultural and arts programs for adults 50 and older per year. Programs are based in literary arts, visual arts, professional theater performance, adult university lectures, courses, and film screenings. Grant B funds in part are used to pay a monthly retainer to the The Buzz Agency (a PR Firm) advertising, Artist fees, Co-op Advertising (eg. NY Times ads)

Boca Raton Museum of Art, Inc.

Boca Raton Museum of Art 2020-2021 Season

Award Amount: $153,313

Boca Raton Museum of Art (BRMA) will present 8-10 exhibitions in the 20/21 season that further curatorial interests, hold special community relevance, and promote art and culture. Exhibitions are enhanced with virtual and in-person education, outreach, and collaborative programs and events that benefit and attract visitors and residents. Grant funds will be used for BRMA marketing staff, outside marketing/PR services, outside professional services, and direct marketing/advertising expenses.

FAU Foundation Inc. / Dorothy F. Schmidt College of Arts and Letters

Dorothy F. Schmidt College of Arts and Letters Public Programs

Award Amount: $102,371

World renowned scholars, authors, performers, artists, distinguished filmmakers, and emerging talent are presented to diverse public audiences. Due to COVID-19, fall programming will be virtual, with hope for in-person gatherings to begin in January as allowed. Grant support will provide funding to enhance marketing and publicity efforts; fund distinctive professional performers and speakers, targeting programs that attract out-of-county visitors; and may be used for PPE to assure event safety.

Loggerhead Marinelife Center, Inc.

Loggerhead Marinelife Center

Award Amount: $158,499

Loggerhead Marinelife Center (LMC) will use this grant to cover the costs of traditional and nontraditional marketing and advertising such as magazine advertisements, virtual programming, calendar listings, outside professional services, video advertisements and social media ad campaigns. This grant will allow LMC to have substantial marketing support and high-quality materials in order to enhance our programs and increase our state, national, and international impact.

Loxahatchee River Historical Society, Inc.

Jupiter Inlet Lighthouse & Museum Heritage Site

Award Amount: $83,210

Jupiter Inlet Lighthouse & Museum offers a variety of eco-heritage experiences through tours, programs, and events at a unique, nationally acclaimed waterfront site. Visitors enjoy touring safe outdoor exhibits, Lighthouse climbs, and nature hikes.

This grant supports: designated marketing staff, traditional, online/social media advertising, Cultural Council coop ads, website enhancements, rack cards/digital ads on the Florida Turnpike and throughout Florida.

Maltz Jupiter Theatre, Inc.

Maltz Jupiter Theatre 2020/21 Season

Award Amount: $157,851

The Maltz Jupiter Theatre's marketing efforts during 20/21 will focus on institutional marketing to highlight its new state-of-the-art, Broadway-scale production facilities and its grand reopening in October 2021. Pieces will be distributed throughout South Florida in an effort to revive local tourism, with additional focus on national markets, including NYC, and Orlando, furthering the Theatre’s reach and creating national interest in our jewel in Jupiter.

Norton Museum of Art, Inc.

Norton Museum of Art 2020-2021 Season

Award Amount: $159,471

In 2020-2021, the Norton will welcome visitors back into its galleries, with new policies in place to ensure the safety of all. The Museum will present outstanding exhibitions and educational programming, while also continuing to expand its online offerings for audiences at home. Grant funding will support advertising expenses, marketing personnel, and a national public relations firm, all promoting Palm Beach County to a broad audience that includes cultural tourists from around the world.

Old School Square Center for the Arts, Inc.

Old School Square Programming 2020-21

Award Amount: $121,886

TDC marketing dollars will be spent to attract visitors to both our campus and our virtual media platforms. We will also use our funding to boost our social media campaigns, pay for radio, print and mail collateral pieces for performances, the school and museum.

Palm Beach Dramaworks, Inc.

Palm Beach Dramaworks 2020-2021 Season

Award Amount: $128,841

In response to the current viral pandemic, and understanding that our patrons may not feel safe coming back to our intimate theatre until a vaccine is widely available, we have moved our performance space online. We've created virtual programs offered twice weekly for FREE to the entire community and will continue to do so until we can safely welcome back patrons to the theatre. This shift requires ramping up our social media marketing efforts which is supported by the grant.

Palm Beach Opera, Inc.

Palm Beach Opera, Inc. 2020-2021 Season

Award Amount: $156,797

Funds provided by the Tourism Development Council will support Palm Beach Opera's (PBO) 20/21 season including out-of-county marketing efforts that will positively impact residents and visitors to PBO’s mainstage productions in addition to its digital education and community engagement programs. Palm Beach Opera’s 2021 Festival will present three operas in a semi-staged concert format at the open-air iTHINK Financial amphitheater.

Palm Beach Photographic Centre, Inc.

