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Appendix A. Summarizing inventory of documented retail technologiesDiscipline (i)Source(ii)TechnologyDescriptionValue type(iii)Amount of value types(iv)Amount of value subtypes(v)Path-to-purchase(vi)HCI Affinity Diagram Cluster(vii)Reference20081ITSIGIRA Grocery Product Retrieval SystemA grocery product retrieval system can be used to map products expressed in natural language into products in a grocery store. As an example, a typical handwritten grocery list can contain everything from generic item descriptions (e.g., milk, juice) to very specific items (e.g., a specific package of washing powder).a, b12ab?Nurmi, P., Lagerspetz, E., Buntine, W., Floréen, P., & Kukkonen, J. (2008). Product retrieval for grocery stores. In Proceedings of the 31st annual international ACM SIGIR conference on Research and development in information retrieval (pp. 781-782). ACM.2ITMobileHCIColor-Match A mobile cosmetic advisory system that enables women to select appropriate colors of cosmetics. It is a mobile phone based solution that allows a consumer to photograph herself using a phone camera while holding a specially designed color chart. ?d, f, g23?c?aJain, J., Bhatti, N., Baker, H., Chao, H., Dekhil, M., Harville, M., ... & Susstrunk, S. (2008). Color match: an imaging based mobile cosmetics advisory service. In?Proceedings of the 10th international conference on Human computer interaction with mobile devices and services (pp. 331-334). ACM.3ITHotMobileScreen CodesScreen codes is a space- and time-efficient compelling method for transferring data from a display to a camera-equipped mobile device. Screen codes encode data as a grid of luminosity. In one example, a screen in a store displays mobile codes linked to music tracks, which users can download to their mobile phones to sample before purchase. d11c?jCollomosse, J. P., & Kindberg, T. (2008). Screen codes: visual hyperlinks for displays. In Proceedings of the 9th workshop on Mobile computing systems and applications (pp. 86-90). ACM.4ITCHIUbiPayUbiPay is a mobile payment system that carries out small everyday payments in a way that minimizes user involvement by choosing an interaction method based on context information.b11d?iLehdonvirta, V., Soma, H., Ito, H., Kimura, H., & Nakajima, T. (2008). Ubipay: conducting everyday payments with minimum user involvement. InCHI'08 Extended Abstracts on Human Factors in Computing Systems?(pp. 3537-3542). ACM.20095ITOZCHICAST - a Context-Aware Shopping TrolleyThe Context Aware Shopping Trolley is designed to support the shopping activity in a supermarket through context-awareness and the acquisition of user attention. The system supports customers in finding and purchasing products from a shopping list and gives additional information about the individual products and similar products within product groups. b, e, h33d?bBlack, D., Clemmensen, N. J., & Skov, M. B. (2009). Supporting the supermarket shopping experience through a context-aware shopping trolley. In Proceedings of the 21st Annual Conference of the Australian Computer-Human Interaction Special Interest Group: Design (pp. 33-40). ACM.6ITHotMobileLiveCompareLiveCompare is a system based on participatory sensing with mobile devices to improve interstore grocery price comparisons. c, d, j33?c?b/eDeng, L., & Cox, L. P. (2009). LiveCompare: Grocery bargain hunting through participatory sensing. In Proceedings of the 10th workshop on Mobile Computing Systems and Applications (p. 4). ACM.7ITUbiCompShopping Cart GameWith the Shopping Cart Game, Kahl et al. aim to let toddlers participate in the shopping process to a certain degree without annoying their parents. Using RFID technology, the shopping carts are able to detect the articles and products inside. These items are reflected in the game played by the toddlers. b, k22?d?hKahl, G., Leichtenstern, K., Sch?ning, J., Spassova, L., & Krüger, A. (2009). A Contextual Learning Game for Toddlers Installed on an Interactive Display Attached to a Shopping Cart. In proceedings of Ubiqcomp: Workshop on Pervasive Computing Education (Vol. 9). ACM.8ITTEISurfaceWareSurfaceWare is a typical example of an interactive tabletop. It is also designed to allow interaction with tagged objects. Surface tags work similarly to bar codes, except that the pattern must be visible in infrared light. For example, when tagged products are placed on the tabletop, they are recognized, and appropriate media is displayed. e11?c?jDietz, P. H., & Eidelson, B. D. (2009). SurfaceWare: dynamic tagging for Microsoft Surface. In Proceedings of the 3rd International Conference on Tangible and Embedded Interaction (pp. 249-254). ACM.20109ITGreenComRFID-CellphoneAn RFID-enabled cell phone is a hybrid system that understands the customers’ purchase behavior and suggests the appropriate products. The customer purchase behavior is understood by the optimal use of customers’ previous purchase patterns and by dynamically updating the set of rules for each customer and also for each customer category. ?a, b, f23c?jSomasundaram, S., Khandavilli, P., & Sampalli, S. (2010). An intelligent RFID system for consumer businesses. In Proceedings of the 2010 IEEE/ACM International Conference on Green Computing and Communications & International Conference on Cyber, Physical and Social Computing (pp. 539-545). IEEE Computer Society.10MARJRCSBiometric Authentication TechnologyBiometrics are a process used to identify or authenticate an individual’s identity using any of a series of physical or behavioral characteristics. A simple example is replacing a standard password with a fingerprint to log on to a computer or a network.b11d?jClodfelter, R. (2010). Biometric technology in retailing: Will consumers accept fingerprint authentication?. Journal of Retailing and Consumer Services, 17(3), 181-188.11MARJRCSIBM Personal Shopping AssistantThe system allows consumers to: choose favorite items, add items to the shopping list and find items in the store. Furthermore, it highlights (graphically) the products, allows to visualize (graphically) the products in the basket and products on sale, as well as to find their exact location. In this way, it becomes an interactive shopping guide, which supports consumers during their presence in the store.a, b12dbPantano, E., & Naccarato, G. (2010). Entertainment in retailing: The influences of advanced technologies. Journal of Retailing and Consumer Services, 17(3), 200-204.12MARJRCSMobile Shopping AssistantThe mobile camera allows to scan the product barcode, which allows the interaction with the products focusing the camera on each good. Afterwards, the item can be added to the shopping basket and consumers can ask for additional product information. The system also displays the scanned products, and gives consumers the possibility to remove the single item, visualize the total cost of the purchases and search for other items in the store.a, b, d23bf/bPantano, E., & Naccarato, G. (2010). Entertainment in retailing: The influences of advanced technologies. Journal of Retailing and Consumer Services, 17(3), 200-204.13MARJRCSSmart mirror This technique is capable of visualizing via computer an accurate image of the consumer’s foot geometry. As a consequence, the factory can create the plastic form and models used by artisans to produce the shoes which better fit the consumer’s foot, and realize the best customized final product.b, g22dc/hPantano, E., & Naccarato, G. (2010). Entertainment in retailing: The influences of advanced technologies. Journal of Retailing and Consumer Services, 17(3), 200-204.14MARJRCSSmart Mirror for Optical ProductsThis particular system allows a consumer to visualize how he/she looks in any frame of the store and to simulate the effect produced by the good.b, e, g23cc/hPantano, E., & Naccarato, G. (2010). Entertainment in retailing: The influences of advanced technologies. Journal of Retailing and Consumer Services, 17(3), 200-204.15MARJCMWallet PhoneThe wallet phone allows individuals to purchase retail products, entertainment and travel at participating outlets and locations. Other transactions can be conducted too and all without a need to carry and use credit or debit cards.?b11?d?aSwilley, E. (2010). Technology rejection: the case of the wallet phone. Journal of Consumer Marketing, 27(4), 304-312.16PRACMarketing-online.beNedap Twittering MirrorCustomers can stand in front of a mirror with their new suit or dress on and can immediately take a picture and share it via twitter, mail or Facebook. j11ec/hN.A. (2010). WE komt met Twitter Spiegel. Available at . Consulted on 22 January 2016.201117ITLargeBargain Finder AppWith the iPhone app Bargain Finder, users can select bargains by product categories and subcategories. Users can also select bargains by retailer, combine retailer and product category selection, and locate nearby stores. A watchlist allows users to remember single bargains.a, b, c, d24c?eKarpischek, S., Geron, G., & Michahelles, F. (2011). Towards a better understanding of mobile shopping assistants: a large scale usage analysis of a mobile bargain finder application. In Proceedings of the 2nd international workshop on Research in the large (pp. 17-20). ACM.18ITMobileHCIDigital Grocery List The Digital Grocery List application integrates handwritten shopping lists, paper leaflets distributed by the supermarket and a GUI on a mobile device.a, b12af?Heinrichs, F., Schreiber, D., & Sch?ning, J. (2011). The hybrid shopping list: bridging the gap between physical and digital shopping lists. In Proceedings of the 13th International Conference on Human Computer Interaction with Mobile Devices and Services (pp. 251-254). ACM.19ITCHIDynamic Digital Menu BoardA dynamic digital menu board combines digital signage with the power of video. ?h11a??hPeters, A., & Mennecke, B. (2011). The role of dynamic digital menu boards in consumer decision making. In CHI'11 Extended Abstracts on Human Factors in Computing Systems (pp. 1693-1698). ACM.20ITKESIntelligent Shopping ListThe Intelligent Shopping List is a novel system that automatically extracts the intended items to buy from a handwritten shopping list.a, b12af?Liwicki, M., Thieme, S., Kahl, G., & Dengel, A. (2011). An intelligent shopping list-combining digital paper with product ontologies. In Knowledge-Based and Intelligent Information and Engineering Systems (pp. 187-194). Springer Berlin Heidelberg.21ITUbiCompLambent Shopping TrolleyShoppers scan product barcodes using the handle’s built in scanner and two pieces of product information are then shown on a 16 LED display built into the trolley handle. A circular display on the handle shows how the average food miles of the products in the trolley compares to an average shopper or other social norm. ?e, j, k23c?bKalnikaite, V., Rogers, Y., Bird, J., Villar, N., Bachour, K., Payne, S., Todd, P.M., Sch?ning, J., Krüger, A., & Kreitmayer, S. (2011). How to nudge in Situ: designing lambent devices to deliver salient information in supermarkets. In Proceedings of the 13th international conference on Ubiquitous computing (pp. 11-20). ACM.22ITUbiCompMobile & Functional Lambent DisplayIt is a mobile and fully functional lambent display that clips onto any shopping trolley and is intended to nudge people when choosing what to buy. It provides salient information about the food-miles for various food items represented by varying lengths of LEDs on the handle and a changing emoticon showing their total miles against a social norm. e, h, j23?cb?Kalnikaite, V., Rogers, Y., Bird, J., Villar, N., Bachour, K., Payne, S., Todd, P.M., Sch?ning, J., Krüger, A., & Kreitmayer, S. (2011). How to nudge in Situ: designing lambent devices to deliver salient information in supermarkets. In Proceedings of the 13th international conference on Ubiquitous computing (pp. 11-20). ACM.23ITUISTMust-DMUST-D is a multi-user see-through display that allows users to inspect objects behind a glass panel while projecting view-dependent information on the glass to the user.?e, h22bj?Karnik, A., Mayol-Cuevas, W., & Subramanian, S. (2011). MUST-D: multi-user see through display. In Proceedings of the 24th annual ACM symposium adjunct on User interface software and technology (pp. 77-78). ACM.24ITICOSTPIRAmIDE – BlindShoppingBlindShopping offers infrastructural support for visually impaired people for the whole purchasing process within a supermarket. It has 2 main contributions: a) a user navigation component combining an RFID reader on the tip of a white cane and mobile technology, and b) a product recognition component that uses embossed QR codes placed on product shelves and an Android phone camera for their identification. b11db?López-de-Ipi?a, D., Lorido, T., & López, U. (2011). Blindshopping: enabling accessible shopping for visually impaired people through mobile technologies. In Proceedings of the 9th International Conference on Toward Useful Services for Elderly and People with Disabilities: Smart homes and Health telematics, pp. 266-270, 2011. 