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10. Step 5: Make Advocates Out of NaySayers and Non-Believers. 11. Step 6: So You’re Not in Sales--Hit the Road Anyway. 13. Step 7: Sing! Sing! Sing Your Plan Like a Mocking Bird. 16. Step 8: Confront Your Challenges, Spin Them into Opportunities. 16. Step 9: Measure Your Successes. 17. Step 10: Do It All Over Again, But Better. 18 ... ................
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