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TV Booking Script Me: Hey, can I please speak to the producer who books the guests.Receptionist: Which show?Me: Whichever show has guests / more human interest storiesProducer: This is JoeMe: Hey Joe, are you the producer who books the guests?Producer: Yes, I am.Me: Fantastic, you’re just the person I need to talk to!! My name is Rob Kosberg, I’m a #1 Best Selling Author and I have a new book called, Publish, promote and profit with your own best selling book. I’ve taught thousands of authors how to become best sellers and I have a great segment for you tied into January being national book month and a New York Times article stating that 81% of all Americans feel they have a book inside them and that they should write it. The segment’s called 3 Mistakes to avoid Dying with your book still inside of you.(99 times of out 100 that is all you will need, however, if they have questions be prepared with more info…)Producer: That’s interesting tell me moreMe: Well 81% of Americans feel that they have a book inside of them yet only less than ? of 1 % ever actually write that book. I say in today’s era of self publishing options there is no reason for anyone to die with their book still inside them unless they make one of these 3 huge mistakes.Now the first mistake is what I call the “Tony Robbins trouble” - and that is to think that your topic must be original. Tony Robbins just came out with a new book, its called, Money master the game and there are a million books on money and on getting wealthy. He doesn’t have an original topic and if you think you need to have an original topic you are never going to get your book out while you are still alive. You’re going to die with your book still inside you.Now the second mistake to avoid if you want to get your book out is what I call the “Kim Kardashian conundrum” That is not having a specific result for your readers. You can’t think you are just going to write your autobiography or life history and everyone is going to buy it because they want to hear your story. Unless you’re Kim Kardashian or someone already famous that is never going to work out for you. If you are writing a book today you must speak to your reader interests not your own.And then the third mistake is what I call the “Ernest Hemingway error”. And that is to think that you must be a great writer in order to write a book. Hey, you don’t even need to know how to type or even know how to spell. All you need to know is how to talk – you can talk your book and I advise many people how to do that.Now that we know the mistakes to avoid here’s my 3 P’s for getting your book done while you’re still alive!The 1st P is Publish, make a decision to publish your book - do whatever is needed. Hire a coach, editor or ghostwriter – so your book doesn’t die inside you.The 2nd P is Promote, the worst thing is pouring your heart and soul into a book and nobody is interested in it. Make a promotion plan using websites, social media, even radio and TV to make it a hit.The 3rd P is Profit, once it’s published and promoted it will be the door opener you never dreamed of leading to profit.And that’s what I got for you – what do you think?PropsPublish – Clients BooksPromote – MegaphoneProfit - $100 Bill ................
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