25ITKESRobot Shopping CartIn order to assist elderly or disabled people in supermarkets, a control system for shopping carts that automatically follows their users is developed. This system liberates elderly and disabled people from the burden of pushing shopping carts, because our proposed shopping cart is essentially a type of autonomous mobile robot that recognizes its user and follows him or her. b11db?Kohtsuka, T., Onozato, T., Tamura, H., Katayama, S., & Kambayashi, Y. (2011). Design of a control system for robot shopping carts. In Knowledge-Based and Intelligent Information and Engineering Systems (pp. 280-288). Springer Berlin Heidelberg.26ITCHISolofindSolofind is a mobile retail experience system that helps users to retrieve product information. A tangible user interface (TUI) allows customers to collect product information via Near Field Communication based interaction. This data can be customized, reviewed and compared at an interactive kiosk. e, g22?b?dWiethoff, A., & Broll, G. (2011). SoloFind: chains of interactions with a mobile retail experience system. In CHI'11 Extended Abstracts on Human Factors in Computing Systems (pp. 1303-1308). ACM.27ITIUIThe IRL SmartCartThe IRL SmartCart is an instrumented shopping cart that acts as a user interface to support the shopping process. The customer identifies himself with his fingerprint to retrieve his shopping list (prepared at home). The cart can also determine its position in the market in order to enable the navigation to the relevant products. Moreover the SmartCart recognizes all products in its basket and displays them on the screen, respectively automatically removes them from the shopping list. The system can obtain the current customer preferences from his user profile. Furthermore, previous purchases can be taken into account for displaying appropriate recommendations of new products or special offers.b, f22d?bKahl, G., Spassova, L., Sch?ning, J., Gehring, S., & Krüger, A. (2011). IRL SmartCart - a user-adaptive context-aware interface for shopping assistance. In Proceedings of the 16th international conference on Intelligent user interfaces (pp. 359-362). ACM.Innovative Retail Laboratory (N.A.). Research Topics. Available at . Consulted on 14 May 2014.28ITUbiCompUbiraUbira is an app to scan barcodes of products and list the price offered by online stores as well as the offline price. If the price of a product is not available the user can update the price.c, d22c?eBandara, U., & Chen, J. (2011). Ubira: a mobile platform for an integrated online/offline shopping experience. In Proceedings of the 13th international conference on Ubiquitous computing (pp. 547-548). ACM.29ITUbiCompUbiquitous Market PlatformUbiquitous Market Platform is an application for network robot technology. Network robots act as recommendation systems, interacting with people in response to human states and behaviors. ?b, f22?a?hKidokoro, H., Kamei, K., Shinozawa, K., Miyashita, T., & Hagita, N. (2011). You stopped by there? I recommend this: changing customer behaviors with robots. In?Proceedings of the 13th international conference on Ubiquitous computing?(pp. 569-570). ACM.30MARBusiness Science ReferenceI-PrOSTM An interactive kiosk based on a virtual assistant projected onto a screen, capable of catching consumers’ attention in a traditional store by delivering multimedia content. The system consists of an interactive screen and a projection foil: consumers interact with the multimedia contents by touch screen sensors, getting more information on the products present in the store (e.g. colours, prices, sizes, location, etc.).b, e22bhPantano, E., & Timmermans, H. J. P. (2011).?Advanced technologies management for retailing: Frameworks and cases. Business Science Reference.31MARAdvanced technologies management for retailingInteractive Terminal for Cooking RecipesThe interactive terminal for cooking recipes offers to search for cooking recipes for grocery customers and print them out at the point of sale. They can choose the number of people they want to cook for and print out a shopping list with the respective quantities.b, f22bbZielke, S., Toporowski, W., & Kniza, B. (2011). Customer acceptance of a new interactive information terminal in grocery retailing: antecedents and moderators.?Advanced technologies management for retailing: Frameworks and cases, 289-305.32MARBusiness Science ReferenceVirtual Shopping Assistant The Virtual Shopping Assistant consists of an anthropomorphic computer interface (a virtual human) on a screen or (a virtual face) on a mobile, managing and combining human elements with an information system. It represents a new way to influence consumers’ shopping experience by highly customized messages and enjoyable technological elements.d, e, f, k24ba/bPantano, E., & Timmermans, H. J. P. (2011).?Advanced technologies management for retailing: Frameworks and cases. Business Science Reference.33PRACRetail Business ReviewAdiverse - Interactive Digital Shopping WallsInteractive digital shopping walls can display the entire shoe range of the brand in 3D even if the outlet does not have stock. The walls can also sense the gender of the shopper and display shoes accordingly. Using data from 3D models of each shoe, shoppers can spin, twist, turn and enlarge computer representations of the footwear.b, e, f, h, i 35b?bN.A. (2011). Adidas to install interactive digital shopping walls next year. Retail Business Review. Available at . Consulted on 18 July 2014.34PRACRetail-technologylab.beEngaging Digital Window DisplayFashion retailer Nordstrom harnessed the gesture tracking capabilities of a Microsoft Kinect to create an engaging digital window display, allowing shoppers to virtually paint on the glass. The technology captures customers’ hand gestures and converts these actions into corresponding white streaks that appear on the window.i, k12ac/hN.A. (2011). Passers-by invited to virtually paint the glass. Available at . Consulted on 22 January 2016.35PRACRetail Business ReviewNCR Personalized Self-CheckoutThis technology allows customers to set their preferences for self-checkout through the retailer's existing loyalty program. When the shopper arrives at the store and scans his loyalty card or mobile device, the software provides this information via web services to the self-checkout terminal, prompting it to adapt to the customer's stated preferences.b12d?aN.A. (2011). NCR offers personalized self-checkout solutions. Retail Business Review. Available at . Consulted on 18 July 2014.36PRACRetail Business ReviewRetail Interactive Fashion ExperienceRetail Interactive Fashion Experience enables shoppers to use digital signs with multi-touch commands to browse through the store’s inventory. The selected choices are placed to a "favorites" area on the screen, where various pieces can be combined to create outfits over a digital mannequin. Shoppers can also get a second opinion by sending a snapshot of their choices to friends and family.b, e, j, k?34cg/h?N.A. (2011). Intel showcases Retail Interactive Fashion Experience concept for shoppers. Retail Business Review. Available at . Consulted on 18 July 2014.37PRACRetailnews.nlSmart Cart ApplicationWith the Smart Cart Application, customers can get personal assistance through a tablet computer. Customers can download an app and make shopping lists, look for product information and search for discounts. A tablet-equipped shopping trolley synchronizes with the customer’s phone and leads the customer through the store based on his shopping list. a, b, c, d, e25dhN.A. (2011). Winkelwagentjes voorzien van tabletcomputer. Available at . Consulted on 22 January 2016.38PRACRetail Business ReviewSmarter Checkout SolutionSmarter Checkout solution is a new retail technology that allows retail stores to offer targeted third-party products and services to shoppers at checkout and add future services with close to 'plug-and-play' simplicity. Moreover, by plugging in real-time basket analytics, a retailer can now offer real-time promotions and relevant offers while the customer is passing through the checkout lane.c, f, h 33d?bN.A. (2011). IBM introduces new retail technology. Retail Business Review. Available at . Consulted on 18 July 2014.39PRACRetail Business ReviewTaggleTaggle is a new mobile application that lets shoppers share, rate, and review products. Taggle allows shoppers to share what they buy and what they want on popular social networks such as Facebook and Twitter, giving retailers insight into the social buzz around their product offerings and marketing programs.d, j22?eiN.A. (2011). Go Taggle launches new mobile shopping application. Retail Business Review. Available at . Consulted on 18 July 2014.40PRACRetail Business ReviewTracking BiometricsA new retail technology will involve tracking biometrics through a mini camera in a mannequin's eye and allows customers to virtually try out glasses and jewelry models that are not available in a store. The tracker identifies also a customer who bought a jacket recently and the client plays an advertisement asking the customer if he would like to see something similar to what he bought last time. b, e, f, g, h35?a?cN.A. (2011). IBM's new retail technology to help customers try out models not in stock. Retail Business Review. Available at . Consulted on 18 July 2014.201241ITCCSBitcoinsBitcoin is a decentralized payment system that relies on Proof-of-Work to verify payments. Nowadays, Bitcoin is increasingly used in a number of fast payment scenarios, where the time between the exchange of currency and goods is short. Users execute payments by digitally signing their transactions and are prevented from double-spending their coins.b11d?iKarame, G. O., Androulaki, E., & Capkun, S. (2012). Double-spending fast payments in bitcoin. In Proceedings of the 2012 ACM conference on Computer and communications security (pp. 906-917). ACM.42ITMobiSysCobra COBRA is a visible light communication system for off-the-shelf smartphones. COBRA encodes information into specially designed 2D color barcodes and streams them between screen and camera of smartphones. COBRA can be easily implemented to provide patrons significantly more information (e.g., coupon brochures and maps) than popular static 2D barcodes. b, c, d23b?jHao, T., Zhou, R., & Xing, G. (2012). COBRA: color barcode streaming for smartphone systems. In Proceedings of the 10th international conference on Mobile systems, applications, and services (pp. 85-98). ACM.43ITCHIGoogle GogglesGoogle Goggles lets you search the web using photos that you’ve taken on your mobile phone.a, d22b?dOlsson, T., & Salo, M. (2012). Narratives of satisfying and unsatisfying experiences of current mobile augmented reality applications. In Proceedings of the SIGCHI conference on human factors in computing systems (pp. 2779-2788). ACM.44ITCHIJunaioJunaio is a mobile Augmented Reality (AR) platform that allows you to unlock digital information from places, products and sights around you. d11b?cOlsson, T., & Salo, M. (2012). Narratives of satisfying and unsatisfying experiences of current mobile augmented reality applications. In Proceedings of the SIGCHI conference on human factors in computing systems (pp. 2779-2788). ACM.45ITCHILayar The Layar App allows your audience to more deeply engage by scanning, interacting, saving and sharing your print content. Print comes to life with entertaining digital content, including videos, photo slideshows and direct links to buy products or share on social media.a, d, j, k34b?cOlsson, T., & Salo, M. (2012). Narratives of satisfying