The four personality Quadrants
Who Are You?
Which of these four quadrants best describes your personality? Although you will probably see words in each quadrant that you relate to, pick the list that best represents you in your professional role. The Four Personality Quadrants
1
Loyal
Cooperative
Supportive
Sensitive
Patient
Reliable
2
Outgoing
Enthusiastic
Influential
Playful
Spontaneous
Ambitious
3 Analytical Thorough Serious Methodical Precise Deliberate
4 Independent Candid Decisive Practical Efficient Determined
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Overview of Social Styles
There are four basic behavior styles determined along two dimensions: ask versus tell and relationship versus task. Each sector of the grid below represents a different personality type.
The Personality Grid Illustrative
Acquiesce
Relationship
Attack
Feeler Loyal Cooperative Supportive Sensitive Patient Reliable
Ask
Thinker Analytical Thorough Serious Methodical Precise Deliberate
Entertainer Outgoing Enthusiastic Influential Playful Spontaneous Ambitious
Tell
Controller Independent Candid Decisive Practical Efficient Determined
Avoid
Task
Autocrat
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a Primer oN The CoNTroller
Controllers tend to issue directives, among the other characteristics below.
social style overview
also Known as: Driver Key Characteristics: Independent Candid Decisive Practical efficient Determined
you at your Best efficient focused Goal-oriented Realistic Independent Determined
you at your Worst Harsh Controlling short-sighted Abrasive Pushy Power-seeking
Primary reaction to stress: Autocratic measures Personal success By: Results
famous Controllers: Henry ford, Barbara Walters, Malcolm X, Charles lindbergh, teddy Roosevelt, Mike Wallace
how to identify Controllers
verbal Clues: Uses commands rather than questions. speaks fast. speaks directly and succinctly. Not apt to tell stories. Not very talkative. focuses on facts and data.
Non-verbal Clues: Moves quickly. leans forward when making a point. Very task-oriented. Disciplined about time. often prefers working alone or directing others. exerts pressure for decisions. Controls facial expressions. Uses direct eye contact.
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a Primer oN The eNTerTaiNer
Entertainers tend to be more emotional in nature, among the other characteristics below.
social style overview: entertainer
also Known as: expressive Key Characteristics: outgoing enthusiastic Influential Playful spontaneous Ambitious
you at your Best Ambitious enthusiastic Visionary fun-loving friendly Influential
you at your Worst overbearing Unrealistic egotistical Undisciplined Manipulative Hasty
Primary reaction to stress: Attacking measures Personal success By: Applause
famous entertainers: Muhammad Ali, Bill Clinton, Madonna, Pablo Picasso, oprah Winfrey
how to identify entertainers
verbal Clues: Uses commands rather than questions. speaks fast. speaks loudly. tells jokes and stories. Wanders from the topic. shows a range of vocal inflection and tone. strongly expresses opinions.
Non-verbal Clues: Uses motions and gestures. full of energy. leans forward when trying to persuade. Willing to take risks. Apt to make quick decisions. Dislikes monotony and routine. less disciplined about time. People-oriented. Makes eye contact.
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a Primer oN The feeler
Like entertainers, feelers are also more emotionally-driven, among the other characteristics below.
social style overview: feeler
also Known as: Amiable Key Characteristics: loyal Cooperative supportive sensitive Patient Reliable
you at your Best loyal supportive Respectful Dependable Agreeable Perceptive
you at your Worst Conforming Needy Unsure Dependent Awkward easily Manipulated
Primary reaction to stress: Acquiescing measures Personal success By: Attention
famous entertainers: Princess Diana, Gerald ford, Mary tyler Moore, Ronald Reagan
how to identify entertainers
verbal Clues: speaks slowly. speaks softly. Asks others for their opinions. tends to be quiet in group settings. offers compromises or synthesizes others' ideas. tentatively offers suggestions.
Non-verbal Clues: slow to make decisions.
Moves slowly.
People- and team-oriented. leans backward even when making a point. More apt to remember personal information and details about others. Prefers 1:1 interactions or small group settings. flexible about time. Relaxed posture.
Responds to the feelings of others.
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a Primer oN The ThiNKer
Thinkers tend to be rationally-minded, in addition to the other characteristics below.
social style overview
Also Known As: Analytical Key Characteristics: Analytical Thorough Serious Methodical Precise Deliberate
you at your Best
Logical Thorough Perfectionist Disciplined Deliberate Organized
you at your Worst
Critical Indecisive Old-Fashioned Hard to Please Moralistic Unemotional
Primary Reaction to Stress: Avoidance Measures Personal Success By: Activity
Famous Controllers: George H.W. Bush, Albert einstein, Alan Greenspan, Woodrow Wilson
how to identify Thinkers
verbal Clues: Speaks slowly.
Speaks softly. "Ask-oriented" even when giving directions. Careful in choosing words. May stop mid-sentence, then begin a new sentence that they believe makes more sense. Qualifies ideas with facts and data.
Little inflection in voice and tone.
Not apt to tell stories.
Fact- and task-oriented.
Non-verbal Clues: Leans backward when talking.
Likes to work alone.
Slow to make decisions.
Moves slowly. Carefully researches and examines all opinions. Focused on details.
Disciplined about time. Appears serious and detached from feelings. Responds to the feelings of others.
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Customer Service by Personality Type
Every personality has its unique strengths and shortcomings. By becoming self-aware and understanding who you are, you can utilize your traits to create the best customer experiences. Customer Service by Personality Type
Relationship-Oriented
Feeler
Strengths: Your slower-paced, cooperative nature is ideal for understanding customers and their needs. Keep in mind: Remember what your goals are, where you stand, and what you are setting out to accomplish. Don't get caught up in the customer's emotions--keep a clear head and remember your next steps.
Ask
Entertainer
Strengths: Your high energy and quick actions are perfect for engaging with customers on a personal level. Keep in mind: Listen more, and when others start to speak, don't raise your voice to talk over them. Your customer is important--share the limelight with them.
Tell
Thinker
Strengths: Your systematic fact gathering and cautious decision-making are great for analysis and issue resolution. Keep in mind: How you say it is just as important as what you say--don't forget to position the solution for the customer's benefit and use positive language. Don't lead with the negative.
Controller
Strengths: Your fast-paced, goal-oriented approach is perfect for solving problems. Keep in mind: Make sure to slow down and listen to your customers' ideas, suggestions, and requests. Listen actively until you understand why their problems are important to them, and remember to incorporate your customer's needs into your solution.
Task-Oriented
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verBal Clues To ideNTify CusTomer PersoNaliTy TyPe
For every customer personality type you interact with, there are some verbal clues that can help identify the customer personality type--the first step in offering personality-based service to customers.
how to identify Controllers
verbal Clues: Uses commands rather than questions. speaks fast. speaks directly and succinctly. Not apt to tell stories. Not very talkative. focuses on facts and data.
how to identify Thinkers verbal Clues: Speaks slowly. Speaks softly. "Ask-oriented" even when giving directions. Careful in choosing words. May stop mid-sentence, then begin a new sentence that they believe makes more sense. Qualifies ideas with facts and data. Little inflection in voice and tone. Not apt to tell stories. Fact- and task-oriented.
how to identify feelers
verbal Clues: speaks slowly. speaks softly. Asks others for their opinions. tends to be quiet in group settings. offers compromises or synthesizes others' ideas. tentatively offers suggestions.
how to identify entertainers
verbal Clues: Uses commands rather than questions. speaks fast. speaks loudly. tells jokes and stories. Wanders from the topic. shows a range of vocal inflection and tone. strongly expresses opinions.
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