S3-eu-west-2.amazonaws.com



??1903Harley-Davidson? Motor Co. founded.?1909Production of the V-twin motorcycle begins.?????1912The first known accessories catalog featuring clothing is issued. The advertised jerseys proved so popular that the company had to replenish their planned stock three times.?1914Introduction of a collection of rider clothing and accessories in a catalog titled "Useful Accessories for Harley-Davidson? Motorcycles." The catalog featured sweaters, jerseys, leggings, and gloves.?1915The second year of clothing and accessories brings the addition of goggles, waterproof coats, linen dusters, and puttees.?????Circa 1920sThe first complete line of official Harley-Davidson? motorcycle clothing and accessories is introduced.??1928A leather jacket makes its first appearance as a Harley-Davidson? clothing item.??1929Decorative accessories and jewelry become part of the Motor Company's clothing line.????1936Harley-Davidson? catalogs featured the captain-style riding cap which became the quintessential motorcycle cap.??1947Harley-Davidson? begins selling what will become the classic black leather motorcycle jacket.????1950s-1960s?The "biker" film craze firmly sets the look and clothing of the American motorcycle rider in popular culture.??1950-1988?Merchandise assortment grows to include a wider variety of jackets, lightweight and all-weather clothing.??1958The first hard-shell safety helmets are added to the Harley-Davidson? clothing line.????1980Clothing line expanded to include riding leathers with more fashion appeal.??1989Harley-Davidson? MotorClothes? is created and line is expanded to include men's, women's and children's leather jackets, casual sportswear and small leather goods.?????1991Over 3 million MotorClothes? items sold.?1992Harley-Davidson? received Council of Fashion Designers Award for bringing biker look to ready-to-wear market.??1994Biker Blues denim line introduced. Annual sales increase 33 percent over 1993, with over 7 million items sold.?1995MotorClothes? line is available at 600 authorized domestic Harley-Davidson? dealerships.??1998Harley-Davidson? introduced FXRG? Functional Riding Gear Collection.?1999Heated Apparel and Accessories are added to H-D? MotorClothes? line.????2000Harley-Davidson? started offering MotorClothes? Apparel and Accessories online at harley-.??2001Harley-Davidson? MotorClothes? fashion show is held on the Champs Elysee.??2002In honor of the Company's centennial celebration in 2003, H-D? intorduces 100th Anniversary line that blends styling from early 1900's and today.?20031,400 dealerships around the world now carry H-D? MotorClothes? line ................
................

In order to avoid copyright disputes, this page is only a partial summary.

Google Online Preview   Download