and unsatisfying experiences of current mobile augmented reality applications. In Proceedings of the SIGCHI conference on human factors in computing systems (pp. 2779-2788). ACM.46ITPUCPre-paid https-based Mobile NFC PaymentThis is an alternate mobile payment model where the customer obtains the merchant’s bank account information and then instructs his/her bank to transfer the money to the merchant’s bank account.b11d?iPark, J. J., Chao, H. C., Shon, T., & Denko, M. (2012). Guest editorial: Theme issue on smartphone applications and services for pervasive computing. Personal and Ubiquitous Computing, 16(6), 611-612.47ITCHIShopSavvyConsumers can find a product by scanning a barcode or searching for keywords, and ShopSavvy gives them information, such as price, details, and reviews. Then it’s up to the customer whether he wants to buy online or local. a, d, j33bd?Olsson, T., & Salo, M. (2012). Narratives of satisfying and unsatisfying experiences of current mobile augmented reality applications. In Proceedings of the SIGCHI conference on human factors in computing systems (pp. 2779-2788). ACM.48ITMobileHCIThe Ecofriends ApplicationEcofriends is a mobile application that connects people to their friends. It is designed to work as a scanning device used when grocery shopping at the supermarket. A user’s ‘Ecofriends’ are other users that use the application and are connected through existing social networks. d, j22b ?a/bTholander, J., St?hl, A., Jacobsson, M., Schultz, L., Borgstr?m, S., Normark, M., & Kosmack-Vaara, E. (2012). But I don't trust my friends: ecofriends--an application for reflective grocery shopping. In Proceedings of the 14th international conference on Human-computer interaction with mobile devices and services (pp. 143-146). ACM.49ITUbiCompweShop Mobile ApplicationThe weShop mobile application prototype provides customers with the tools they need to aid their decision-making processes. At the core of the experience is the use of social profile data as a form of context to provide a tailored experience aimed at reducing customer uncertainty. ?d, f, j23c??eLandry, B. M., & Dempski, K. (2012). WeShop: using social data as context in the retail experience. In Proceedings of the 2012 ACM Conference on Ubiquitous Computing (pp. 663-664). ACM.50MARJCBDigital SignageDigital signage consists of screen displays located in public spaces showing video material (or private TV channels). Content typically includes (e.g.) advertisements, community information, entertainment and news.h, j, k23aDennis, C., Michon, R., Brakus, J. J., Newman, A., & Alamanos, E. (2012). New insights into the impact of digital signage as a retail atmospheric tool.Journal of consumer Behaviour,?11(6), 454-466.51PRACRetail Business ReviewAtierre's NFC-enabled Price Tags and Digital SignsThe technology enables shoppers to scan electronic price tags and digital signs using their smart phones. This makes it possible for retailers to provide in-store personalized offers and product details such as nutritional and allergy information.c, d, f 23bi?N.A. (2012). Altierre introduces NFC-enabled price tags for retailers. Available at . Consulted on 18 July 2014.52PRACRetail Business ReviewIBM Shopping ApplicationIBM's shopping application is currently a prototype and will require shoppers to register their profiles including personal data and preferences. Customers can point their smartphone at products in-store to match those preferences, as well as getting information such as product ingredients, reviews and discount offers.c, d, f, j?34b?f/gN.A. (2012). IBM introduces new augmented shopping application for retailers. Available at . Consulted on 18 July 2014.53PRACRetail Business ReviewMyhmvMyhmv is a service where customers can log on to using their mobile devices in-store and it is designed to make the retailer's offer more locally tailored with deals and events relating to that shop.c, f, h33be/f?N.A. (2012). UK retailer launches new in-store service Myhmv. Available at . Consulted on 18 July 2014.54PRACRetail Business ReviewPayPal's APIAn in-store payment called API enables retail customers to make payments without using either cash or a credit card.b11da?N.A. (2012). PayPal launches new in-store payment option in Australia. Available at . Consulted on 18 July 2014.55PRACRetail Business ReviewSignature Mobile AppThe Signature Mobile App, a personal shopping assistant, delivers to customers' mobile devices up-to-date product information, good customer service and shopping experience. Signature enables retail sales associates to build deeper relationships with customers by giving them a simple, intuitive app to access customer information and product catalogs at their fingertips.d11b?e/fN.A. (2012). Signature launches mobile app to make retail personal. Available at . Consulted on 18 July 2014.56PRACRetail Business ReviewStarbucks' Square WalletUS-based coffee chain Starbucks will introduce a new mobile payment service Square Wallet. The coffee chain will also enable digital tipping on its existing mobile payment applications as well on the proposed Square Wallet.b11d?aN.A. (2012). Starbucks to introduce mobile payment solution Square Wallet. Available at . Consulted on 18 July 2014.201357ITUbiCompACES -Application and Controlling Framework for Electronic Shelf LabelsElectronic Shelf Labels are used to guide a customer on shelf meter level to a specific product he is looking for. One of the most obvious applications for ESLs is the presentation of product information including prices. b, e22bh?Kahl, G. (2013). A plugin framework to control electronic shelf labels. In Proceedings of the 2013 ACM conference on Pervasive and ubiquitous computing adjunct publication (pp. 1007-1014). ACM.58ITUbiCompIndoor Positioning by Wifi-FingerprintingIndoor positioning is one of the key components enabling retail-related services such as location-based product recommendations or in-store navigation. Indoor positioning systems based on Wi-Fi fingerprints can achieve a high positioning accuracy. b, f22d?jNguyen, L. T., & Zhang, J. (2013). Wi-Fi fingerprinting through active learning using smartphones. In Proceedings of the 2013 ACM conference on Pervasive and ubiquitous computing adjunct publication (pp. 969-976). ACM.59ITUbiCompMobile App Nutritional BalanceA mobile app that shows supermarket shoppers the nutritional balance of their shopping trolley.d, h22b?bBird, J., Fozzati, D., Harrison, D., & Marshall, P. (2013). Healthy shopping: a longitudinal study of a mobile app to encourage a balanced diet. In Proceedings of the 2013 ACM conference on Pervasive and ubiquitous computing adjunct publication (pp. 1047-1054). ACM.60ITUbiCompMonopulse System (RFID) - Fitting Room ApplicationThe Monopulse System is a Radio Frequency technique used in radar for tracking objects. Example: A customer gets inside a fittingroom to check if a garment fits him/her. This garment has attached an RFID tag with a unique EPC. By using narrow beams from the monopulse system, the RFID tag could be easily detected. A screen inside each fitting room connected to a recommendation system could show images and description of the given garment, and suggest others to combine.b, f, h33c?jParada, R., Carreras, A., Melià-Seguí, J., & Pous, R. (2013). Study of a monopulse system with RFID antennas for applications oriented to retail industry. In Proceedings of the 2013 ACM conference on Pervasive and ubiquitous computing adjunct publication (pp. 279-282). ACM.61ITUbiCompProFI - Product Finding AssistantThe Product Finding Assistant is a micro-navigation in supermarkets and aims at enhancing visual search processes in front of a shelf. b11db?Li, M., Arning, K., Bremen, L., Sack, O., Ziefle, M., & Kobbelt, L. (2013). ProFi: design and evaluation of a product finder in a supermarket scenario. In Proceedings of the 2013 ACM conference on Pervasive and ubiquitous computing adjunct publication (pp. 977-984). ACM.62ITUbiCompRFID enabled Interactive Fitting RoomsRFID antennas and readers were placed above the ceiling in each fitting room, so the garments that are brought in are detected. A photograph of the garments is automatically shown on a touch screen on the fitting room wall, allowing the customer to request recommendations for accessories, and to request a new size (request which is automatically sent to a store attendant using a handheld device). b, e, f23ch?Melià-Seguí, J., Pous, R., Carreras, A., Morenza-Cinos, M., Parada, R., Liaghat, Z., & De Porrata-Doria, R. (2013). Enhancing the shopping experience through RFID in an actual retail store. In Proceedings of the 2013 ACM conference on Pervasive and ubiquitous computing adjunct publication (pp. 1029-1036). ACM.63ITUbiCompRFID-enabled Magic MirrorA “magic mirror” consists of a large screen, an RFID system, and a 3D camera. The customer can, using gestures detected by the 3D camera, try the garment on, request other garments that fit, and also try them on simultaneously. This is done using a specially designed augmented reality application that fits the garments to the body shape.b, e, f, g, k35c?hMelià-Seguí, J., Pous, R., Carreras, A., Morenza-Cinos, M., Parada, R., Liaghat, Z., & De Porrata-Doria, R. (2013). Enhancing the shopping experience through RFID in an actual retail store. In Proceedings of the 2013 ACM conference on Pervasive and ubiquitous computing adjunct publication (pp. 1029-1036). ACM.64ITUbiCompRFID enabled POSAn RFID reader was installed under the counter. The POS receives the data from the RFID reader as if it were as from a barcode reader, or typed on the keyboard. Since the RFID POS can read several garments at the same time, and deactivates the RFID EAS alarm, the time to process a customer’s purchase is cut to less than half. ?b11dh?Melià-Seguí, J., Pous, R., Carreras, A., Morenza-Cinos, M., Parada, R., Liaghat, Z., & De Porrata-Doria, R. (2013). Enhancing the shopping experience through RFID in an actual retail store. In Proceedings of the 2013 ACM conference on Pervasive and ubiquitous computing adjunct publication (pp. 1029-1036). ACM.65ITUbiCompRFID enabled Racks with Contextual MediaThe interactive rack with contextual media is able to detect which garment is being examined by a customer, and shows photographs and videos of the garment being worn by a model. ?e, h22b??hMelià-Seguí, J., Pous, R., Carreras, A., Morenza-Cinos, M., Parada, R., Liaghat, Z., & De Porrata-Doria, R. (2013). Enhancing the shopping experience through RFID in an actual retail store. In Proceedings of the 2013 ACM conference on Pervasive and ubiquitous computing adjunct publication (pp. 1029-1036). ACM.66ITUbiCompRFID-enabled Smart ShelvesCricking is an extension of the (c)lick and b(rick) concept by means of pervasive technologies. We can define cricks as human-product interactions at a brick and mortar store, receiving automatic feedback based on the interacted product.e, h22b?hPous, R., Melià-Seguí, J., Carreras, A., Morenza-Cinos, M., & Rashid, Z. (2013). Cricking: customer-product interaction in retail using pervasive technologies. In Proceedings of the 2013 ACM conference on Pervasive and ubiquitous computing adjunct publication (pp. 1023-1028). ACM.67ITUbiCompStore View Users would like to access stores’ inventories before going to the shop. The paper proposes a solution based on robots to guarantee a real-time 360° in-store view. a, h22bj?Carreras, A., Morenza-Cinos, M., Pous, R., Melià-Seguí, J., Nur, K., Oliver, J., & De Porrata-Doria, R. (2013). STORE VIEW: pervasive RFID & indoor navigation based retail inventory management. In Proceedings of the 2013 ACM conference on Pervasive and ubiquitous computing adjunct publication (pp. 1037-1042). ACM.68PRACRetail Business Review3D Printing ServiceThe 3D printing device would allow objects to be scanned and printed in a miniature form. g, k32d ?gN.A. (2013). Asda to launch first affordable 3D printing service in York store. Available at . Consulted on 18 July 2014.69PRACRetailnews.nl360 Degrees ScannerWith the 360 degrees scanner, it doesn’t matter how a product is placed on the conveyer belt. This can be especially useful for self-checkout lanes. b21diN.A. (2013). 