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DEPARTMENT OF MANAGEMENT
MKTG 21
Activity 1.0
Real Selling and Product Demonstration
First Semester, School Year 2014-2015
I. Company Overview
Royale is 100% Filipino-owned Corporation established in 2006. From its headquarters in Quezon City, Philippines, the company is continually changing the landscape as we know it- from its expansion of branches throughout key cities in the country to international hotspots in the cities of Dubai, Taipei, Singapore, Doha and Abu Dhabi.
With pillars of industry leaders backed by years of experience and expertise in Finance and Marketing, the company stands tall as the major player in the industry, offering its wide spectrum of FDA-approved health, wellness and beauty products.
Royale as a Brand is synonymous with innovation and modern. From the packaging to the overall impeccable quality and service. Royale products are superlative in all aspects. Its success in the local and international markets is a glaring declaration of this feat.
The business model of Royale is now the benchmark of Filipino-owned Corporations who want to expand their operations worldwide. This pursuit requires more than hard work, but rather, it calls for continuous dedication to excellence and a pragmatic understanding of large-scale multi-national operations. More importantly, a management with keen business sense, acumen and diligence of the highest is required.
MISSION
To create a group or club professional, success driven independent distributors & develop them to be world-class entrepreneurs utilizing a dynamic, innovative & sustainable system of product distribution & marketing while adhering to the highest standards of integrity & excellence .
VISION
To be globally recognized brand & entity providing top quality products, services & business opportunities through a dynamic, innovative & sustainable system of product distribution & marketing while adhering to the highest standards of integrity & excellence.
CORE VALUES: C. H. E. R. I. S. H.
Credibility
A company worth of trust, remaining true to its purpose of providing optimum opportunity to all.
HONESTY
A company that observes and practices fairness and ethics.
EQUALITY
A company that offers and upholds the rights and privileges of those under its sphere without discrimination and prejudice.
RESILIENCY
A company that adapts to the transitions and demands of the modern age, yet maintaining focus on defined corporate directions and goals.
INTEGRITY
A company that is steadfast to its principles, morals and standards.
SINCERITY
A company that advocates consistency, truthfulness and authenticity.
HUMILITY
A company that accords due reverence and gratitude to the Lord Almighty, it does not destroy nor
Detest the reputation of fellow institution.
II. PRODUCT INFORMATION
Kojic Papaya Soap
It diminishes dark areas resulting from excessive pigmentation in the skin and may eliminate freckles, melasma or other pigmentation. It lightens the skin, helps remove pimples, nourishes and rejuvenates the skin by inhibiting melanin formation. (PHP 180)
L-Glutha Power Soap
Glutathione works in DNA synthesis and repair while Vitamin E reduces the process that can cause wrinkling and age spots. These are the powerful ingredients of L-Gluta Power Soap. It is a body soap that has L-Glutathione and Vitamin E that (PHP 198)
• Remove dark spots
• Reduces and gets rid of freckles, age spots and pimple marks
• White skin
• Nourishes skin to make look radiant and flawless
III. Sales and Product Demonstration Presentation Techniques.
1. In holding meetings, we talked about such techniques on how to get clients and how to sell product.
2. We find clients using:
a) Online advertising using social networks like Facebook.
b) On-call Endorsing using numbers from friends phonebook.
c) In public places like churches, schools, park and house to house selling.
3. If someone is interested, we’ll be having the schedule of the assembly with time and place, considering the client free time not ours. Other that prefer to be a personal, if someone clients usually those you didn’t knew or some who are in the far places, we surely orient them with real time chatting and on call conversation.
4. We also consider things to convince clients.
a) Mouth Watering words
b) Differentiation of our product to other product (which explain why is it expensive)
c) All words that we will tell about the product comes from reliable researches (only facts)
5. Target Market
Large span of all age groups.
From teenagers and above.
Those who have the capacity to pay and willingness to buy.
People who uses beauty products.
But in the end we all consider anyone who are interested to the product.
6. Ourselves
a) Always wear a good smile.
b) Introduce our self and give some information about us to get their attention
c) Be kind, customers are always right and polite.
7. Techniques in presenting the product
Materials:
Image of the product (fliers).
Downloaded images of model.
a) We use fliers/ printed copies of a product. We consider gadgets or downloaded images of the product.
b) We explain the benefits of the product, telling someone Mouth Watering words how it is really affective even it is expensive.
c) After telling the product price, we site them about the company who produce the said product which really give us confidence to continuous explain or orient the clients because the company was not new and it is really known by them.
d) To further support the information about the product, we used the downloaded images of few models on the consumer of the soap. We presented the before and after of the models who uses the soap. In this technique, we discuss how it is proved that the product really give a good affect and they will not regret buying it.
e) In the above technique, we discuss how it’s proved that the product really give a good effect and they will not regret buying it.
