Starbucks: Brewing Customer Experience through Social Media
The history of Starbucks dates back to 1971, when the ‘Starbucks Coffee, Tea, and Spice’ store was opened in Pike Place Market in Seattle, Washington. After Howard Schultz (Schultz) acquired the company in 1987, Starbucks started setting up outlets which were a combination of a retail coffee-bean store and an espresso café. ................
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