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For Immediate Release Contact: Brian Borksi

Friday, June 10, 2011 (214) 670-1515

Brain.borski@

World’s Largest Swimming Lesson™ Set For June 14, 2011

Thousands to Participate in Record Setting Global Event

Dallas Park & Recreation Department Pools Serving as Official Host Locations

Dallas, TX - (6/8/11) – Thousands of kids and adults at aquatics facilities around the globe will unite to set a new world record for The World’s Largest Swimming Lesson™ (WLSL) on Tuesday, June 14, 2011. All eighteen (18) of the Dallas Park & Recreation Department swimming pools will be participating and serving as official Host Locations for the 2011 WLSL record-setting event, taking place in Dallas at 10 am Central Time.

The inaugural WLSL event established the Guinness World Record for the largest simultaneous swimming lesson ever conducted in 2010 when almost 4,000 participants across 34 states, five countries and three continents participated to build awareness about the vital importance of teaching children to swim to prevent drowning.

Tragically, drowning is the second leading cause of unintended injury related death of children ages 1-14 in the US. In fact, more than one in four fatal drowning victims are children 14 years of age and younger. Research shows that if a child doesn’t learn to swim before the 3rd grade, they likely never will. The threat of childhood drowning is even greater around the globe.

“It is so important to draw attention to this issue,” said Brian Borski, Dallas Park & Recreation Aquatics Supervisor “particularly at the beginning of the summer season. The World’s Largest Swimming Lesson™ is a perfect way to bring the message to life for kids and parents.”

The WLSL program works to promote drowning prevention through education by focusing the energy of thousands of participants on a clear and specific message all at the same time. In 2010, aquatic facilities, from Disney’s Typhoon Lagoon near Orlando, Florida to swim schools in Orange Country, CA, to parks & recreation centers in the Bronx, to locations in Mexico, Dubai and the USAG Humphreys in South Korea, all taught the same swimming lesson at the same time

with one goal in mind – send the message that Swimming Lessons Save Lives™.

Disney’s Typhoon Lagoon water park near Orlando has been designated as the official headquarters location for the international event for the second year.

Gold Medalists’ Rowdy Gaines and Janet Evans are official spokespeople for the

WLSL event for the second year to help convey that loss of life from drowning can be prevented through awareness and training. As parents, both athletes feel a strong commitment to teaching children how to be safe in and around the water.

Gaines, 11-time world record holder and “voice of American swimming” for the Olympic Games, will be master of ceremonies for the WLSL event at Typhoon Lagoon. “I’m thrilled to be working with The World’s Largest Swimming Lesson™ for the second year to help spread the word that Swimming Lessons Save Lives™, “ said Gaines. “Learning to swim and the exposure to the water safety messages that swimming lessons offer provide a fundamental first step in drowning prevention.”

For more information on this important and fun event, to find out how you can join the WLSL record breaking or to schedule and interview with Brian Borksi, contact Mr. Borski at (214) 670-1515 or via e-mail at brian.borski@. You may also visit for additional information.

About The World’s Largest Swimming Lesson™

The World’s Largest Swimming Lesson™ was created as a platform to help aquatic facilities and the many different regional, national and international water safety and drowning prevention organizations work together to communicate the fundamental importance of teaching children to swim.

# # #

(Print on your company letterhead)

Contact: Brian Borski

(214)670-1515

Brian.borski@

MEDIA ADVISORY

World’s Largest Swimming Lesson™ - June 14, 2011

Who:    Thousands of children around the globe are participating in The World’s Largest Swimming Lesson™ to help beat the second leading cause of unintended, injury related death of children ages 1-14. Hundreds of kids and families will be on site at eighteen (18) City of Dallas Park & Recreation Department pools to participate in the event.

What:     The World’s Largest Swimming Lesson™ Guinness World Record attempt for the largest simultaneous swimming lesson ever conducted.

When:    Tuesday June 14, 2011 at 10 am Central WLSL world record attempt begins

 

Where:      DPARD Swimming Pools (see locations below)



DALLAS PARK AND RECREATION DEPARTMENT

COMMUNITY SWIMMING POOLS

|Location |Address |Phone |

| | | |

|Bonnie View    |2124 Huntington    |(214) 670-6821 |

|Churchill    |7025 Churchill Way    |(214) 670-6177 |

|Everglade    |5100 Jim Miller    |(214) 670-0940 |

|Exline    |2430 Eugene    |(214) 670-0350 |

|Fretz    |14739 Hillcrest    |(214) 670-6464 |

|Glendale    |1534 Five Mile    |(214) 670-1977 |

|Grauwyler    |2157 Anson    |(214) 670-6444 |

|Harry Stone    |2403 Milmar Dr.    |(214) 670-0950 |

|H. R. Moore    |3122 N. Winnetka    |(214) 670-1391 |

|Jaycee-Zaragoza    |3125 Tumalo Tr.    |(214) 670-6465 |

|J. J. Craft    |3125 Lyons    |(214) 670-0343 |

|Kidd Springs    |807 W. Canty    |(214) 670-6817 |

|Lake Highlands    |9940 White Rock Tr.    |(214) 670-1346 |

|Martin Weiss    |3440 Clarendon    |(214) 670-1989 |

|McCree    |9016 Plano Road    |(214) 670-0389 |

|Pleasant Oaks    |8701 Greenmound    |(214) 670-0941 |

|Samuell-Grand    |3201 Samuell    |(214) 670-1379 |

|Tietze    |6115 Llano    |(214) 670-1380 |

|Tipton    |3607 Magdeline    |(214) 670-6466 |

|Tommie M. Allen    |6901 Bonnieview    |(214) 670-0982 |

|Walnut Hill    |4141 Walnut Hill    |(214) 670-6433 |

|Bachman     |2750 Bachman Drive |(214) 671-0820 |

Why:      The World’s Largest Swimming Lesson™ was created to spread the word that Swimming Lessons Save Lives™. Tragically, drowning is the second leading cause of unintended, injury related death of children ages 1-14. Research shows if a child doesn’t learn to swim before the 3rd grade, they likely never will.

 

Interview/Visuals:

 

Interviews - Brian Borski, Dallas Park & Recreation Department Aquatics Supervisor will be available for interviews between the hours of 10 am to 12 noon at Tietze pool located at 6115 Llano in Dallas.

Visuals - hundreds of children at eighteen (18) City of Dallas swimming pools participating in the world record attempt lesson taking place simultaneously locally and in numerous countries and states/territories in the US.

WLSL Local Event Contact: Brian Borksi (214) 670-1515 or brian.borski@

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