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Affiliate Marketing?? ?Affiliate marketing (sometimes called lead generation) occurs when advertisers organize third parties to generate potential new patients for them. Third-party affiliates can cross refer each-others’ services.Using the internet is critical these days as most print products, although still effective, is slowly being phased out for internet affiliates.Affiliate marketers generate traffic to offers from affiliate networks. These desired actions can be an email submission, a phone call, filling out an online form like a health survey, or an online order being completed.Please check with your state or provincial board to ensure the legality of Affiliate Marketing, otherwise known as "cross referring."1.??Make a list of all the affiliates?or other businesses you practice works with, especially services you don't use or have room for in your clinic or stores you can refer to for your patients like mattress stores:??? ie.? Massage clinics???????? Nutrition companies? ? ? ?? Naturopaths???????? Dentists???????? Doulas/Midwives?2.??Create an irresistible offer, like a reduced fee for an exam, or a $50 Health Pass.? Ask your affiliates for the same.? Even FREE consultations work.3.??Cross promote via:? ? ? ? ? Banner ads on websites? ? ? ? ? E-mail promotions with a subject line and short descriptor with link to your website? ? ? ? ? Newsletters? ? ? ? ? Facebook Ads????????? Internal tv monitors at their place of business????????? And card stock brochures in their business where applicable? ? ? ? ? etc.The power behind this marketing tool is lots of dissemination of information and endorsement by other companies.?Your web designer can help you with these banner ad and re-targeting applications.ADVANCED TIP:? ask about "RE-TARGETING".? If a prospect is interested in your ad, but hasn't opened up your offer,? the re-targeting "cookies" their email and follows them around.? This has been proven to increase the click through rate and gives you a higher R.O.I. ?? ................
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