360 gradenscanner in Britse super. Available at . Consulted on 22 January 2016.70PRACRetail Business RevieweBay's RedLaser Comparison Shopping AppeBay's RedLaser comparison shopping app scans major retail barcodes and provides users with the best price for a product across various online and local retailers. The app was created specifically to deal with non-autofocus cameras, and continues to evolve with mobile visual capabilities.c, d12c?eN.A. (2013). eBay’s RedLaser wins Business Review Retail Consumer Mobile App of the Year award. Available at . Consulted on 18 July 2014.Facial DetectionThe technology works by identifying a customer's gender and approximate age. It takes the personalization of advertising to a different level and the data is immediately actionable so that retailers can make alterations that will help their customers.f11aa/b/jN.A. (2013). Facing the facts of facial detection. Available at . Consulted on 22 January 2016.72PRACRetail Business ReviewMobile Commerce Application - Tilly'sThe application allows consumers to access exclusive Tilly's content, and provides streamlined mobile shopping experience and wallet functionality that enables personalized promotions and receipts.b, c, d, f, h35da/?e/f/gN.A. (2013). Specialty retailer Tilly’s launches new mobile commerce application for consumers. Available at . Consulted on 18 July 2014.73PRACRetail Business ReviewOptimEyesOptimEyes is a system featuring several hi-tech screens at petrol forecourts, which employ facial recognition technology to target advertising toward each customer. These screens have in-built cameras which scan the faces of shoppers as they queue at the till to detect their age and sex, and judge how long they look at the advertisement. f, h22a?dN.A. (2013). Tesco installs hi-tech face scanners to target suitable ads. Available at . Consulted on 18 July 2014.74PRACMarketing-online.bePlot PluginThe Plot plugin is a location-based marketing tool that can be built into existing apps. This makes it possible for retailers to reach their customers whenever they are near one of their stores. Plot makes a connection between customer and store, based on location. As such, customers can be reached at the best time, namely when they are near the store, and can immediately take advantage of promotions.c, f, h33af/jN.A. (2013). Nederlandse mobile startup brengt klant weer in winkel. Available at . Consulted on 22 January 2016.75PRACEuroCISShelf Vision RefrigeratorThe Shelf Vision Refrigerator shelving unit consists of several large screens that make it possible to lead the customer clearly through the dairy section and structure the whole unit into product segments. To address customers emotively, modern LCDs are also installed to replace the classic price labels. Besides presenting text-based advertising modules, it is also possible to play advertisements or animations to address customers and draw their attention to special offers, new products or price reductions in a targeted way.b, c, f, h34ab/hN.A. (2013). New ‘Shelf Vision’ refrigerator shelving units at real. Available at . Consulted on 22 January 2016. 76PRACRetail Business ReviewStoreModeStoreMode will enable shoppers to access a store map to search for products through a single click on an iOS or Android operating system. Shoppers can also personalize shopping lists by scanning product barcodes or just scribbling.a, b12d??f/gN.A. (2013). Lowe’s integrates new mobile platform to enhance shopping experience. Available at . Consulted on 18 July 2014.201477ITUbiCompA Mobile AR System to Browse Physical RealityA system that uses RFID to obtain information about the objects on a shelf, and augmented reality to let users click on a live image of that shelf shown on a handheld device, accessing the information about the objects located in the vicinity of the clicked spot.e11bcRashid, Z., Morenza-Cinos, M., Pous, R., & Melià-Seguí, J. (2014). Mobile augmented reality for browsing physical spaces. In Proceedings of the 2014 ACM International Joint Conference on Pervasive and Ubiquitous Computing: Adjunct Publication?(pp. 155-158). ACM.78ITPUCAn RFID-Based Smart Shopping Assistant (interactive digital kiosk OR smartphone) The smart shopping assistant provides an interface that allows consumers to easily locate the product, confirm the detail information of it, and moreover, provide real-time recommendation(s) in accordance with interests of consumers. ?b, d, e, f24?d?bChen, C. C., Huang, T. C., Park, J. J., Tseng, H. H., & Yen, N. Y. (2014). A smart assistant toward product-awareness shopping. Personal and ubiquitous computing, 18(2), 339-349.79ITUbiCompBrowsable Physical Space with Clicking SolutionThe target space is a shelf equipped with Radio Frequency Identification. The mouse is replaced by a smartphone acting as a touch pad, the cursor is replaced by a controllable moving head beam light that projects a spot on the shelf and the information about the products near the cursor's position is then shown on a heads-up display such as Google Glass.e11bcRashid, Z., Peig, E., Pous, R., & Melià-Seguí, J. (2014). Cricking: browsing physical space with smart glass. In?Proceedings of the 2014 ACM International Joint Conference on Pervasive and Ubiquitous Computing: Adjunct Publication?(pp. 151-154). ACM.80ITPCIMobile Shopping AssistantA mobile persuasive application to raise user’s interest in specific products, by providing information about each product, focusing on the production country and the origin of the company that produces it. During shopping, the user receives information about each product by optically scanning product barcodes with a mobile device. Recommendations for similar products based on product origin are also provided.d, f, h23caStamopoulos, S. F., Komninos, A., & Garofalakis, I. (2014). A Mobile Shopping Assistant to Support Product Domesticity in Consumer Decisions. In Proceedings of the 18th Panhellenic Conference on Informatics?(pp. 1-6). ACM.81ITUbiCompZero-Effort Payments (ZEP)A seamless mobile computing system designed to accept payments with no effort on the customer’s part beyond a one-time opt-in. ZEP uses three complementary identification technologies: face recognition, proximate device detection, and human assistance.b11diSmowton, C., Lorch, J. R., Molnar, D., Saroiu, S., & Wolman, A. (2014). Zero-effort payments: design, deployment, and lessons. In Proceedings of the 2014 ACM International Joint Conference on Pervasive and Ubiquitous Computing?(pp. 763-774). ACM.82MARIJIMEye Candy Vending MachineThe Eye Candy Vending Machine allows clients to virtually try sunglasses and purchase their favorite ones through a (physical) self-service machine equipped with a touch screen system (in this case the service is available 24/7). This technology exploits the advantages of self-service systems based on interactive touchscreen displays, which support consumers’ interaction with products.b, g 22dcPantano, E. (2014). Innovation drivers in retail industry.?International Journal of Information Management,?34(3), 344-350.83MARBusiness HorizonsFaceDealsA service that employs facial recognition in retail venues to send personalized coupons to consumers. Users receive personalized offers simply by coming through the door of a retail store.c, f22ab/fHarrison, A., Mennecke, B., & Peters, A. (2014). Marketing avatars revisited: A commentary on facial recognition and embodied representations in consumer profiling.?Business Horizons,?57(1), 21-26.84MARJRCSHarvestMarkHarvestMark is a mobile app designed to help both retailers and consumers trace food products to their suppliers. Consumers can type in product codes or scan barcodes to find information about the product’s farming and manufacturing practices, packaging, countries of origin, and safety issues. d11ca/dSaarij?rvi, H., Mitronen, L., & Yrj?l?, M. (2014). From selling to supporting–Leveraging mobile services in the context of food retailing.?Journal of Retailing and Consumer Services,?21(1), 26-36.85MARJRCSInteractive Game TerminalThe interactive game terminal consists of a big game terminal allowing the user(s) to play solo-games or multiplayers games.k11agPoncin I., Ben Mimoun M. S. (2014) "The impact of "e-atmospherics" on physical stores", Journal of Retailing and Consumer Services, 21, 5, September, 851-859.86MARIJIMInteractive TouchpointAn interactive touch point where users can access the online store and buy items also out of the store opening hours, to integrate the advantage of e-commerce (24/7 openings) and offline stores (the possibility to really see and touch the item).b11djPantano, E. (2014). Innovation drivers in retail industry.?International Journal of Information Management,?34(3), 344-350.87MARJRCSMagic MirrorThe magic mirror with augmented reality consists of a mirror with augmented reality that allows the user to try different costumes of princess, pirates and knights.b, e, g, k34ccPoncin I., Ben Mimoun M. S. (2014) "The impact of "e-atmospherics" on physical stores", Journal of Retailing and Consumer Services, 21, 5, September, 851-859.88MARJRCSMeijer’s Find-ItFind-It is an application that helps customers track where each food item is located within Meijer stores. The company provides customers with m-services to save time as it assists them in finding the right products quicker.b11ddSaarij?rvi, H., Mitronen, L., & Yrj?l?, M. (2014). From selling to supporting–Leveraging mobile services in the context of food retailing.?Journal of Retailing and Consumer Services,?21(1), 26-36.89MARMensch und Computer 2014Product Experience WallThe ‘product experience wall’ is an interactive and context-aware outfit recommendation system for retail fashion stores. Context adaption allows pro-actively approaching the user and recommending products based on the respective user context. Next to face detection algorithms, RFID sensors and interfaces to external data sources (e.g. weather information) are used to create a unique customer experience. This experience is furthermore supported by displaying product combinations on virtual, life-size avatars. b, f, h, k34abZagel, C. (2014). Product Experience Wall: A Context-adaptive Outfit Recommender System. In?Mensch und Computer 2014–Tagungsband: 14. Fachübergreifende Konferenz für Interaktive und Kooperative Medien–Interaktiv unterwegs-Freir?ume gestalten?(p. 367). Walter de Gruyter GmbH & Co KG.90MARJRCSStop & Shop Supermarket’s Scan It! ApplicationCustomers can scan the products by themselves and put the groceries in their bags. They can then pay for their purchases at the checkout without having to open their bags. Additionally, the application provides customized deals based on the customer’s purchase history. By scanning the items, customers can also earn discounts.b, c, f23diSaarij?rvi, H., Mitronen, L., & Yrj?l?, M. (2014). From selling to supporting–Leveraging mobile services in the context of food retailing.?Journal of Retailing and Consumer Services,?21(1), 26-36.91MARBusiness HorizonsUniqulUniqul uses facial recognition to supplement or replace PIN systems for credit payments to improve service at the checkout counter.b11diHarrison, A., Mennecke, B., & Peters, A. (2014). Marketing avatars revisited: A commentary on facial recognition and embodied representations in consumer profiling.?Business Horizons,?57(1), 21-26.92PRACRetail Business ReviewAmazon DashAmazon Dash allows the user to add groceries and household goods to their shopping lists using the company's AmazonFresh service. Amazon Dash, a thin, wand-like device, includes both a microphone and a barcode scanner, which automatically adds that product to the AmazonFresh shopping list upon scanning.a?11ae/f/g?N.A. (2014). Amazon launches Amazon Dash to enhance shopping experience. Available at . Consulted on 18 July 2014.Augmented Reality for HalloweenAsda encourages its shoppers to participate in a Halloween-themed monster hunt, using augmented reality technology to provide an interactive experience for its young customers. The grocer will be handing out clue sheets in its stores to guide children around the aisles to search for floor stickers. k11dg/bN.A. (2014). Asda stores embrace augmented reality for Halloween. Available at . Consulted on 22 January 2016.94PRACRetail-technologylab.beAugmented Reality Makeup MirrorThis 3D Augmented Reality Makeup Mirror simulates how makeup products look on a shopper’s face in real-time. Consumers can visualize the products on a split “before” and “after” screen. The app even allows shoppers to see makeup and skincare effects from different angles, as they turn their tablet from side-to-side.e, g, k23cbN.A. (2014). An augmented reality mirror lets you test makeup without putting it on. Available at . Consulted on 22 January 2016.95PRACMarketing-online.beBeacon TechnologyBeacons are small transmitters that can get into contact with smartphones via Bluetooth Low Energy. For a retailer to get into contact with a shopper in his store, this shopper needs to check in into that store via an App. With a scope of 50 meters, iBeacons can not only be used for information exchange when a customer is in the store, but also when a customer walks by the store. Using the app, shoppers can be greeted when entering the store, receive relevant promotions and be directed to the specific products they are looking for.b, c, f, h34ajN.A. (2014). iBeacons in de shopperpraktijk. Available at . Consulted on 22 January 2016.96PRACRetail-technologylab.beBody ScanningA 3D scanning booth digitally measures its subject to obtain a set of full body measurements. Computerized body scanning can provide a map of a customer’s body accurate to within 1cm and match the measurements to a particular clothing brand’s sizing.b, e, f, g24cbN.A. (2014). Body Scanning: a high-tech alternative to tailoring. Available at . Consulted on 22 January 2016.97PRACIRLCereal AssistantThe Cereal Assistant detects when a cereal from the shelf is taken and shows related information on a display. Taking out a second cereal, both can be compared quite fast.e11c?aInnovative Retail Laboratory (N.A.). Research Topics. Available at . Consulted on 14 May 2014.98PRACIRLDigital SommelierWhen taking out a bottle of the instrumented shelf, the product is introduced by voice output. On a monitor the properties of the chosen wine are displayed, as well as its current temperature and a hint if the bottle has been shaken before. If a higher-priced product is taken from the shelf, initially general information of this product is given. e11b?aInnovative Retail Laboratory (N.A.). Research Topics. Available at . Consulted on 14 May 2014.99PRACPhilips Shopper LabDynamic BalustradeThe Dynamic Balustrade has two different functionalities: to display products or sales offers and to create the required ambience using dynamic color changes, or for orientation systems and signage for the pedestrians passing by.b, c, h, i24?a?jPhilips. (N.A.). Philips Research. Available at . Consulted on 3 June 2014.100PRACIRLEasy CheckoutWith the easy checkout you easily and comfortably go through a gate at the checkout, where products in the shopping cart or basket are automatically detected by a POS system. After the cashier’s confirmation of the purchase, the customer can provide cashless payment with a charge card, an application on a mobile device or simply via fingerprints. b11d?iInnovative Retail Laboratory (N.A.). Research Topics. Available at . Consulted on 14 May 2014.101PRACPhilips Shopper LabEasytoolEasytool can be used for promotions in a specific area or can be installed throughout the entire retail space. It produces animated light. i, h12?a?gPhilips. (N.A.). Philips Research. Available at . Consulted on 3 June 2014.102PRACIRLGuerillARGuerillAR is an augmented reality app for smartphones. The phone's camera scans supermarket brochures and overlays them in real time with the information of another supermarket chain. Furthermore, allergy information or regional expressions can be displayed. a, d22c?cInnovative Retail Laboratory (N.A.). Research Topics. Available at . Consulted on 14 May 2014.103PRACRetailnews.nlHoloroomUsing augmented reality, holoroom makes it possible for customers to see how products would fit in their bathroom. Using this technology, customers can place products in a digital version of their bathroom and go on a 3D walk in that bathroom. g, k22ccN.A. (2014). Lowe zet augmented reality in op de winkelvloer. Available at . Consulted on 22 January 2016.104PRACRetail-technologylab.beImage Search AppMacy’s Image Search App allows customers to snap a photo with their phone of an outfit or clothing item and then be pointed to similar items on sale at Macy’s.b, d, f23chN.A. (2014). Is the new technology at Macy’s a glimpse of the future of retail? Available at . Consulted on 22 January 2016.105PRACPhilips Shopper LabIntelligent Shop WindowThe Intelligent Shop Window concept provides shop owners with new ways to attract shoppers and inform them about the available products, even when the shop is closed. The Intelligent Shop Window, which senses the presence of people and provides information about products on display either explicitly, by the user touching the interactive screen, or intelligently, by detecting the shopper’s interest in a given product. b, e, f, h34bj?Philips. (N.A.). Philips Research. Available at . Consulted on 3 June 2014.106PRACRetail-technologylab.beInteractive Digital Signage Shopping ExperienceCalvin Klein is employing interactive touch display and sales assistance applications to help shoppers as they navigate the sophisticated denim category. Taking advantage of virtual sales assistants, visitors can explore the brand, shop its offerings and learn more about CK’s wide range of denim merchandise. At the center of the experience is the store’s 75-inch interactive touch digital signage display powered with customized content and software interfaces that promote user interactions.b, e, f, h34cgN.A. (2014). Calvin Klein Tries On Interactive Digital Signage at Macy’s. Available at . Consulted on 22 January 2016.107PRACPhilips Shopper LabInterface‘Interface’ is a programmed surface on the fac?ade of a building which serves as a means of communication between the public shopping sphere and the product sphere. AmbiScene can make the product space visible from the outside of the building and extends the shop out into the public space, a virtual extension to the shop. i, h11aj?Philips. (N.A.). Philips Research. Available at . Consulted on 3 June 2014.108PRACRetail-technologylab.beLacoste’s Augmented Reality AppFrench sportswear brand Lacoste will allow shoppers to virtually try on trainer’s in-store using augmented reality technology. To use the technology users place their foot on an in-store floor graphic and scan it with their smartphone to see the trainers on their foot. Shoppers can then either find out more about the trainers’ details, buy them through the app or share images via social media.b, d, g, j, k35cbN.A. (2014). Try on virtual trainers in-store with Lacoste’s augmented reality app. Available at . Consulted on 22 January 2016.109PRACPhilips Shopper LabLichtungLichtung creates attraction zones. It is as if the lighting creates new places. It can be used in a variety of ways and adapted for temporary events, promotions and collections.i, h12a??gPhilips. (N.A.). Philips Research. Available at . Consulted on 3 June 2014.110PRACRetail Business ReviewMasterPass In-App PaymentsMasterPass in-app payments eliminate the need to store payment card credentials across numerous mobile apps, providing consumers with a fast and simple payment experience. b11d?aN.A. (2014). MasterCard launches MasterPass in-app payments for secure mobile app purchases. Available at . Consulted on 18 July 2014.111PRACRetail Business ReviewMicro-Store Self-Service SystemsMicro-Store Self-Service Systems offer products of a vast variety for sale to consumers, with new interactivity through customized touchscreen panels that provide instant access to an online store for almost limitless shopping.b, e22?d?cN.A. (2014). AVT develops next generation smart technology self-service Micro-stores. Available at . Consulted on 18 July 2014.112PRACRetail-watching.nlMiraviewWith Miraview, customers in a physical store environment are exposed to content via HD-screens. These screens are equipped with cameras that take a snapshot of the person standing in front of it. The visual characteristics of the shopper are analyzed and based on these characteristics, the customer is exposed to relevant content. f, h22acN.A. (2014). Tools & Tech: Miraview. Available at . Consulted on 22 January 2016.113PRACIRLMobile PaymentModern mobile phones with NFC-technology allow users a more secure, even faster and therefore more comfortable payment. Beyond that, you can also place the product in the virtual shopping cart. You can easily pay at one of the "Cash Tags" that can be 1located on different places.b11d?iInnovative Retail Laboratory (N.A.). Research Topics. Available at . Consulted on 14 May 2014.114PRACIRLMobile ProductlensWith the mobile productlens, customers can have a look at the package content in different dimensions on their mobile device. It is also possible to play product videos or to display the ingredients. d11bb?Innovative Retail Laboratory (N.A.). Research Topics. Available at . Consulted on 14 May 2014.115PRACPhilips Shopper LabOLEDOLED can be used to turn objects like mannequins or coat hangers into light sources to highlight and promote products. This turns the coat hanger into a communication tool that can feature products or special offers. c, h, i23b?gPhilips. (N.A.). Philips Research. Available at . Consulted on 3 June 2014.116PRACLowe’s Innovation LabOSHbotOSHbot will greet a customer when he comes in, and this customer can talk back – in English or Spanish. Customers can tell OSHbot what they are looking for and OSHbot will guide them to that item in the store.b11da/bLowe’s Innovation Lab (N.A.). Projects. Available at . Consulted on 22 January 2016.117PRACIRLProduct FinderThe Product Finder helps customers find the articles they are looking for. When searching with the Article Finder, users have two options: full-text search, in which the input of the product name, manufacturer or a partial term leads to the desired product, or searching in certain product categories. ?b11?db?Innovative Retail Laboratory (N.A.). Research Topics. Available at . Consulted on 14 May 2014.118PRACPhilips Shopper LabReactive SpotlightReactive Spotlight provides accent lighting on a product such as a fashion accessory or luxury item, but when a customer approaches?the display, the beam narrows and helps to focus the attention of the shopper on the product. It is a response to the customer’s interest and the effect is almost as if a shop assistant presents the product to the shopper for inspection.f, h22?ag?Philips. (N.A.). Philips Research. Available at . Consulted on 3 June 2014.119PRACPhilips Shopper LabRFID-enabled Personal Shopclub RingPersonal Shop works on the basis of a personal item given by the shop to its valued customers. The gift can be a wearable item or a fashion accessory, such as a ring. The customer can save his/her personal preferences on this chip together with details of any purchases already made. This triggers the lighting to react in accordance with the individual settings saved on the ring. Product suggestions can be made by lighting up relevant items as the customer passes by. ?b, f, h23?af?Philips. (N.A.). Philips Research. Available at . Consulted on 3 June 2014.Sainsbury’s AppSainsbury's is trialing a mobile app that will allow its customers to build a virtual basket of favorite products before they shop, as well as scan goods at the shelf and pay for items via their smartphones. The app can also help navigate customers around the shop to find items faster, and reduce the checkout process.a, b12dc/hN.A. (2014). Sainsbury’s app to allow shoppers to pay at shelf using mobile. Available at . Consulted on 22 January 2016.121PRACIRLSmart Cheese CounterThe smart cheese counter recognizes at which product or chalkboard the customer is pointing. The two displays show the desired product for both customer and salesman. In addition, further information on the selected cheese appears - such as its origin or with which wine it can be matched best. b, e22ch?Innovative Retail Laboratory (N.A.). Research Topics. Available at . Consulted on 14 May 2014.122PRACIRLSmart Dressing RoomBased on profile information, such as hair and eye color, the personal color of a person is determined. The clothes which this person is wearing are also determined. Next, the color analysis is shown. Based on this profile, advice on flattering clothes is provided. b, f, h33c?aInnovative