Chapter 2

Gross margin 25% 20% Gross margin 33.3% 50% Conversion: Divide GM (as a percentage of CGS) by revenue (when CGS is 100%) to convert GM to a percentage of revenue: 25%/125% = 20%; a markup of 25% with a margin of 20% or for GM as a percentage of CGS when originally given as percentage of revenue: 33.3%/66.7% = 50%; a margin of 33.3% with a ... ................
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