Atlanta Retail Store Media Alert



*** ATTENTION ASSIGNMENT DESK, MORNING/NOON PRODUCERS ***Microsoft Opens Michigan’s First Full Line Retail Store at The Somerset Collection Kelly Clarkson Helps Kick Off Opening WeekendWHEN: 10:30 a.m. EST, Friday, June 28WHERE: The Somerset Collection, 2800 West Big Beaver Road, Troy, MI 48084WHAT: This Friday, Microsoft comes to The Somerset Collection in Troy and will be Microsoft’s first full line retail store in Michigan. As a part of the grand opening activities, Microsoft is sponsoring a special performance by Kelly Clarkson near Microsoft at The Somerset Collection later that day.The Microsoft retail store doors open on Friday, June 28, at 11 a.m., after a ribbon-cutting ceremony led by Microsoft’s Steve Ballmer, Chief Executive Officer. Ballmer will present $1 million in software grants. Customers should arrive early to the grand opening ceremonies on Friday for a chance to win giveaways and receive free tickets to the special performance by Kelly Clarkson later that day.If you are interested in attending the grand opening, please plan to arrive around 10 – 10:15 a.m. as the ribbon cutting ceremony will begin around 10:30 a.m.**Please note there will be no media access to the special performance by Kelly Clarkson on Friday.**B-roll of past store openings are available for download from Microsoft News Center: . Highlights for Microsoft Retail Store Grand OpeningThursday, June 279 – 11 a.m. EST – Broadcast Preview Tours. Special sneak peek inside the store the day before it opens to capture b-roll.Friday, June 2810:30 - 11 a.m. EST – Grand Opening Ceremony.?Join Microsoft’s Steve Ballmer for a ribbon-cutting ceremony where he will present $1 million in software grants.11 a.m. EST – Doors open!?Microsoft plans a full day of celebration.?Microsoft will host giveaways, provide free Kelly Clarkson concert tickets and customers can take advantage of great deals on PCs, Windows Phones, Xbox releases and more.5 p.m. EST — Gates open for special performance by Kelly Clarkson. Customers who come to the Grand Opening Ceremonies early on Friday morning have a chance to receive free tickets to the special performance later that day. The performance will be held across the street from The Somerset Collection in the parking lot on the corner of Coolidge Highway and Cunningham Drive.For more information about the store or to make arrangements for store access and interviews the day of the opening, contact: Leigh Jendrusina, ljendrusina@, 760.672.8383# # # ................
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