Retail Laboratory (N.A.). Research Topics. Available at . Consulted on 14 May 2014.123PRACRetail Business ReviewSmart Lights Solution SystemThis new smart lights solution system is a system which connects in-store LED lights with consumers' smart phones to offer an enhanced in-store shopping experience. The new system will provide shoppers with a map that shows their exact location, as well as direct them to the products they need using mini LED lights. Apart from shopper assistance, retailers can also send targeted information such as recipes and coupons to consumers based on their precise location within stores.b, c, f, h34d??cN.A. (2014). Philips develops new smart lights solution for consumers. Available at . Consulted on 18 July 2014.124PRACIRLSoap AppBy means of an app, you can change the color of the soap until getting to the color you like most. Afterwards you can simply order the customized soap via the app.b, g22c?fInnovative Retail Laboratory (N.A.). Research Topics. Available at . Consulted on 14 May 2014.125PRACPhilips Shopper LabSwarmSwarm produces variable lighting and can react to stimuli from the outside world. It communicates messages, images, text, colors or a specific mood. The curtain reacts to the customer’s movements and behavior, the number of people in the shop, their gender, desires, facial expressions ...f, g, i23?b?jPhilips. (N.A.). Philips Research. Available at . Consulted on 3 June 2014.Tablet Shopping ExperienceShoppers can use the tablets to scan NFC tag points attached to furniture items throughout the showroom, giving them access to product information, imagery?and availability. All products scanned by customers are saved in a 'shopping list', which they can then opt to email themselves at the 2end of their visit. b, e22bc/hN.A. (2014). In pictures: showroom trials tablet shopping experience. Available at . Consulted on 22 January 2016.127PRACPhilips Shopper LabThe BoxThe Box offers a range of different environments in which customers can visually ‘road test’ a new pair of shoes, a shirt, skirt, backpack or even make-up presented virtually in their natural usage context. It adds an element of customer control and fun to the purchase procedure. ‘The Box’ is a neutral modular architectural element which can be retro-fitted into existing environments. It can be decorated or branded to suit an existing interior.g, k22ca?Philips. (N.A.). Philips Research. Available at . Consulted on 3 June 2014.128PRACRetail Business ReviewThe Scanning Computer And Mirror (SCAM) System,The Scanning Computer And Mirror system will give customers their precise measurements in seconds. It uses similar technology which is used in airport scanners. The staff is being given intimacy training to help tackle the customer's dignity.b, g22ci?N.A. (2014). John Lewis to introduce hi-tech electronic mirror in changing rooms. Available at . Consulted on 18 July 2014.129PRACRetail-technologylab.beTouchscreen Tablet Computer for Grocery CartsHellmann’s?installed touchscreen tablet computers on the grocery carts, which could detect RFID tags on the products inside the carts to suggest recipes that use the condiment. The tablets also serves as an additional informational resource, supporting shoppers throughout their trips.e, f, h23bb/cN.A. (2014). How tablets are optimizing in and out of store experience with retailers. Available at . Consulted on 22 January 2016.Window QR & Augmented Reality CodesUK grocer Tesco has set up QR and augmented reality codes in the windows of its Metro stores, giving passers-by the chance to find out more information about the products displayed in the virtual shop window as well as to order and pay for goods on their mobile devices without entering the physical shop.b, d, e23dbN.A. (2014). Tesco installs window QR codes for interactive shopping. Available at . Consulted on 22 January 2016.2015131ITMUMA Smartphone Application for Visually Impaired PersonsThe system is a smartphone application for visually impaired persons to locate product items in a retail store using RFID smart shelves. The system is composed of three major components: an RFID system, a mediator web service, and an Android application. The main tasks of the Android application are to convert speech to text, to maintain the dialog states, and to convert text received from the web server to speech. b11ddNur, K., Rashid, Z., & Pous, R. (2015). A smartphone application for voice browsing RFID smart shelves. In?Proceedings of the 14th International Conference on Mobile and Ubiquitous Multimedia?(pp. 331-336). ACM. 132ITTOMMAR-assisted Mobile Grocery-Shopping ApplicationThe Augmented Reality-assisted mobile grocery-shopping application makes real-time, customized recommendations of healthy products to users and also highlights products to avoid for various types of health concerns, such as allergies to milk or nut products, low-sodium or low-fat diets, and general caloric intake. d, f12cc/aAhn, J., Williamson, J., Gartrell, M., Han, R., Lv, Q., & Mishra, S. (2015). Supporting healthy grocery shopping via mobile augmented reality.?ACM Transactions on Multimedia Computing, Communications, and Applications (TOMM),?12(1s), 16. 133ITCHII-SpaceI-Space is a system that uses intuitive operation to allow for user engagement while in the process of acquiring information about a product/service. It enables the customer to have both offline and online shopping experience, by allowing the customer to look at products being displayed on the racks/display wall (offline) and to further search on product information and user reviews quickly and easily using their own mobile device (online). I-Space targets to increase the engagement of users’ senses during product information searching process, by making users use specified gestures to select a product and drag-drop it into their smart devices. The product information will appear in the system-app that is installed in the customer’s smartphone. d, j22ba/bJack, L. P., Cho, K., Yang, H., Jeon, J., & Ryu, H. (2015). I-Space: Future Retail Shop in South Korea. In?Proceedings of the ASEAN CHI Symposium'15?(pp. 28-31). ACM.134ITUbiCompSmart Retail EnvironmentThe system provides personalized information, thanks to available sensors data related to the real word. A controller interconnects all the smart screens available in the smart shop, delivering the proper content (e.g. info for single customers vs. contents for groups or families) on the proper screen (e.g. the nearest available or the best one according to the content that has to be displayed). The displays interconnection allows also complex scenarios where customers are followed screen by screen during their visit, taking into account the previous interactions every time a new screen is approached. In this way a user can access a unified interface, perfectly adapted according to his current situation, his available personal equipment and the screen he is using, to obtain information generated by any supported source.b, d, e, f, h35baDi Rienzo, A., Garzotto, F., Cremonesi, P., Frà, C., & Valla, M. (2015). Towards a smart retail environment. In?Proceedings of the 2015 ACM International Joint Conference on Pervasive and Ubiquitous Computing and Proceedings of the 2015 ACM International Symposium on Wearable Computers?(pp. 779-782). ACM. 135ITITSTouchless Large Interactive DisplaysThis system is characterized by the possibility for the user to control multimedia content and dynamics at the distance, using body orientation, movements, and mid-air gestures. Different interaction phases are distinguished, based on the consumer’s physical distance to the screen: (1) Interaction space (> 4 meters): consumers will see a loop of videos or images presenting products and models wearing them, (2) Ambient zone (4-3.5 meters): system will sense their presence and display some extra contents to attract them, (3) Attraction Zone (3.5-1.5 meters): a message appears on the display, explicitly showing that the system is aware of their presence, and inviting them to move closer, (4) Proximity Zone (< 1.5 meters): the system calculates their gender, age and ethnicity by processing their images and biometric data. This information is used to provide personalized recommendations.f, h22ajGarzotto, F., Di Rienzo, A., Celebi Yilmaz, A. N., Oliveto, L., Cremonesi, P., Frà, C., & Valla, M. (2015). Making Fashion More Trendy through Touchless Interactive Displays Integrated with Mobile Devices. In?Proceedings of the 2015 International Conference on Interactive Tabletops & Surfaces?(pp. 429-432). ACM.136MARBusiness Horizons3D PrintingWith 3D-printing, consumers can develop 3D-printed objects for replacement or repair, adapt, modify or transform existing products to improve the associated experiences, create new products by remodeling the form-factor of existing products or invent new 3D-printed products and introduce new functionalities and new experiences.b, g22djKietzmann, J., Pitt, L., & Berthon, P. (2015). Disruptions, decisions, and destinations: Enter the age of 3-D printing and additive manufacturing. Business Horizons, 58(2), 209-215.137MARAMJDigital MoneyDigital money is any means of payment thathas cash equivalence but is stored in a purely digital form. Digital money has been facilitated by the use of technologies such as mobile phones, cloud computing, data analytics, encryption and storage and near field communication technology. Digital money makes transactions faster, cheaper and more widespread. b11diDodgson, M., Gann, D., Wladawsky-Berger, I., Sultan, N., & George, G. (2015). Managing digital money. Academy of Management Journal, 58(2), 325-333.138MARBusiness HorizonsFourSquareWhile supporting location-based check-ins, the smartphone application Foursquare rewards the user with both virtual badges and titles while showing the user how he is currently doing compared to friends. Through gamification at the intersection of virtual and non-virtual life, Foursquare rewards the user with promotional offers at shops and restaurants in the user’s geographic area, thus evoking engagement.c, f, j, k34ajNylén, D., & Holmstr?m, J. (2015). Digital innovation strategy: A framework for diagnosing and improving digital product and service innovation. Business Horizons, 58(1), 57-67.139MARBusiness HorizonsRetail Site IntelligenceKroger’s new IoT-based system, Retail Site Intelligence, is a complete retail platform of video analytics, wireless devices, POS devices, handheld sensors, IP cameras, and video management software that was designed to help customers have a better shopping experience by making it easier to find the products they want and save time at checkout. Data flows from devices throughout stores, to apps which analyze the data and help customers find the right products, checkout faster, and many other things which make their store experience better.b11dc/g/jLee, I., & Lee, K. (2015). The Internet of Things (IoT): Applications, investments, and challenges for enterprises. Business Horizons, 58(4), 431-440.140MARBusiness HorizonsShopBeaconTo enhance information sharing and collaboration with shoppers, Macy’s is deploying shopkick’s ShopBeacon technology, a mobile location-based technology that uses ultrasound Bluetooth Low Energy. ShopBeacon provides shopkick app users with personalized department-level deals, discounts, recommendations, and rewards.c, f22ag/jLee, I., & Lee, K. (2015). The Internet of Things (IoT): Applications, investments, and challenges for enterprises. Business Horizons, 58(4), 431-440.141PRACRetailnews.nl3D Mirror Measuring Bra SizeThe mirror creates a 3D scan of the upper body, measuring the upper body at 140 points. After the scan, the information is sent to store personnel, after which they can search for the ideal bra. During fitting, the mirror makes images, enabling easy comparisons of the different bras. Finally, the mirror stores the data of the customer for his next visit.b, e, g23cb/gN.A. (2015). 