Resources for Launch Memphis Entrepreneurs



Reading List for Social EnterprisesBooks:The Power of Social Innovation- Stephen GoldsmithThis book is an initiative of the Ash Center for Democratic Governance and Innovation at Harvard Kennedy School. Stephen Goldsmith provides a framework that will guide and encourage government, nonprofit and private sector practitioners to rethink how their communities address today’s toughest public problems.Innovation from Within- Stephanie Cosner BerzinThis Book focuses on drawing out the untapped ideas and innovations already happening within existing organizations; specifically, on fostering change within existing nonprofit organizations, drawing on dozens of real-world case studies from the authors' research and experiences.Business Model Generation?- Alexander Osterwalder and Yves PigneurThis book will teach you how to systematically understand, design, and implement a game-changing business model. It is a useful tool to understand at a deeper level your customers, distribution channels, partners, revenue streams, costs, and core values.Mastering the Rockefeller Habbits - Verne HarnishThis book goes into depth on practical habits that you can implement to enhance the performance of your company. Topics include determining priorities, gathering necessary data, and establishing a company rythm and culture.The Lean Startup - Eric RiesThe lean startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. It teaches methods to shift directions with agility, shortening product development cycles, measuring actual progress without resorting to vanity metrics, and learning what customers really want.Links:Demystifying Scale 5 Part Series- Stanford Social Innovation Review-? a Difference: Strategies for Scaling Social Innovation for Greater Impact- Innovation Journal-? Innovation Goes Wrong- Stanford Innovation Review-? Gravity- Start Co. Model Canvas Explained: Taken from the bestselling book, Business Model Generation by Alexander Osterwalder and Ives Peigner, this two-minute video will show you how to create your very own business model (or improve on an existing one). ................
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