Overview of the Strategic Planning Model

STEP #1 – MARKETING CHECKLIST. 1. You should have 5-15 new Expireds going into the system each week. 2. There are two letters that must be mailed in one envelope to begin the campaign. Letter Two is written in the form of a ‘report’ and works best when mailed with Letter One. 3. You must make follow up calls after the letters arrive. 4. ................
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