3D spiegel meet behamaat. Available at . Consulted on 10 March 2016.142PRACRetail-technologylab.beBloomingdale’s Clothing To-Go WindowBloomingdale sought to convert passersby into paying customers for Father’s Day with six interactive window displays of Ralph Lauren clothing. Shoppers on-the-go could tap color swatches on a touchscreen facing the sidewalk. That same colored shirt, tie or pants would materialize behind the window. If they liked what they saw, they could text “POLO” for a link to a checkout page.b, h, k23dgN.A. (2015). Futuristic retail displays that will change your idea of e-commerce. Available at . Consulted on 10 March 2016.143PRACRetail-technologylab.beClarks’ Feet Measurement TechnologyClarks has deployed iPad technology, enabling staff to measure the size of children’s feet whilst delivering an interactive and memorable experience for both parent and child. The iPads replace electronic foot gauges, which have traditionally been used to fit children’s shoes.b, f, g23bgN.A. (2015). Clarks deploys ipads to measure children’s feet. Available at . Consulted on 10 March 2016.144PRACRetail-watching.nlClothes Racks with Online BuzzThese clothes racks light up when the clothing is discussed on social media. The amount of light depends on the amount of online buzz on Facebook, Twitter and Instagram.h, i, j13acN.A. (2015). Online buzz op een kledingrek.Available at . Consulted on 10 March 2016.145PRACInnovation BoulevardCross-Selling & Recommendation ToolCustomers can pick the item they find interesting and take it to the screen. The RFID subsystem detects it. Images of the product are displayed together with information like colors, available sizes, composition, price, etc. The customer also receives recommendations of matching products and accessories. Furthermore, he can browse through other products, request an employee to bring a product, etc. b, e, f23ca/bInnovation Boulevard (N.A.). Innovations. Available at . Consulted on 22 January 2016.146PRACRetailnews.nlDigital Shopping WindowWith the digital shopping window, retailers can show opening hours, product information and offer personalized offers to shoppers passing by their store using beacons.c, f, h33agN.A. (2015). Store of the future krijgt interactieve winkelruit. Available at . Consulted on 10 March 2016.147PRACRetailnews.nlEndless Aisle AppThe Endless Aisle-app takes on the look and feel of a retailer’s physical location. Customers can search for product information, based on their needs. They can also scan QR codes, check inventories, ask for personal advice and receive location-based messages.b, d, f23bdN.A. (2015). Wifi en beacons ge?ntegreerd voor betere winkelervaring. Available at . Consulted on 10 March 2016.148PRACRetail Business ReviewEnhanced Mobile Payment OptionsKohl's offers customers a new easy, secure and private way to pay in stores with the ability to use Apple Pay within Kohl's app. Kohl's customers will also be able to add their Kohl's Charge card as a form of payment within Apple Pay and to complete purchases easily, quickly and securely across all digital channels with Visa Checkout. Kohl's mobile app will also feature enhancements to Kohl's mobile wallet including the option to scan and save Kohl's gift cards and direct delivery of promotional codes. Customers can continue to browse and shop by category, easily manage and redeem their Yes2You Rewards points and conveniently scan their Kohl's Cash and savings offers to their mobile wallet to be used in-store at checkout.b11diN.A. (2015). Kohls offers new digital tools to customers for easy shopping experience. Available at . Consulted on 10 March 2016.149PRACRetail-technologylab.beFuturistic Smart Mirror by PanasonicThis futuristic smart mirror gives consumers a full diagnosis of their skin condition, and also lets them have a glimpse of how they will look like in different styles of makeup. With the help of sensors and facial recognition, it creates an enlarged, hologram-like image of a consumer’s face, and then diagnoses their weak areas — wrinkles, smile lines, blemishes, et cetera. When it’s done, it makes custom recommendations based on their skin condition. b, f, g23aa/gN.A. (2015). Futuristic mirror analyzed skin condition and gives beauty advices and makeup tips. Available at . Consulted on 10 March 2016.150PRACRetail-technologylab.beGamestopGamestop lets shoppers personalize the in-store experience by granting them the ability to choose the promotional content they view both on their personal devices and on in-store promotional screens. Customers can view content (e.g. trailers, promotional materials, etc.) from GameStop’s catalog of video games, providing a digitally immersive shopping experience within the physical store. GameStop’s store associates can access individual information for those customers who have opted in to receive and share information, empowering the associate to provide a personalized shopping experience based on the customer’s unique shopping history.d, e, f, h24bbN.A. (2015). Gamestop lets shoppers personalize the in-store experience. Available at . Consulted on 10 March 2016.151PRACInnovation BoulevardHolographic DisplayA mixed-reality display designed to present products or artefacts in combination with free floating holographic video elements. The technology captivates consumers.h, i12acInnovation Boulevard (N.A.). Innovations. Available at . Consulted on 22 January 2016.152PRACRetail-technologylab.beIntel MemoMi Memory MirrorUsing hand gestures, shoppers can change the color of their outfit on screen and can even compare two looks side-by-side. The smart mirror allows to toggle between different looks and the movement and wrinkling of the fabric is reflected realistically on screen.?b, e, g, k34ca/gN.A. (2015). New technologies that may change how you shop. Available at . Consulted on 10 March 2016.153PRACRetail-watching.nlInteracive ‘Coming Soon’ WallAn interactive wall instead of a ‘coming soon’ sign, offering shoppers the opportunity to get to know the retailer. Touchscreens allow shoppers to discover the retailer’s offers and immediately order products.b, h22dgN.A. (2015). ‘Hier komt’, maar dan interactief. Available at . Consulted on 10 March 2016.154PRACInnovation BoulevardInstore E-CommerceCustomers can order directly from in-store on a retailer’s website. This allows existing customers to see the benefits of using more than just a few of the retailer’s products and services.b, e22dcInnovation Boulevard (N.A.). Innovations. Available at . Consulted on 22 January 2016.155PRACInnovation BoulevardInstore LED WallAll kind of features and necessities are foreseen in this LED wall to create an excellent experience at a long and even at a relatively short distance. It is bright and clear, even in sunshine. It pulls up to 7 times more attention, is flexible, able to show multiple ads in the same campaign and activating.h, i12aiInnovation Boulevard (N.A.). Innovations. Available at . Consulted on 22 January 2016.156PRACRetail-technologylab.beLookJapanese cosmetics store Ainz & Tulpe is using the latest facial recognition technology in order to entice consumers into the store. Digital signage was installed outside the store, with large screens showcasing makeup looks that are popular in the country. The facial recognition sensors detect people walking by. Shoppers are able to interact with their preferred makeup look showed on the screens and to receive a print-out showing how-to tips, discounts and in-store applications. Coupons and how-to tips are printed in the language that the facial recognition sensors detected for each person.b, c, f, h34ba/gN.A. (2015). Facial recognition technology to help boost cosmetic sales in Japan. Available at . Consulted on 10 March 2016.157PRACInnovation BoulevardMagic MirrorCustomers can look at themselves in the mirror while receiving extra information about the shop’s products and services. A mirror that creates unanticipated images while a customer is looking at himself. The mirror can also be used to screen advertisements and sales information. The technology integrates DGT digital signage software, providing a solution to alert shoppers of relevant offers and promotions.c, e, h, k34aa/bInnovation Boulevard (N.A.). Innovations. Available at . Consulted on 22 January 2016.158PRACInnovation BoulevardMobile MirrorUsing a touchscreen and a camera, customers can look at themselves from every angle while trying things on.?Pictures and videos can be taken with a brand / retail logo attached, and sent directly via social media or e-mail to friends and acquaintances. ?Does this look good on me?“ Customers can now receive feedback from their friends and family immediately on items they are considering to buy.b, g, j, k34ca/bInnovation Boulevard (N.A.). Innovations. Available at . Consulted on 22 January 2016.159PRACRetail-technologylab.beOak Fitting RoomThe Oak Fitting room is an interactive fitting room mirror that creates an immersive shopping experience for the retail customer. Upon entering the fitting room, the shopper is immediately allowed to curate their mood by picking one of several lighting themes. The touch-screen mirror will also show shoppers unique item details, offer stylist recommendations, request help from an associate or even appeal for a different color or size. It also synchronizes with the store’s inventory to let the customer know what is available.b, e, f, g, i, k36cgN.A. (2015) Ralph Laurens’ polo flagship store debuts oak interactive shopping experience. Available at . Consulted on 10 March 2016.160PRACInnovation BoulevardQlessWith Qless, a customer becomes master of his own position in the queue. First, customers indicate the reason for their visit, then they make a choice between a virtual number or a digital number. From that moment on, the customer becomes part of a virtual mobile queue. When it is his turn, he will receive an SMS. At that moment the customer can still decide if he would like to enter the shop or not. If he is not ready yet, he can change his position in the queue by a simple SMS.b11ddInnovation Boulevard (N.A.). Innovations. Available at . Consulted on 22 January 2016.161PRACRetail-technologylab.beShelfbucksShelfbucks aims to make it easier to conduct online research in-store. Customers with the Gamestop app can hold their phone over the beacon device on the shelf and get access to a range of product reviews and other details about the game. As the signage specifies, customers can also get access to discounts on that item.c, d, e, j34bcN.A. (2015). New technologies that may change how you shop. Available at . Consulted on 10 March 2016.162PRACRetail-watching.nlSmart ShelvesThe American supermarket chain Kroger developed smart shelves that send a signal of text message when a customer passes by a product listed on his mobile shopping list.b, f22db/gN.A. (2015). Slimme schappen in de supermarkt. Available at . Consulted on 10 March 2016.163PRACRetail Business ReviewStore Mode for Kohl’s Mobile AppThis new store mode for Kohl's mobile app will provide a more personalized experience and help customers take advantage of Kohl's savings when shopping in-store. Customers can opt-in to store mode in the Kohl's app to search store inventory and find in-store promotions that can be applied to their purchase, like Kohl's cash and percent off coupons.b, c12da/dN.A. (2015). Kohls offers new digital tools to customers for easy shopping experience. Available at . Consulted on 10 March 2016.164PRACRetail-technologylab.beToshiba TCxAmplifyThis technology enables consumers to do self-checkout at the grocery store using their smartphone and is built into the app of a customer’s favorite supermarket. Customers scan their items as they put them in their cart and once they’re finished shopping, they simply wave their phone in front of a computer. Their entire list of items is displayed on screen as though they just went through a traditional checkout aisle, and the loyalty program discounts have already been applied (assuming they linked up their loyalty card with the app). They can then pay for the purchase using a credit card or a digital wallet such as Apple Pay.b11diN.A. (2015). New technologies that may change how you shop. Available at . Consulted on 10 March 2016.165PRACInnovation BoulevardTouch&GoThe Touch ‘n Go system makes it possible to interact with a screen. Customers can download the QR code onto their smartphone, browse through their selected documents or products on the main screen and automatically transfer these onto their mobile device. Their smartphone acts like a controller for review or purchase. It delivers a more dynamic