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BREAKTHROUGH PLASMA TECHNOLOGY HELPS TURN BACK THE CLOCK ON AGING

Recent FDA Clearance of Treatment To Regenerate Skin Shows Results Without Surgery

SUGGESTED ANCHOR LEAD: IT’S FOUND IN LIGHTNING, COMPUTER CHIPS AND FLAT-PANEL TV’S. NOW, THE SAME ENERGY IS HELPING PEOPLE LOOK YEARS YOUNGER…DANIELLE ADDAIR HAS MORE.

|VIDEO |AUDIO |

|Time Square Footage |PLASMA MAY BE ONE OF THE BUZZ WORDS FOR TV’S THESE DAYS, BUT DID YOU KNOW IT |

| |COULD ALSO HELP YOU LOOK YOUNGER? A NEW TECHNOLOGY HARNESSES PLASMA--THE |

| |SAME ENERGY SOURCE FOUND IN LIGHTNING—TO CREATE NEW LIFE FOR SKIN AT IT’S |

|Doctor / Patient Footage |FOUNDATION. |

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|Lightning B-Roll |IT’S A TOTALLY NEW TECHNOLOGY CALLED PORTRAIT( PLASMA SKIN REGENERATION AND |

| |IT WORKS ON EVERYTHING FROM WRINKLES AND SUN DAMAGE TO PORE SIZE AND SAGGING |

|Doctor / Patient Footage |SKIN. |

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|Before and After Photos | |

|Ronald Moy, M.D. |“Portrait is different than any other plastic surgery procedure in that there|

|Clinical Professor |really is no cutting, there’s skin tightening that occurs and there’s skin |

|David Geffen School of Medicine |regeneration that occurs, so you get improvement in wrinkle lines and skin |

|UCLA |discoloration, but you really don’t have the pain and some of the |

| |complications that you see with other plastic surgery procedures.” |

|Phoebe being examined |PHOEBE’S SKIN WAS DAMAGED FROM SPENDING LOTS OF TIME IN THE SUN AND SHE HATED|

| |HER WRINKLES. |

|Phoebe Firestone |“What I’m looking for is a really good result without a whole lot of pain and|

|Patient |down time and so surgery was not an option for me.” |

|Phoebe going to the doctor |PHOEBE TALKED TO HER DOCTOR WHO RECOMMENDED A NEW NON-SURGICAL TREATMENT |

| |RECENTLY CLEARED BY THE FDA CALLED PORTRAIT P-S-R – OR PLASMA SKIN |

| |REGENERATION. |

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|Animation |PORTRAIT P-S-R DELIVERS PULSES OF HEAT ENERGY TO THE SKIN’S SURFACE AS WELL |

| |AS TO THE DEEP LAYERS UNDERNEATH…STIMULATING REMODELING OF THE SKIN. OLD |

| |DAMAGED COLLAGEN IS REPLACED WITH THE BIRTH OF HEALTHY NEW COLLAGEN. IT CAN |

| |REVERSE YEARS OF DAMAGE. |

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| |UNLIKE MORE RADICAL TREATMENTS, WHERE DOWNTIME TIME CAN BE WEEKS, WITH |

| |PORTRAIT, THE RECOVERY TIME CAN BE LESS THAN SEVEN DAYS. THE PROCEDURE |

| |SIMULTANEOUSLY WORKS ON EVERYTHING FROM COSMETIC ISSUES LIKE WRINKLES AND AGE|

| |SPOTS TO HEALTH ISSUES LIKE BENIGN SKIN LESIONS INCLUDING ACTINIC |

|Doctor / Patient Procedure |KERATOSES--A PRECANCEROUS CONDITION--AND THE RESULTS CONTINUE TO IMPROVE FOR |

| |UP TO A YEAR. |

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|Before and After Photos | |

|J. David Holcomb, M.D. |“What’s actually striking about this procedure and, and very different from |

|Halcomb Facial Plastic Surgery, PLLC |everything else, is that there are continuing changes underneath the skin, |