Photography Workshops, Exhibitions and FOTOfusion Festival

Award Amount: $119,928

Palm Beach Photographic Centre is one of the most unique photographic institutions in the world, recognized as the best of its kind for the quality of master artists who teach at the Centre. The Centre presents photography exhibitions, workshops, evening lectures and FOTOfusion, an annual internationally recognized photo festival that attracts worldwide participation . Grant dollars will be used for the marketing, promotion, and presentation of the Photographic Centre’s programs and festival.

Raymond F. Kravis Center for the Performing Arts, Inc.

Kravis Center Presentations

Award Amount: $159,470

Marking its 28th anniversary, the Kravis Center is planning an abbreviated performance season due to the Coronavirus pandemic. Even so, we have scheduled an exciting range of theater, music, dance, comedy and multi-disciplinary performances, including our popular Kravis on Broadway, Regional Arts and innovative PEAK (Provocative Entertainment at Kravis) series. We are also offering the virtual Kravis@Home series. The TDC grant will be spent on Artist Fees and Advertising/Marketing.

South Florida Science Center and Aquarium, Inc.

Traveling Exhibits, Planetarium, Events

Award Amount: $156,392

The South Florida Science Center plans to continue to bounce back from deficits caused by the COVID-19 pandemic. Starting October 1st, we launched an extensive in-county and out-of-county marketing campaign for our 2020-21 season blockbuster exhibit, "Real Bodies" which includes digital, print, radio, TV, and billboards. The world-famous exhibit will be on display through April 2021. We are proud supporters of "The Palm Beaches Pledge" and use that messaging across our platforms as well.

SunFest of Palm Beach County, Inc.

SunFest 2021

Award Amount: $154,933

SunFest welcomes 100,000+ guests each May to West Palm Beach to enjoy musical performances from various genres and contemporary art installations. Grant dollars help fund artist fees, production, and marketing expenses, enabling SunFest to market and present the best event possible. SunFest’s annual economic impact has grown to nearly $30 million. 30% of guests travel from 49 states, 23 countries, and 140 cities outside of Palm Beach County, generating off-season revenue for area businesses.

Palm Beach State College

Palm Beach State College Performing Arts 2020-2021

Award Amount: $98,535

The 2020-2021 Palm Beach State College (PBSC) Presenting Season is designed to serve a broad base of constituents by offering live performing experiences and engaging diverse community members and visitors in four venues across three regions of Palm Beach County.The theatres will present 38 performances over 9 distinct series and special events.

The Armory Art Center, Inc.

Discover Art at the Armory

Award Amount: $98,319

For over 30 years the Armory Art Center’s art school and galleries provide opportunities for individuals to creatively engage with the arts. The Armory’s mission is to inspire the creation and experience of art and the vision is to be the leading community resource for visual arts education by offering classes, workshops, art festival and exhibitions. Students range from beginners to experienced, ages range from pre-school to retiree. For the first time we offer Virtual and On-Campus classes.

The Henry Morrison Flagler Museum

Flagler Museum 2020-21 Programs

Award Amount: $155,906

The Flagler Museum interprets Whitehall, Florida’s history, and America’s Gilded Age through exhibitions, tours, ongoing preservation and conservation, and cultural programming. Both live and virtual programming will educate visitors about Henry Flagler and the era in which he lived. Grant funds will be used to promote programming through marketing/advertising, marketing staff, performers/speakers, and outside professional services/supplies to support programming and exhibitions.

The Morikami, Inc.

Marketing Stategies/Public Programs

Award Amount: $129,111

Morikami Museum and Japanese Gardens proposes a marketing strategy to promote programs, exhibitions, classes, lectures and festivals to our broadening audience of out of the area visitors, particularly those from out of Palm Beach County. Morikami continues to evolve and expand, because of COVID-19 some of our programs, classes and tours will be a virtual experience. Gardens are open to enjoy and visitorship continues to grow. Our gallery will be opening and exhibiting in November.

The Society of the Four Arts, Inc.

The Society of the Four Arts: 2020-21 Season Programming

Award Amount: $119,115

The Society of the Four Arts will utilize funds from this grant to promote our robust schedule of concerts, art exhibitions, telecasts, sculpture garden, films and countless other programs to a broad audience, in Palm Beach County, out-of-county, regionally, and in key markets through the nation. Throughout the year, The Four Arts offers hundreds of cultural programs and offers significant value to visitors who are seeking a unique cultural experience.

The Zoological Society of the Palm Beaches, Inc. d/b/a Palm Beach Zoo & Conservation Society

Palm Beach Zoo & Conservation Society - Animals and Events

Award Amount: $154,609

Palm Beach Zoo & Conservation Society is an important cultural attraction in the community providing entertainment for the more than 300,000 visitors each year while inspiring them to care for wildlife and wild places.

The TDC grant dollars will enable Palm Beach Zoo & Conservation Society to expand brand awareness beyond Palm Beach County, and entice visitors to the area to visit the Zoo.

................
................

In order to avoid copyright disputes, this page is only a partial summary.

Google Online Preview   Download