2012 Consultant Guidebook - Amazon S3

May 2022 Thirty-One Gifts LLC

U.S. Consultant Guidebook

If you have any questions, please ask your Sponsor or contact our Career and Guideline Support (CAGS) Department at

CAGS@ or (614) 414-4531.

Page 1

TABLE OF CONTENTS

What is Thirty-One?....................................................................................................................6 What does it mean to be a Thirty-One Consultant? ...............................................................6 Independent Contractor Status ................................................................................................6 Living Thirty-One's Values........................................................................................................7 DSA Code of Ethics ...................................................................................................................7 Are there any requirements to be a Thirty-One Consultant? ................................................7 Eligibility......................................................................................................................................7 Businesses as Consultants ......................................................................................................8 Identification Numbers ..............................................................................................................8 Doing Business in Other Countries .........................................................................................8 Consent and Release.................................................................................................................8 Are there different status levels for Consultants? .................................................................9 Consultant Status Levels ..........................................................................................................9 What are the policies for selling Thirty-One products?.........................................................9 Truthfulness and Integrity.......................................................................................................10 Legal Compliance ....................................................................................................................10 Sales Receipts and Customer Cancellation Rights .............................................................10 Licenses ....................................................................................................................................11 No Exclusive Territory.............................................................................................................11 Selling for Other Direct Selling Companies (Senior Executive Director and Above) ....................................................................................................................................................11 Selling Other Brands or Products..........................................................................................12 Resale and Discounting of Thirty-One Products .................................................................12 Buying Extra Products and Improper Enrollment of Consultants .....................................13 Ordering ....................................................................................................................................14 Order Deadlines and Site Downtime......................................................................................14 Customer Service.....................................................................................................................14 Customer Payments and Protecting Customer Information ..............................................15 Shipping and Handling............................................................................................................16

May 2022 Thirty-One Gifts LLC

U.S. Consultant Guidebook

If you have any questions, please ask your Sponsor or contact our Career and Guideline Support (CAGS) Department at

CAGS@ or (614) 414-4531.

Page 2

Shipping to APO/FPO Addresses ..........................................................................................16 Address Changes for Orders..................................................................................................16 Sales Tax...................................................................................................................................16 Excise or Similar Taxes...........................................................................................................17 Return Policy ............................................................................................................................17 Governmental Approval or Endorsement .............................................................................17 Where can I sell products and recruit new Consultants? ...................................................17 Retail Locations........................................................................................................................17 Mail Order Houses and Distribution Centers........................................................................18 Trade Shows and Expositions................................................................................................18 Insurance...................................................................................................................................18 Telemarketing ...........................................................................................................................18 Clearance, Outlet Sales and Other Opportunities................................................................19 Consultants on Military Bases ...............................................................................................19 How does sponsoring new Consultants work? ....................................................................20 Income Claims ..........................................................................................................................20 Recruiting From Other Direct Selling Companies................................................................21 Soliciting Thirty-One Customers and Consultants to Enroll or Participate in Another Multilevel Marketing, Network Marketing or Direct Selling Opportunity...........................22 Changing Sponsors .................................................................................................................22 How will I receive Compensation from Thirty-One?.............................................................22 General ......................................................................................................................................22 Commission Payment Schedule ............................................................................................23 Form of Payment......................................................................................................................23 Special Notes for Checks........................................................................................................23 Bank Fees .................................................................................................................................23 Errors or Questions .................................................................................................................24 Offsets .......................................................................................................................................24 Do I have to pay taxes on the income I receive from Thirty-One? .....................................24 Insider Credits and Free items are Taxable Income ............................................................24

May 2022 Thirty-One Gifts LLC

U.S. Consultant Guidebook

If you have any questions, please ask your Sponsor or contact our Career and Guideline Support (CAGS) Department at

CAGS@ or (614) 414-4531.

Page 3

What are the high-level guidelines for marketing? ..............................................................25 Identify Yourself as an Independent Thirty-One Consultant ..............................................25 Protecting the Thirty-One Name, Logo, Trademark, Designs, Images & Symbols..........25 Marketing Materials..................................................................................................................26 Talking to the Media.................................................................................................................26 Home Office Leads...................................................................................................................27 How can I market and support my Thirty-One business? ...................................................27 Domain Names, Email Addresses and Online Aliases/User Names..................................27 Advertisements/Paid Media ....................................................................................................28 Print Advertising ......................................................................................................................28 Sponsored Links/Pay-Per-Click Ads .....................................................................................29 Search Engines/Metatags/Keywords/Bidding ......................................................................30 Banner Advertising ..................................................................................................................30 Replicated Website ..................................................................................................................30 External Website ......................................................................................................................31 Online Sales..............................................................................................................................31 Unsolicited Email Spamming / Mass Emailing and Texting ...............................................32 Unsolicited Faxes, Spam Linking and Links ........................................................................33 What is social media? ..............................................................................................................33 Our Goal for Social Media .......................................................................................................34 Blogs..........................................................................................................................................36 How does Thirty-One support charities and fundraisers? ..................................................36 Thirty-One Gives ? Corporate Logo.......................................................................................36 Thirty-One Gives ? Independent Consultant Logo ..............................................................37 Fundraisers and Charity Affiliations......................................................................................37 Sales to Tax Exempt Organizations.......................................................................................37 Does Thirty-One Provide Accommodations for Disabilities? .............................................37 Military Leave............................................................................................................................38 What happens if I become Inactive? ......................................................................................38 Inactive for 0-6 Months............................................................................................................38

