BEAUTIFUL IS ABSOLUTE - Dealer Inspire
[Pages:31]BEAUTIFUL IS ABSOLUTE
CONTENTS
06 BE AUTIFUL IS ABSOLUTE 08 BE AUTIFUL IN THREE LE T TER S 10 M E N A C I N G LY AT T R A C T I V E 12 T A K E N B Y I T S B E A U T Y 14 S U P E R N AT U R A L A B I L I T Y 18 D E F Y I N G C O N V E N T I O N 20 BE AU TIFULLY BRU TA L 22 A R C H E T Y PA L EL E G A N C E I N P ER F O R M A N C E 24 T H E A R C H I T E C T U R E O F B E A U T I F U L 26 U N B O U N D E D B E A U T Y 28 A W H O L E N E W R E A L M O F LU X U R Y 30 EN TI CI N G T ECH N O LO G Y A N D EN T ERTA I N M EN T 32 T H E P I N N A C L E O F P E R S O N A L I S AT I O N 36 D E S I G N E R S P E C I F I C AT I O N S 44 Q BY A S TON M A RTIN 48 A S TO N M A R T I N AC C E S S O R I E S 52 S P E C I F I C AT I O N S 54 IMP ORTA NT N OTICE S
07
BEAUTIFUL IS ABSOLUTE
Its beauty leaves no room for doubt. Its power cannot be reasoned with.
The new DBS Superleggera has arrived.
Unquestionably, DBS Superleg gera sit s at the pinnacle of the Aston Martin production range. It is both a shining light expressing the most beautiful automotive art and, at the same time, a dark and menacing shadow of brutal, unequivocal strength. It is this fine blend of
seemingly opposing traits that makes the DBS Superleggera the absolute Aston Martin.
Aggressive, yet beautiful. Super lightweight, yet powerfully strong. A commanding presence, yet lavishly finished.
Throughout our histor y, the DBS nameplate has signified the utmost in elegance and
speed, comfort and performance. The rebirth of the new DBS Superleggera has produced the purest embodiment of Aston Martin in its most
remarkable form ? a meticulously handcrafted Grand Tourer with beaut y and performance in equal measure. No fraction of it is compromised.
The DBS Superleggera will leave you in awe. Its beauty is absolute.
08
BEAUTIFUL IN THREE LETTERS
For over half a centur y, the name DBS has meant just one thing: the ultimate production Aston Martin. A DBS is a distilled concentrate of all that has made Aston Martin not just one of the most coveted brands in the automotive sphere, but in all fields of endeavour, right around the world.
In 1967 the first DBS brought new standards of grace and luxury to Grand Touring, and with the arrival of a V8 engine in 1969, another level of performance too.
Fast-forward to the 21st century and a new kind of DBS broke cover in 2008, packing a V12 with over 500bhp, and looks that made it the perfect companion for the world's most famous secret agent.
Now the DBS name has returned, but this time with 715bhp at it s disposal. But for the first time, the DBS badge sits alongside another iconic Aston Mar t in name: `Sup erleg gera'. Fir s t s e en on t he 1959 DB4, the name comes with the promise of super lightweight construction techniques focussed on providing a driving experience like no other. It is a promise the DBS Superleggera keeps in full.
`WE ARE NOT CAR STYLISTS, WE ARE DESIGN ENGINEERS'
MAREK REICHMAN, CHIEF CREATIVE OFFICER, ASTON MARTIN LAGONDA
11
MENACINGLY AT TR AC TIVE
Convention says form and function are opposing interests. The DBS Superleggera is here to prove otherwise. The shape is unmistakably Aston Mar tin, but stronger, broader and more muscular than ever, not at a st ylist's whim but to cool and control the most powerful production Aston Martin in our history.
The DBS Superleggera is an aerodynamic masterpiece, commanding and exploiting the air flowing over its surfaces. It bends it to its will, splits and curves it, attracts and repels it according to its need. And when the finest designers and engineers harness such a powerful force of nature, sheer, unadulterated beaut y is the result.
12
TAKEN BY ITS BEAUT Y
Viewed from ahead the DBS Superleggera is dominated by a breath-taking hexagonal grille, combining a sense of unbounded strength with the most natural beauty. This set s the visual agenda for the entire car while simultaneously feeding the insatiable appetite for oxygen of the might y 715bhp engine.
Behind it, the ultra-light carbon fibre clamshell bonnet would look as at home displayed in a sculpture gallery as it does adorning our most potent production model to date. But we never do anything just for show: here the carbon fibre cuts weight, lowers the centre of gravity and expels hot air through a set of beautifully sculpted bonnet vents.
At the back, nothing less than a quartet of matte black exhausts will suffice to unleash the peerless sound of the V12 to the out side world providing an unforgettable experience to those both inside and out of the DBS Superleggera.
DOMINATED BY A BREATH-TAKING HEXAGONAL GRILLE
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