shopping experience using the window of the store, even in case the customer does not want to enter the shop or when the shop is closed.b, d22dcInnovation Boulevard (N.A.). Innovations. Available at . Consulted on 22 January 2016.166PRACInnovation BoulevardWanagogo Kids CornerThe Wanagogo Kids enables children to reconnect with their favorite Studio 100 figures in a café, store or public space. Parents are more relaxed and able to focus on the products.b, k22dcInnovation Boulevard (N.A.). Innovations. Available at . Consulted on 22 January 2016.2016167PRACRetailwatching.nl3D PrinterAmerica Today is experimenting with a 3d printer in the Store of the Future in the Hague. When buying a shirt, the buttons can be customized to individual customer needs using the 3d printer. g11djN.A. (2016). Technologie in retail: steeds vanzelfsprekender. Available at . Consulted on 1 July 2016.168ITProceedings of the International Working Conference on AVIContextual Digital SignageIn the idle phase a contextual digital signage is played on large screens in the shop where promotional information tailored on the real time occupancy of the shop is displayed. In the active phase the user can take control of a multi touch screen to retrieve general information or to transfer on it previous interactions done using the shop app on his smartphone. The mobile app presents a splash view composed of a set of features: among others, it is possible to browse the shop digital catalogue pinning some interesting products for future checks or to connect a large screen available nearby. Using the app the user can scan a one-time QR code displayed on the screen and automatically the actions previously done on his device are transferred on the display. From now on, the interaction experiences are kept synchronized since the smartphone can be used as a special remote; in this way, content related to a product selected on the device can be thrown to the screen to be seen in higher quality or the details about a product on the screen can be transferred on the smartphone to be deeply evaluated later on. b, d, e23ca, bDi Rienzo, A., Tagliaferri, P., Arenella, F., Garzotto, F., Frà, C., Cremonesi, P., & Valla, M. (2016). Bridging Physical Space and Digital Landscape to Drive Retail Innovation. In?Proceedings of the International Working Conference on Advanced Visual Interfaces?(pp. 356-357). ACM.169PRACRetailtech.nlDigital Shelf LabelsRetailer Hoogvliet is installing electronic shelf labels in all stores. The digital labels provide information on prices, expiry dates, country of origin, logos and scanable barcodes. b, e22bg, hN.A. (2016). Nieuwe elektronische schaplabels bij hoogvliet. Available at . Consulted on 1 July 2016.170PRACRetailtechnologylab.beInteractive Video WallNew Sport Chek Store’s interactive video wall allows customers to just point at the screen with their finger and access information, including brands, prices, types of bikes and specifications.e11ba, gN.A. (2016). New Sport Chek store features motion-activated technology. Available at . Consulted on 1 July 2016.171PRACRetailtechnologylab.beInteractive Window ShoppingJohn Lewis’ flagship stores in central London were transformed into an interactive cinematic experience where anyone who walks past can experience the beauty of the latest Smart TVs for themselves. Shoppers and commuters near Oxford Street and Sloane Square were entertained with an augmented reality experience that distorts reality through live computer generated content into the real world via a video screen. This augmented reality interface allowed the user to control a number of content scenarios that are then played out across the TVs in the window and also through glass mounted speakers to complete the Smart TV experience.h, i, k13ac, gN.A. (2016). John lewis makes window shopping interactive with augmented reality. Available at . Consulted on 1 July 2016.172PRACRetailtechnologylab.beIn-store BillboardsTo celebrate the cinema release of Star Wars: The Force Awakens in Romania, hypermarket chain Carrefour set up an interactive billboard inside its stores. The in-store billboards utilized Kinect technology to enable people to use The Force and shop like a Jedi. In the Star Wars universe, the Force gives a Jedi their power and they can draw upon it to perform certain abilities such as mind tricks and telekinesis. Modern tech was used to help fans simulate having a special ability, with the billboards able to track shoppers hand movements as they browsed through various categories of products.k11ag, jN.A. (2016). Shop like a Jedi using in-store billboards. Available at . Consulted on 1 July 2016.173PRACNike Fuel StationNike?has opened the world’s first NikeFuel Station. The retail space features a seamless mix of innovative digital services and physical consumer experiences including motion sensing, LED walls, augmented reality tools and interactive touchscreens. Floor-to-ceiling motion sensing, interactive LED walls are designed to encourage consumers to move more, while an engaging motion sensitive installation displays a life-size digitized reflection of them on an LCD wall. This reacts to their movement to create a piece of digital art, which can be shared with friends via social networks. AR tools in the store bring product technologies to life by giving consumers access to interactive and animated product information. Motion sensitive mirrors, or “Digital mannequins,” play film footage of local runners wearing products from the store. Interactive touchscreens provide information about Nike+ products and let shoppers buy items from the entire Nike collection, while an in-store treadmill allows runners to ensure they purchase the right shoe to match their style.b, e, f, h, i, j, k37db, d, gN.A. (2016). London’s Interactive NikeFuel Staion Breaks Digital Design Boundaries. Availabe at . Consulted on 1 July 2016.174ITProceedings of the International Working Conference on AVISmart Light technologyCompared to traditional lighting systems, smart lights enable the creation of more engaging effects in shop windows. For each shop window, the lighting system consisted of 8 narrow beam spot lights, installed together with 5 tunable white graze lights to illuminate the curtain on the background. The lighting system is integrated with a user detection module that can recognize user’s proximity and movements (e.g., the pointing gesture of the closest user) using a Kinect sensor and transforms these data into specific commands for the light control components. Light intensity and speed of light activation/deactivation in each pattern depend on the presence of the users in front of the shop window, as well as the sequence of patterns. The proxemic space in front of the shop windows can be divided into different regions. (1) Proximity: the zone closest to the window. In this area users can interact with the system using “pointing gestures", i.e. pointing a specific area of the shop window with a hand. (2) Far: the intermediate zone. In this area a user cannot interact using gestures because of the distance from the window, but he is tracked and logged by the application. (3) Faraway: the further zone. From this point user is too far from the interest zone to be considered. h, i12agCremonesi, P., Di Rienzo, A., Garzotto, F., Oliveto, L., & Piazzolla, P. (2016). Dynamic and Interactive Lighting for Fashion Store Windows. In Proceedings of the 2016 CHI Conference Extended Abstracts on Human Factors in Computing Systems?(pp. 2257-2263). ACM.Cremonesi, P., Di Rienzo, A., Garzotto, F., Oliveto, L., & Piazzolla, P. (2016). Smart Lighting for Fashion Store Windows. In?Proceedings of the International Working Conference on Advanced Visual Interfaces?(pp. 13-20). ACM.175PRACRetailtechnologylab.beVirtual Department KiosksNew Sport Chek Store’s ‘virtual department kiosks’ allow customers to shop by sport, brand, footwear by simply touching the screen and navigating it.b, e22da, gN.A. (2016). New Sport Chek store features motion-activated technology. Available at . Consulted on 1 July 2016.176PRACEuroCISVirtual PromotorThe virtual promotor is an interactive, playful sales approach. Customers can already be approached at the store window and are encouraged to interact. The virtual promotor uses Microsoft’s Kinect technology to detect passing pedestrians that are aurally and visually addressed by a life-sized avatar that’s projected onto the store window. Kinect recognizes the motions of customers as action commands, for instance during interactive play or to navigate through product presentations.h, k12bjN.A. (2016) Playfully increasing sales at the POS. Gamification in brick-and-mortar stores. Available at . Consulted on 1 July 2016.Note:MAR = Marketing discipline, IT = Information technology discipline, PRAC = practitioner informationJournal and conference proceedings names abbreviated as follows: AMJ: Academy of Management Journal; AVI: Advanced Visual Interfaces; CCS: Conference on Computer and Communications security; CHI: International Conference on Human Factors in Computing Systems GreenCom: International Conference on Green Computing and Communications; HotMobile: Workshop on Mobile Computing Systems and Applications; ICOST: International Conference on Smart homes and health telematics; IJIM: International Journal of Information Management; ITS: International Conference on Interactive Tabletops & Surfaces; IUI: International Conference on Intelligent user interfaces; JCB: Journal of consumer behavior; JCM: Journal of consumer marketing; JRCS: Journal of retailing and consumer services; KES: International conference on Agent and Multi-Agent Systems: technologies and applications; Large: International workshop on Research in the large; MobiCom: International Conference on Mobile Computing and Networking; Mobile HCI: International Conference on Mobile Human Computer Interaction; MobiSys: International Conference on Mobile systems, applications, and services; MUM: International Conference on Mobile and Ubiquitous Multimedia; OZCHI: Australian Conference on Computer-Human Interaction; PUC: Personal and Ubuiquitous Computing; SAC: Symposium on Applied computing; SIGIR: International Conference on Research and Development in information retrieval; TEI: International Conference on Tangible, Embedded and Embodied Interaction; TOMM: ACM Transactions on Multimedia Computing, Communications, and Applications; UbiComp: International Joint Conference on Pervasive and Ubiquitous Computing; UIST: Symposium on User interface software and technology.The following shopping value classification scheme is used: (a) COST – convenience at home, (b) COST – convenience in-store, (c) COST – money, (d) FUNCTION – product information and comparison by mobile phone, (e) FUNCTION – product information and comparison by in-store fixtures, (f) FUNCTION – personalized recommendation, (g) FUNCTION - customization, (h) FUN - inspiration/education, (i) FUN – aesthetics, (j) FUN – social, (k) FUN – playA technology can provide any number, from one up to three, of the following shopping value types: (1) cost reduction - COST, (2) utilitarian benefits – FUNCTION, and (3) hedonic/symbolic benefits - FUNA technology can provide any number, from one up to eleven, of the following shopping value subtypes: (1) COST – convenience at home, (2) COST – convenience in-store, (3) COST – money, (4) FUNCTION – product information and comparison by mobile phone, (5) FUNCTION – product information and comparison by in-store fixtures, (6) FUNCTION – personalized recommendation, (7) FUNCTION - customization, (8) FUN - inspiration/education, (9) FUN – aesthetics, (10) FUN – social, (11) FUN – playThe following stages in the customer journey can prevail for any of the given technologies to be active in: (a) need recognition, (b) information search, (c) evaluating alternatives, (d) purchase, (e) post-purchaseThe following clusters arise from the HCI affinity diagramming exercise: (a) personal decision support systems, (b) personal product assistants, (c) product augmentation, (d) product finding, (e) product price comparison, (f) context-aware data pools, (g) retail environment, (h) retail in-store furniture, (i) payment, (j) enabling technologies ................
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