BUSINESS PLAN - Smartsheet
CONFIDENTIAL
BUSINESS PLAN
SMALL BUSINESS/ORGANIZATION NAME
PRESENTED TO:
DATE PREPARED
00/00/0000
CONTACT
Contact Name
Contact Email Address
Phone Number
Street Address
City, State and Zip
Page 1
CONFIDENTIAL
TABLE OF CONTENTS
1.
EXECUTIVE SUMMARY .............................................................................................................. 3
2.
COMPANY OVERVIEW ............................................................................................................. 4
2.1
COMPANY BACKGROUND .............................................................................................. 4
2.2
MANAGEMENT TEAM ....................................................................................................... 4
3.
PRODUCTS AND SERVICES ....................................................................................................... 4
4.
MARKET ANALYSIS .................................................................................................................... 6
5.
6.
7.
8.
4.1
MARKET AND INDUSTRY OVERVIEW ................................................................................ 6
4.2
TARGET MARKET ................................................................................................................ 6
4.3
COMPETITION.................................................................................................................... 6
MARKETING PLAN ..................................................................................................................... 7
5.1
MARKETING STRATEGY ..................................................................................................... 7
5.2
POSITIONING ..................................................................................................................... 7
5.3
PROMOTION ..................................................................................................................... 7
5.4
DISTRIBUTION ..................................................................................................................... 8
IMPLEMENTATION PLAN ........................................................................................................... 8
6.1
PERSONNEL PLAN ............................................................................................................. 8
6.2
SWOT ANALYSIS ................................................................................................................ 9
6.3
TIMELINE OF MILESTONES.................................................................................................. 9
FINANCIAL PLAN AND STATEMENTS ...................................................................................... 10
7.1
KEY ASSUMPTIONS .......................................................................................................... 10
7.2
SALES FORECAST ............................................................................................................. 10
7.3
BREAK-EVEN ANALYSIS ................................................................................................... 11
7.4
PROJECTED INCOME STATEMENT .................................................................................. 11
7.5
PROJECTED CASH FLOW STATEMENT ............................................................................ 12
7.6
PROJECTED BALANCE SHEET ......................................................................................... 12
APPENDIX ................................................................................................................................ 13
Page 2
CONFIDENTIAL
1. EXECUTIVE SUMMARY
The name of our company is _____________, and it is organized as a _____(Corporation, Partnership,
Other)____. ____(Company Name)___ is located in _________, and has been in business (or plans to be)
since ___________. The purpose of this business plan is to ______________ in order to _______________ . Our
Mission: __________________________________________________________________. Our Vision:
___________________________________________________________________. The managers for ___
(Company Name)___ will be __________ and ___________. The experience and skills they bring to the
table include ________________________________
__________________________________________________________________________. With the combined
experience of the management team, in addition to market research, we¡¯ve decided to launch ___
(Product or Service)___. What makes ___(Product or Service)___ different than what¡¯s currently on the
market is ____________. We believe we can maintain a competitive edge because __________. Our
customers reside, shop, and work in ___________, so our business is located within a ____-mile radius. We
expect ___(Target Customer Description)___ to make up __% of our sales. We will use a combination of
marketing strategies to promote ___(Product or Service)___, including ________, _________, and _________.
We also plan to partner with __________ in order to __________. We expect that we will reach a
projected amount of $___________ in annual sales by the end of the first 12 months. By the end of
_________, we plan to reach a projected amount of $_________ in sales.
Page 3
CONFIDENTIAL
2. COMPANY OVERVIEW
2.1
COMPANY BACKGROUND
___(Company Name)___ was established because _____________________________________________.
Our ultimate goal is to _____________________________________, and we will know we¡¯ve accomplished
that goal when ________________________________.
2.2
MANAGEMENT TEAM
Last Name, First Name ___(Name)___ is the ___(Co-Founder, Manager, etc.)___ of ___(Company Name)
___. ___(Name¡¯s)___ educational background includes ____________, and related experience includes
________________________________________________________________. Last Name, First Name ___(Name)
___ is the ___(Co-Founder, Manager, etc.)___ of ___(Company Name)___. ___(Name¡¯s)___ educational
background includes ____________, and related experience includes
________________________________________________________________.
3. PRODUCTS AND SERVICES
Our ___(Product or Service)___ offerings include _____________________________________. Materials needed
for __________will be sourced from _________________________________. We plan to leverage the
relationships we¡¯ve made with ______________ to help keep our costs for materials low. We also plan to
establish positive working relationships with ______________ to help with ______________. Alternatives that
are currently on the market include ___________, ____________, and ____________. What makes our ___
(Product or Service)___ better than the alternatives is _________________________________________________.
Some of the unique and desirable features of ___(Product or Service)___ include _______________ and
________________.
Page 4
CONFIDENTIAL
Here are some examples of our offerings: (insert images below)
Currently, we use the following suppliers/vendors:
VENDOR 1
VENDOR 2
NAME
NAME
LOCATION
LOCATION
SUPPLIES
PROVIDED TO
BUSINESS
SUPPLIES
PROVIDED TO
BUSINESS
PAYMENT
TERMS
PAYMENT
TERMS
Page 5
................
................
In order to avoid copyright disputes, this page is only a partial summary.
To fulfill the demand for quickly locating and searching documents.
It is intelligent file search solution for home and business.
Related download
- simple business plan outline template smartsheet
- bakery business plan template example
- starting an owner driver trucking business
- nonprofit business plan smartsheet
- business plan smartsheet
- fill in the blanks business plan outline mohave
- business plan template for a startup business
- business plan for creative people creative plus business
- business plan rutgers business school
- this bplans business planning resources and free business plan samples
Related searches
- small business plan samples free
- small restaurant business plan sample
- software development business plan template
- start up business plan samples
- startup restaurant business plan sample
- business plan purpose statement example
- free business plan download pdf
- free business plan examples for new business
- free business plan examples
- free business plan samples pdf
- business plan pro
- business plan software