May 2022 Thirty-One Gifts LLC

U.S. Consultant Guidebook

If you have any questions, please ask your Sponsor or contact our Career and Guideline Support (CAGS) Department at

CAGS@ or (614) 414-4531.

Page 4

Inactive for 6-12 Months..........................................................................................................38 Inactive for 12+ Months ...........................................................................................................39 How can I stop being a Thirty-One Consultant?...................................................................39 Resignation ...............................................................................................................................39 Termination by Thirty-One ......................................................................................................39 Effect of Resignation or Termination ....................................................................................40 Returning Your Enrollment Kit and Business Supplies......................................................40 Account Suspension ...............................................................................................................41 Death..........................................................................................................................................41 Is there anything else I should know about being a Consultant? ......................................41 Consultant Product Ideas, Marketing Materials and Training Tools .................................42 Amendments.............................................................................................................................42 Violating Thirty-One's Policies and Procedures or Engaging in Illegal, Fraudulent, Deceptive or Unethical Behavior............................................................................................43 Complaints ................................................................................................................................43 Confidential Information .........................................................................................................43 Reports ......................................................................................................................................44 Indemnification ......................................................................................................................... 45 Mediation and Arbitration .......................................................................................................45 Governing Law, Jurisdiction and Venue ...............................................................................47 Limitation of Damages.............................................................................................................47 Thank You .................................................................................................................................47 Glossary.....................................................................................................................................47

Resources

Career and Guideline Support (CAGS) Department Representatives who assist you with questions regarding our Consultant Guidebook and/or Career Path questions.

CAGS@ or (614) 414-4531; Fax: (614) 337-1459 Consultant Support

Team designated to help you with questions about operating your Thirty-One business. ordersupport@; (614) 414-GIFT

Thirty-One Today (TOT) Our website for Consultants and a valuable source of information.



May 2022 Thirty-One Gifts LLC

U.S. Consultant Guidebook

If you have any questions, please ask your Sponsor or contact our Career and Guideline Support (CAGS) Department at

CAGS@ or (614) 414-4531.

Page 5

What is Thirty-One?

We are a direct selling company offering a business opportunity. We offer a wide variety of personal/giftable products that are functional, fashionable and help organize your life. Many of our products can be personalized. We believe in celebrating, encouraging and rewarding others. Through God's strength, we've built a family of individuals who feel women deserve to treat themselves and those around them to something special. Our commitment is to provide women with a fulfilling, enjoyable and rewarding experience one person at a time.

The name Thirty-One comes from the verses of Proverbs 31. The Proverbs 31 woman is dearly loved and respected by her family, yet she is an individual in her own right. She manages her home and property with kindness and integrity. Her savvy business skills are partly brought about by her desire to serve others, to do good deeds and to prosper.

As you read through this Consultant Guidebook, you'll see that it covers the policies, procedures and administrative aspects involved in running a successful Thirty-One business. Your Independent Sales Consultant Application and Agreement ("Application") together with this Consultant Guidebook and Career Path (which are all collectively incorporated into the Application and referred to as the "Agreement") include the policies, procedures and administrative aspects that are an essential part of your legal agreement with us. When we say "we," "us" and "our," we are referring to Thirty-One Gifts LLC, and when we say "you" and "yours," we are referring to our Consultants.

Please read this Consultant Guidebook carefully and refer back to it when you have questions. You are responsible for reading, understanding and following all of the policies and procedures in this Consultant Guidebook along with the Application and Career Path terms.

If there is something you don't understand, please ask your Sponsor or contact our Career and Guideline Support ("CAGS") Department at CAGS@ or (614) 414-4531.

What does it mean to be a Thirty-One Consultant?

Independent Contractor Status

As a Thirty-One Consultant, you are in business for yourself, but not by yourself. Your status is that of an "independent contractor." The Agreement is a contract by which you agree to sell and distribute our products. You establish your own goals, hours and methods of sale, as long as you comply with our policies and procedures and any applicable laws.

