PDF Social Media Strategies

Social Media Strategies

Meet Parishioners Where They Already Are

Nancy Chafin, Director of Communications Erin Monaghan Kamran, Communications Associate Diocese of Virginia

Where are your parishioners?

? Social Media Facebook

Instagram

? E-Newsletter ? Church Website

Social media: The why and how

? Two audiences ? Less formal, real ? Build community outside the building ? extension of

fellowship at church ? How to grow audience ? follow others, post often

and consistently ? Create a schedule for post ideas ? How to increase engagement: Create conversations;

ask questions; ask for submissions on topics; like and respond to comments

learn/design/tutorials/beginners-challenge/ watch?v=XqYti78riU8

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