Firstbank.ro
First Bank moves into the next stage of digitalization and launches a new applicationA new mobile banking application, integrating unique features on the local market, has been launched by First Bank, after a year and a half -long transformation process to deliver technology with human touch, which is the bank’s mission.The absolute novelties of the applications are the Strong Customer Authentication, the intuitive user interface, based on customers’ navigation habits and the no obligation regime, for the next 6 months the application being totally free. After this period the application will remain free for all the clients opting for MY Liber package if they bring their recurrent income of 4500 lei. For all the other clients the operation costs, after this period, will be 35 lei/month, a real competitive price considering the premium benefits. All the usual banking operations such as opening current accounts from the mobile, with no bank visits needed, transfers, payments, accounts, Push notifications are made possible and are complemented with free VISA Platinum Card issuance, free ATM withdrawals, free travel insurance and free access on VIP lounges. “An application seems to be only what we see at first sight: an interface allowing us to make banking from our mobile. In order to make it different, more and more adapted to the customers’ needs, there is an unseen part which means research, automatization, a full transformation of internal processes which allow the application to become so swift and easy to use. The launch of this application marks a new step in our digitalization and show the completion of a part of our journey to become technology with human touch partners for our clients. We we are very proud to be able to offer this competitive service that can make a difference” – said HPFirst Bank based the design of its UI on internal studies regarding customers habits in mobile usage looking beyond banking aps: it integrates in its functionalities the usual gestures such as scroll, swipe, tap, double tap, making the application very intuitive and increasing the speed in usage. Users are able to start their digital journey anywhere, anytime, through a simple and user-friendly online experience that meets regulatory requirements.The online onboarding allows First Bank to verify a customer’s identity with government-issued identity document (ID) validation and live detection pictures. This is a big step forward for First Banks digitalization plan. ***About FIRST BANKFirst Bank provides a broad range of products and financial services to retail, SME and corporate clients. First Bank is based in Bucharest and operates through 61 branches, employs close to 1000 professionals and has approximately 130,000 active clients. For more information, please visit firstbank.ro. Call Center First Bank - 021 303 69 69About J.C. Flowers & Co.?J.C. Flowers is a leading private investment firm dedicated to investing globally in the financial services industry. Founded in 1998, the firm has invested more than $15 billion of capital in 52 portfolio companies in 17 countries across a range of industry subsectors including banking, insurance and reinsurance, securities firms, specialty finance, and services and asset management. With over $6 billion of assets under management, J.C. Flowers has offices in New York and London. For more information, visit?.Bucharest, July 6th, 2020 ................
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