|President, Florida Society of Facial Plastic |for up to a year and maybe longer, that is the collagen continues to thicken |

|Surgeons |during this time, sun damage undergoes a reversal process – so that’s what’s |

| |truly amazing.” |

|Arlene Obrenze |AND PATIENTS ARE SEEING RESULTS. |

|Arlene Obrenz |“It’s ongoing…my friends and family that have finally realized what I have |

|Patient |done said that it was the best decision of my life…it gives me more. I feel |

| |better about myself.” |

|Doctor / Patient Footage |THE PORTRAIT PLASMA SKIN REGENERATION PROCEDURE CAN BE DONE ON THE ENTIRE |

| |FACE OR JUST PROBLEM AREAS LIKE AROUND THE EYES AND MOUTH AND TAKES LESS THAN|

| |THIRTY MINUTES. I’M DANIELLE ADDAIR. |

SUGGESTED ANCHOR TAG: PORTRAIT PSR COSTS ANYWHERE FROM 15-HUNDRED TO 6-THOUSAND DEPENDING UPON THE TREATMENT YOU SELECT WITH YOUR DOCTOR. FOR MORE INFORMATION ON THIS NEW TECHNOLOGY, VISIT WWW..

Extra Bites

Ronald Moy

Clinical Professor at the David Geffen School of Medicine

UCLA

“Portrait is different than any other cosmetic and aesthetic treatments. The healing is faster, the pain is less, the studies show that the results for deep wrinkles and for pore size and for discoloration can be quite dramatic, so the patients are quite happy.”

“Well Portrait can be used for treating the entire face, or it can be used in just treating regional areas, for example, we use it just to treat around the mouth, people who have deep wrinkle lines. We use it just to treat under the eyes, for people with wrinkles around the eyes. We’ll even use it up on the upper eyelids, when you need a little bit of tightening and have a little bit of that crinkly skin.”

“Well the newest indications for Portrait are treating other skin types, for example, like my skin type, a little bit darker. It’s also the newest studies are looking at the treatment of acne scars, and some newer studies are looking at, using it for other areas other than the face, for example, the neck, the chest, the back of the hands are all areas where the Portrait can be used.”

J. David Holcomb, M.D.

Halcomb Facial Plastic Surgery, PLLC

President, Florida Society of Facial Plastic Surgeons

“Patients that elect to undergo elective you know, aesthetic medicine or aesthetic surgical procedures are, are looking for an improvement, and what we generally see is that when they do see that improvement, and in this case from the Portrait Procedure, that translates to enhanced self esteem, enhanced self worth, and generally just a more improved sense of wellness, of well being.”

Leslie Amodei

Rhytec Spokesperson

“Portrait Plasma is a newly cleared FDA device, and it uses plasma, which is a very modern energy source for regenerating your skin at the very foundation of the skin itself.”

“A candidate for the Portrait Plasma is anybody who has had sun damage – they have fine lines, they have deep wrinkles, discoloration, they might need some tightening of their skin, they might have pores that need to be reduced. There, there are candidates who are looking to have a profound effect on their skin, but they’re not interested in have more aggressive treatment.”

“The other thing that really is hard to capture is the way your skin feels after a treatment with Portrait Plasma – there is a baby soft quality to your skin that you can’t quite get with any of the other cosmetic treatments on the market.”

“Portrait Plasma works on any effects of sun damage including fine lines, deep wrinkles, discoloration. It’ll help you with tightening your skin, it’ll help you with your tone and texture, it will also help you reduce pore sizes.”

Brenda Lee Hinesley

Patient

“I didn’t tell any of our friends, and I just made excuses for that week so we didn’t really socialize for that week, and so when they saw me they knew, they kept saying, you look so good, what have you done, have you cut your hair, are you using a different color – they couldn’t put it together…”

Arlene Obrenz

Patient

“My face looked like an atlas. That’s the way I felt. And now I look in the mirror and I see smoothness.”

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