Children's Organ Transplant Association
Social Media Toolkit
Follow and share your story using the hashtags #COTAHope and #GivingTuesday.
• Like COTA on Facebook: COTAFans
• Follow COTA on Twitter: @COTA_org
• Follow COTA on Instagram: cota_org
• Tag COTA when you post photos and/or status updates to either Facebook, Twitter or Instagram.
Update your Facebook profile picture with COTA’s temporary frame.
• Visit your Facebook profile page.
• Click to “Update Profile Picture.”
• Select “Add Frame.”
• If you do not see COTA’s frame listed, type “COTA” into the search box.
• Select COTA’s frame and click “Use as Profile Picture.”
• Ask your friends and family to use this Facebook profile frame to raise awareness, too!
Encourage your volunteers to post these sample #GivingTuesday Facebook and Instagram posts with photos/artwork leading up to December 1st. Remember to include several hashtags on Instagram, such as:
#COTAHope #GivingTuesday #GiveHope #Thanksgiving #BlackFriday #CyberMonday #fundraising #kidneytransplant #lungtransplant #doublelungtransplant #hearttransplant #livertransplant #bonemarrowtransplant #stemcelltransplant #cysticfibrosis #cf #pkd #organdonation #donatelife
• Have you heard of #GivingTuesday? It is a global day dedicated to giving the Tuesday following Black Friday and Cyber Monday. This year I am participating with COTA to raise awareness for (insert Campaign Name). Learn more about his/her incredible transplant journey at (insert link to Campaign Website). #COTAHope
• SAVE THE DATE: #GivingTuesday 2020 is December 1st. You can be part of the celebration by joining COTA for (insert Campaign Name) and giving hope! Learn more about his/her incredible transplant journey at (insert link to Campaign Website). #COTAHope
• #GivingTuesday is a day for everyone, everywhere, to GIVE! Find out how you can make a difference by giving hope to (insert Patient Name)’s family. (insert link to Campaign Website) #COTAHope
• THE COUNTDOWN BEGINS! Only ## days until #GivingTuesday. Please consider joining me in supporting (insert Campaign Name). Share, like, and/or GIVE! (insert link to Campaign Website) #COTAHope
• It does not matter HOW you give … only THAT you give. Join me in giving hope to (insert Campaign Name) by sharing, liking, and/or making a financial gift today. (insert link to Campaign Website) #GivingTuesday #COTAHope
• Happy #GivingTuesday! As you give today, please consider supporting (insert Campaign Name). No gift is too small and every dollar makes a life-saving difference. (insert link to Campaign Website) #COTAHope
• Today is #GivingTuesday! We are $$ away from our $GOAL fundraising goal for COTA in honor of (insert Patient Name). 100% of funds raised assist with a lifetime of transplant-related expenses. Please help us hit our goal today by visiting (insert link to Campaign Website) and making a gift. #COTAHope
Use these samples on Twitter to get your followers involved:
• Are you a part of #GivingTuesday? It’s a global day of giving for everyone! #COTAHope (insert link to Campaign Website)
• How are you giving back? (insert link to Campaign Website) #GivingTuesday #COTAHope *attach photo of patient and/or family
• December 1st: Join the giving movement and be a part of #GivingTuesday. (insert link to Campaign Website) #COTAHope
• Join me in giving hope December 1st! #GivingTuesday #COTAHope (insert link to Campaign Website)
• It’s the GREATEST giving-day of the year!! #GivingTuesday #COTAHope (insert link to Campaign Website)
• There is no better way to celebrate generosity than to GIVE HOPE! #COTAHope #GivingTuesday (insert link to Campaign Website) *attach photo of patient and/or family
• RT to give hope! #COTAHope #GivingTuesday (insert link to Campaign Website) *attach photo of patient and/or family
Check out these examples of Facebook posts from COTA community campaign teams who participated in past #GivingTuesday outreach.
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Contact us at CampaignInfo@.
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Follow COTA
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