8. Give time for the clients to ask questions and we will answer it with the best we can.
9. By convincing them that we need first the payment of the purchase. We continuously discuss them how they can trust us exchange on give them our contact numbers. And good thing though that they on some gave the payment.
10. End the transaction with the assurance that the product will be given to them. And thanking them politely with their time even they are not interested.
IV. Customer Feedback and Evaluation
Our clients said that they are very satisfied with the all over satisfaction with the recent purchase with us. Giving all the information about the product. Clients are divided whether to refer us to their friends or not. Some answered us that we would not be able to refer us because they have no time talking their friends lately. Some of them said that they will surely do it. Indeed, it really proved that we answered all the question they asked. The problem are not all the clients wanted to purchase again in the future with the tied up comment that the soap is expensive and they will not afford buying it again. But still we are happy getting comments that we did a good presentation.
V. Sales Report
|Name of the student |Number of Items |Purchased Order Number |Description |Price |
|Rina Arellano |2 |201310756A |L-Glutha Power |198 |
| | |201310756B | |198 |
| |2 |201310756C |Kojic Papaya Soap |180 |
| | |201310756D | |180 |
|Mariz S Lupa |4 | 201310643A |Kojic Papaya Soap |180 |
| | |201310643B | |180 |
| | |201310643C | |180 |
| | |201310643D | |180 |
|Jay-V Ointina |2 |201310694A |Kojic Papaya Soap |180 |
| | |201310694B | |180 |
|Shiery Joy Prisno |2 |201310644A |L-Glutha Power |198 |
| | |201310644B |Kojic Papaya Soap |180 |
|Arvin Garcia |2 |201310758A |L-Glutha Power |198 |
| | |201310758B |Kojic Papaya Soap |180 |
|Renilo Samartino |2 |201310759A |L-Glutha Power |198 |
| | |201310759B |Kojic Papaya Soap |180 |
|Sunshine Iglesias |3 |201310843A |L-Glutha Power |198 |
| | |201310843B |Kojic Papaya Soap |180 |
| | | |L-Glutha Power | |
| | |201310843C | |198 |
|Michelle Arellano |2 |201210609A |Kojic Papaya Soap |180 |
| | |201210609B | |180 |
|Alisha Soriano |2 |201310227A |Kojic Papaya Soap |180 |
| | |201310227B | |180 |
|jJessa Ygona |2 |201310657A |L-Glutha Power |198 |
| | |201310657B |Kojic Papaya Soap |180 |
|Total |25 | | |₱4644 |
VI. Activity Analysis
Description
• Selling Soap
• Proper Techniques
• Effective Selling
Materials
• Fliers (Printed Images of product with its description)
• Downloaded Images of Model
• Internet wherein we find more information
Preparations
1. Assembly Meetings
• Identifying goals
• Identifying techniques
• Researching for some information about the product
2. Time factor
• 2 weeks to 1 month
Relationship of the Activity to Major Life
The relationship of the activity in life is to know how to handle a real business wherein we have to be effectively productive and industrious much important in selling our products. We learn proper techniques that may apply when we handle business in the near future. We gain more patient with the clients we met and learn how to handle situations. Even knowing how to talk politely to someone you didn’t know. That’s how this activity related to major life. You can’t do things with the help of others, either you sometimes do but not all the time. Consider also the trust catcher or building trust with other people.
Conclusion
We therefore conclude that the real selling and product demonstration is not an easy activity. In this activity, having a concrete goals and techniques is important. We also have to do some research in order to do it with more sources and carefully knowing the information we need. Preparation, meeting with your group and discussing everything bout it is necessary. In selling, you should have your priorities. You should focus on your goals. This time, we learn how to cope up with such things. Those things that will determine how we will apply this activity in the situation we face. This experience helped us to be effective in market world. This activity improved our knowledge and helps us to do future activities or even more situations good.
DEPARTMENT OF MANAGEMENT
MKTG 21
Activity 1.0
Real Selling and Product Demonstration
First Semester, School Year 2014-2015
Prepared by: Group2-Bm2D
_________________ _______________
Rina Arellano Renillo Samartino Leader
_________________ _______________
Mariz S. Lupa Michelle Arellano Secretary
________________ _______________
Shiery Joy Prisno Sunshine Iglesias
__________________ __________________
Jay-V ointina Alisha Soriano
_________________ __________________
Arvin John Garcia Jessa Ygona
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