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TEMPLATE

PSA Alert

For Immediate Release Contact: [Insert Name]

[Insert Date Here] [Insert Title]

[Insert Phone #]

[Insert Email Address]

[Insert Library Name] Día PSAs Now Available

April 30, 2020

[Insert City, State] – Libraries across the country will host celebrations with family programs, including bilingual story hours, book giveaways and other literacy events on or around April 30, in celebration of Día. Día is also known as El día de los niños/El día de los libros (Children’s Day/Book Day).

Día is a celebration EVERY DAY of children, families, and reading that culminates every year on April 30. The celebration emphasizes the importance of advocating literacy for children of all linguistic and cultural backgrounds. It is an annual celebration of the joys and wonders of childhood and the importance of literacy in the lives of families.

PSAs:

:10

Visit your local library on [Insert Date Here] and witness diversity in action. To learn more, visit [Insert Library Web Address Here].

:15

On [Insert Date Here], celebrate Día, national El día de los niños/El día de los libros, Children’s Day/Book Day at your library. To learn more, contact [Insert Library Name Here], or visit [Insert Event Web Address Here].

:20

What’s the best way to explore a new culture? Visit [Insert Library Name Here] on [Insert Date Here] and celebrate Día, El día de los niños/El día de los libros. To learn more, contact, or visit [Insert Event Web Address Here].

:30

Looking for an opportunity to read to your child? You’ll find it at your library this [Insert Date Here] when libraries bring books and families together for Día, national El día de los niños/El día de los libros, Children’s Day/Book Day. To learn more, contact [Insert Library Name Here], or visit [Insert Event Web Address Here].

:30

Looking for a family cultural event like no other? You don’t have to look any further than your local library. This [Insert Date Here][Insert Library Name Here] will host multicultural celebrations in honor of Día, national El día de los niños/El día de los libros, Children’s Day/Book Day. To learn more visit [Insert Event Web Address Here].

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[REMOVE BELOW WORD COUNT KEY PRIOR TO DISTRIBUTION]

PSA Lengths – Word Count Key:

10 second 20-25 words

15 second: 30-35

20 second: 40-50

30 second: 60-75 words

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