POWER PLAYBOOK VIRTUAL TOUR: AMAZON FULFILLMENT CENTER

POWER PLAYBOOK

VIRTUAL TOUR: AMAZON FULFILLMENT CENTER

GENRE

CAREER

CAREER CLUSTER

MARKETING

INSTRUCTIONAL AREA(S)

CHANNEL MANAGEMENT

PERFORMANCE INDICATORS

? Explain the nature and scope of channel management (CM:001) (CS) ? Describe the use of technology in the channel management function (CM:004) (CS) ? Explain the relationship between customer service and distribution (OP:523) (CS)

DISCUSSION GUIDE

1. How has robotics and technology helped Amazon in their fulfillment centers?

2. What is a random stow method? 3. What types of items can be found in non-sortable fulfillment centers?

4. How does Amazon work to eliminate waste when packing, boxing and taping packages?

5. We reviewed six stages in the fulfillment center. List the six stages and briefly describe each. Which stage surprised you? Which stage would you like to learn more about?

6. Amazon Fulfillment Centers are named after the closest international airport. Why do you think they are located near airports?

7. What effect do you think COVID had on Amazon's fulfillment operations?

Copyright ? 2020 DECA Inc.

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DECA CONNECTION

If this presentation was of interest to you, look into these additional DECA programs.

? Retail Merchandising Series Event

CAREER CONNECTION

If this presentation was of interest to you, explore these careers.

? Channel Manager ? Production Manager

Copyright ? 2020 DECA Inc.

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