CHAPTER ONE

Where do you take your dog to get a new tail! 2.7 mil stores in the U.S. $2.2 trillion. Operating costs are roughly 2.5 more than wholesaling. Types of Retailers. Breadth and depth of product mix. Dept store Broad, deep. Discount Broad, shallow. Limited-line Narrow, deep. Specialty Very narrow, deep. Off-price Narrow, deep. Category killer ... ................
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