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Strictly embargoed until 09:00 CET, Monday 16 March 2020

Kia to reveal new Sorento via Facebook livestream

- Sorento unveiling to be broadcast live from 12:30 CET, 19 March 2020

- Kia invites real-time questions from the public – with the 60 best questions rewarded with six-month print and digital subscriptions to TIME magazine

- Livestream available at [insert URL]

Frankfurt, 16 March 2020 – The new Kia Sorento will be revealed to the public on 19 March via a Facebook livestream. The new Sorento will be fully revealed online in European specification, following the cancellation of the Geneva Motor Show due to the growing risks associated with the spread of coronavirus.

The online event will start at 12:30 CET (11:30 UTC) on Thursday 19 March, broadcast live on the Kia Motors Worldwide Facebook page: [INSERT URL]. Kia Motors invites the audience to participate in the broadcast, with representatives from Kia responding in real-time to questions from viewers following a short presentation.

Facebook users submitting questions have the chance to win one of 60 six-month print and digital subscriptions to TIME magazine. Winners will be picked based on the quality of their questions.

Powerful, progressive and versatile, the fourth generation of Kia’s flagship Sorento SUV is designed and engineered to take on everything life throws at it. On the outside, sharper lines, high-tech details, and elongated proportions give it a more confident and mature presence. Inside, its attractive cabin introduces premium-quality materials, cutting-edge infotainment technologies, and a stunning new design.

The new Sorento is one of the most versatile and spacious three-row SUVs on the road. It also offers Kia’s new ‘Smartstream’ electrified powertrains, representing the first time that hybrid power has featured in the Sorento line-up. As a result, the new model offers greater fuel efficiency, lower emissions, and higher performance than its predecessors.

European sales of the new Kia Sorento will commence this summer.

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About Kia Motors Europe

Kia Motors Europe is the European sales, marketing and service arm of the Kia Motors Corporation. With its headquarters in Frankfurt, Germany, it covers 39 markets across Europe and the Caucasus.

About Kia Motors Corporation

Kia Motors () is a maker of world-class quality vehicles for the young-at-heart.

Founded in 1944, Kia today sells around 3 million vehicles a year in over 190 countries, with 52,000 employees worldwide, annual revenues of over KRW 58 trillion (about US$50 billion) and manufacturing facilities in six countries. Kia is spearheading the transition to electric vehicles and pursuing mobility services to help tackle urban challenges around the world. The company's brand slogan – "The Power to Surprise" – represents Kia’s global commitment to surprise the world with exciting, inspiring experiences that go beyond expectations.

For more information, please visit the Kia Motors Global Media Center at .

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Media Contact:

Vladislav Alexiev

Manager Product Communications

Tel: +49 69 850928 354

E-mail: valexiev@kia-

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