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Market Structure and Advertising What is the purpose of advertising?How has advertising changed over the years?What do you predict will be the advertising trends of the future?How does the market structure of an industry influence the amount and type of advertising it uses? Give examples.Why don’t Coke and Pepsi compete on price?Why would a monopoly advertise?What do you consider to be the most effective method of advertising? Give examples.Give an example of ineffective advertising. Why didn’t it work?How does understanding market structure help you to look at advertising differently?Describe an advertisement you would create to sell shoes. Give me a play by play of the commercial.Market Structure and Advertising What is the purpose of advertising?How has advertising changed over the years?What do you predict will be the advertising trends of the future?How does the market structure of an industry influence the amount and type of advertising it uses? Give examples.Why don’t Coke and Pepsi compete on price?Why would a monopoly advertise?What do you consider to be the most effective method of advertising? Give examples.Give an example of ineffective advertising. Why didn’t it work?How does understanding market structure help you to look at advertising differently?Describe an advertisement you would create to sell shoes. Give me a play by play of the commercial. ................
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