Marketing and Development Officer (permanent)

Marketing and Development Officer (permanent)

Closing date:

Interview date:

Start date:

17.00 on Wednesday 14 October 2015

Wednesday 28 October 2015

as soon as possible

Background

The Edinburgh Festival Fringe is an open-access festival and is the greatest arts

festival in the world. In 2015, 27,918 participants staged 50,459 performances of

more than 3,314 shows with an estimated 2.3 million tickets issued.

The Edinburgh Festival Fringe Society is the company that organises the structure

which underpins the Edinburgh Festival Fringe. The Society exists to advise, support

and encourage all participants at the Fringe, to provide comprehensive information

services, including ticketing, to its participants and the public, and to promote the

entire Fringe as a festival in the context of Edinburgh and its other festivals. The aim

for the Fringe Society is to assist audiences, performers and venues to navigate the

challenges of their involvement and maximise the benefits of their visit to the

Edinburgh Festival Fringe.

As a registered charity, the Fringe Society relies on the financial support of a number

of funding streams, including our Friends of the Fringe scheme, corporate friends,

sponsorship, major donors, trust funding and individual giving. Based within the

Marketing and Sponsorship team and reporting to the Development Manager, the

Marketing and Development Officer has primary responsibility for managing and

developing the Friends of the Fringe membership scheme.

Applicants should have confidence in building on existing relationships, as well as

developing new long term relationships with potential supporters and donors. They

must be confident acting as an ambassador for the Fringe Society and as the first point

of contact for Friends of the Fringe.

Head of

Marketing and

Sponsorship

Designer

Development

Manager

Web Content

Manager

Seasonal Roles

Marketing and

Development

Officer

Digital

Marketing

Officer

Marketing and

Advertising Coordinator

Marketing and

Sponsorship

Assistant

Marketing and Development Officer job description (September 2015)

Page 1 of 4

Street Events

Manager

(seasonal)

Seasonal Roles

Role and responsibilities

The successful candidate will perform a wide range of duties, including but not

limited to:

Friends of the Fringe Scheme

? managing the Friends of the Fringe membership scheme including marketing,

budgets and pricing;

? relationship management/stewardship ¨C in person, via email and over the

phone;

? selling membership over the phone and assisting Friends to buy

memberships;

? working with the Digital Marketing Officer to develop email communications

strategy;

? briefing in-house Designer and writing the copy for marketing materials

including information leaflets, welcome packs, signage and online content;

? managing the fulfilment of programme mail out and membership packs;

? being the first point of contact for Friends contacting the Fringe Society

including trouble shooting membership enquiries and customer services

issues;

? managing the installation and setting up of the Friends Exclusive Box Office;

? working closely with Friends Exclusive Box Office staff and customer services

staff;

? managing direct debits including liaising with the Bank and direct debit

provider and troubleshooting any issues. Processing payments through the

box office system;

? planning, organising and managing Friends of the Fringe events throughout

the year including liaising with external suppliers;

? working with the Development Manager to interrogate and analyse the

database to proactively develop the scheme and look for opportunities to

increase support;

Development and Fundraising

? supporting the Development Manager to carry out fundraising and

development research to identify new or develop existing funding streams;

? supporting the Development Manager to deliver key fundraising activities

including Corporate Friends, major donors, Trust and Foundation applications

and monitoring and tracking fundraising activity;

? building relationships with key funders and supporters;

Other

? managing the annual Fringe Schools Poster Competition ¨C including creating

entry packs and marketing materials, coordinating mailing to all schools

across Scotland, processing entries, coordinating judging and production of

artwork, communicating with schools, organising the prize-giving event and

exhibition;

? supporting the administration of the Fringe Society¡¯s Gift Aid return with the

Development Manager;

? supporting the management of various central email accounts;

Marketing and Development Officer job description (September 2015)

Page 2 of 4

?

?

working closely with the Marketing and Sponsorship Assistant in a support

and training role;

assisting the Head of Marketing and Sponsorship and the wider Marketing

and Sponsorship team where appropriate.

Person specification

Essential

?

?

?

?

?

?

?

?

?

?

?

Experience of managing a Membership scheme.

Experience of a variety of fundraising channels including trust funding,

community events and individual giving.

Ability to represent the Society to external stakeholders and supporters,

confidently and professionally.

Experience of writing high quality copy for marketing materials and external

communications.

Proven ability to communicate effectively both internally and externally and at

all levels.

Experience of working within a festivals or box office environment.

Excellent administration skills and high attention to detail.

Ability to manage problems in an efficient and calm manner.

Advanced IT skills, specifically Word (mail merges), Outlook and Excel.

Experience in working in a customer facing environment.

Understanding and interest in arts management, the arts, festivals.

Desirable

? Knowledge of UK Gift Aid, data protection and other legislation concerning

membership and fundraising.

? Experience of managing a budget and the ability to plan and forecast

effectively.

Salary and benefits

The salary for this post is circa ?22,000 per annum plus 4.5% pension contribution,

28 days holiday per year plus 6 public holidays.

Normal working hours are 10:00 to 18:00, Monday to Friday. Some additional

evening and weekend work may be required, particularly during the festival period.

There is no overtime entitlement, but the Society does maintain a TOIL policy.

How to apply

If you would like to apply for the position please download and complete the

application form and email it to recruitment@ or print it out and post to:

Recruitment

Edinburgh Festival Fringe

180 High Street

Edinburgh

EH1 1QS

Marketing and Development Officer job description (September 2015)

Page 3 of 4

Dates

? The deadline for applications is 17:00 on Wednesday 14 October 2015. We

will not accept late applications.

?

Interviews for this post will take place on Wednesday 28 October 2015.

?

The start date is as soon as possible.

Further information:

?

Please complete the application form electronically.

?

Your details will be kept on file for six months, after which they will be

confidentially destroyed.

?

If you require any assistance in completing the application form please

contact recruitment@.

Thank you for your interest in the Edinburgh Festival Fringe.

Marketing and Development Officer job description (September 2015)

Page 4 of 4

 ................
................

In order to avoid copyright disputes, this page is only a partial summary.

Google Online Preview   Download