An Introduction to Business and Business Planning
An Introduction to Business and Business Planning 4 Contents Contents Note to Instructors 10 Foreword 11 Acknowledgments12 Introduction 13 1 An Introduction to Business 14 1.1 Introductory Concepts in Business 14 1.2 What is a business? 15 1.3Entrepreneurship 17 1.4 Macro and Micro Economics 17 1.5 Accounting and Financial Management 18 ................
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