As an independent contractor, you're not (and may not represent yourself as) an employee, agent, partner, legal representative or franchisee of Thirty-One. This means that you're not entitled to receive a salary or any benefits we offer to our employees. It also means that you don't have the power or authority to enter into contracts or to incur any debt, obligation or liability on our behalf.

May 2022 Thirty-One Gifts LLC

U.S. Consultant Guidebook

If you have any questions, please ask your Sponsor or contact our Career and Guideline Support (CAGS) Department at

CAGS@ or (614) 414-4531.

Page 6

You are responsible for your own business decisions and expenses, including the payment of any taxes or fees related to self-employment, Workers' Compensation, employment insurance and other taxes or fees required by federal, state or local laws.

Living Thirty-One's Values

Our values are to be Purposeful, Thankful, Respectful, Accountable, Curious, Courageous, Gracious, Authentic, Passionate, Hardworking, Fun-Loving and Flexible as required to do the right thing, to give back and to put other people first. We believe in being engaged with integrity in our work, in our communities, in our families and in our mission.

Success depends on the integrity of the Consultants who market our products. We expect our Consultants to practice our values by:

? Following the highest standards of ethics, honesty, integrity and professionalism when dealing with Customers, Hostesses, fellow Consultants, Thirty-One employees and any third parties.

? Supporting individuals by not gossiping or making disparaging comments about others. ? Never discriminating against anyone because of age, race, color, sex, religion, national

origin, disability or other legally protected status.

? Following all of our policies and procedures and acting in good faith. ? Refraining from any activity or communication that is likely to harm us (including our

reputation and goodwill) or any others.

DSA Code of Ethics

As a proud member of the Direct Selling Association ("DSA"), we support the DSA's Code of Ethics. You can view the DSA Code of Ethics at ethics. You may also access the DSA Code of Ethics via our website address at , where you will see the DSA link on our home page. It's important to us that you conduct your Thirty-One business in accordance with the DSA Code of Ethics and all applicable legal and contractual requirements. If you want to report a Code of Ethics complaint to the DSA, please visit and go to the Consumer Protection section of the website under Filing a Code Complaint.

Are there any requirements to be a Thirty-One Consultant?

Eligibility

To be a Thirty-One Consultant, you have to: ? Be at least 18 years old ? Be a citizen or permanent resident of the United States

May 2022 Thirty-One Gifts LLC

U.S. Consultant Guidebook

If you have any questions, please ask your Sponsor or contact our Career and Guideline Support (CAGS) Department at

CAGS@ or (614) 414-4531.

Page 7

? Possess a valid Social Security Number (SSN) or Green Card or Individual Taxpayer Identification Number (ITIN). (An ITIN is issued by the IRS for tax filing or reporting purposes to certain non-resident aliens who are not eligible to obtain a SSN.)

? Be sponsored by an active Consultant ? Maintain your own personal email account (cannot share an email account with another

Consultant)

Our employees are not eligible to be Consultants.

Businesses as Consultants

Currently, only individuals can sign-up to be Consultants and we won't accept Agreements from corporations, partnerships, limited liability companies or other business entities.

Identification Numbers

To be a Consultant, you must give us a valid personal taxpayer identification number (i.e., your SSN or ITIN ) for tax reporting purposes. When we accept your Agreement, we will assign you a Consultant ID. The taxpayer identification number you provide must belong to you. If you give us a fake number or a number that belongs to someone else (including your personal business or spouse), we may terminate your Agreement and you risk losing your Thirty-One business.

Doing Business in Other Countries

We currently operate in the United States and Canada. As a Consultant in the United States, you have to remain a permanent resident of the United States to maintain your status as a Consultant. Consultants in the United States can only sell and recruit in the United States, and they cannot sell or recruit in Canada or any other country.

Consent and Release

As a Thirty-One Consultant, you may attend events where videos or photographs are taken of you. You may also make or write statements about your experience as a Thirty-One Consultant or submit photographs or videos related to your Thirty-One Business or your experience as a Consultant. By attending these events or submitting photos and/or statements, you agree to allow Thirty-One to use your name, image, voice etc. in marketing, recruitment and other promotional materials. You also agree not to submit any video or photograph that contains images of others to Thirty-One unless you have obtained permission of all individuals in the photo or video be used in Thirty-One's marketing, recruitment and other promotional materials. This provision survives the termination of the Consultant relationship.

May 2022 Thirty-One Gifts LLC

U.S. Consultant Guidebook

If you have any questions, please ask your Sponsor or contact our Career and Guideline Support (CAGS) Department at

CAGS@ or (614) 414-4531.

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