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Department of Management and MarketingAnnual Report2019-2020 Academic YearCollege of Charleston | School of Business5 Liberty Street, Suite 300 | Charleston, SC 29424843.953.1356 | sb.cofc.eduStatus of Management and Marketing from a National PerspectiveNearly 1,100 students have declared majors in our department and nearly 300 students have minors in our department. The Management and Marketing department houses 3 majors (Business Administration; Marketing; International Business) as well as multiple concentrations and minors. In addition, our department houses two of the courses completed by every single student with a major in the School of Business (MGMT 301, MKTG 302). Study abroad and international education. The Management and Marketing department consistently sends the highest number of majors and minors in the business school abroad each year, helping prepare our graduates for the globalized business world of today. The 2019-2020 Academic year brought an unprecedented challenge for study abroad with the COVID-19 outbreak and halt of travel. Still, our department remains optimistic for the resumption of international travel in Spring 2021. Sustainability initiatives. In the 2019-2020 Academic year, one member of the Management & Marketing department served as a fellow for the Center for Sustainability QEP. Three courses were offered as sustainability-focused, and a handful were offered as sustainability related. Major structural changes were made in the 2020-2021 academic year to further contribute to the Sustainability QEP including 1) all MGMT 301 sections are now sustainability-related, resulting in every SB major completing a sustainability-related class within their major, 2) over half of all courses in MGMK are now sustainability-related, and 3) the minor and concentration in Leadership, Change, and Social Responsibility was revised to become “Leadership for Sustainability”. Appropriate coursework was also included.Diversity and racial equality. The department met regularly to discuss our efforts in Diversity and Race education. The department collaborated to craft a statement to include on the OID website, and invited the Vice President of Institutional Diversity, Rénard Harris, to join our discussion. We also turned energy towards the race and diversity pedagogy, with several faculty setting specific goals for Fall 2020. We also positioned MGMT 350 to be taught by a tenured faculty member in the future. Ethics and ethical decision making. Ethics is core to the management and marketing curriculum. That is, all MGMT 301 and MKTG 302 sections include a segment on ethics, and the MGMT 301 curriculum includes an entire chapter on ethics, diversity, and ethical decision making. The department also has elective credits focused on ethics and social responsibility (MGMT 350: Business, Leadership, and Society; MKTG 355: Marketing & Society). Digital Marketing, Social Media, and Analytics. The marketing department is especially leading the School of Business in education on digital marketing and social media. Nearly all of the Marketing classes include some element of Digital Media and Social Media, and specific courses include MKTG 345 (Digital and Social Media Marketing), MKTG 320 (Marketing Research)Career Transition and non-traditional students. Our department remains very interwoven with programs like the Bachelor of General Studies (over half of BGS students have a minor in our department) and the Bachelor of Professional Studies (BPS students take several classes in our department as either requirement or elective). Distance Education. Over 80% of the full-time faculty and instructors in our department have complete the full DE Readiness training; even prior to COVID 19, the majority of our faculty were slated to teach DE courses in Summer 2020. We were prepared to quickly flip courses online given the COVID-19 Social Distancing requirements. Graduate and Executive Education. We also offer two courses that are core to the MBA program, and contribute to the MBA program’s Marketing focus area. Several faculty are currently working with Ron Magnuson to build executive education programs, and faculty in our department consistently teach in the MBA program. To summarize, the MGMK Department works within the CofC Mission to develop ethically centered, intellectually versatile, and globally fluent citizens who create innovative solutions to social, economic, and environmental challenges!Program Mission statement (including date and method of approval)MGMK Mission. The programs offered within the Department of Management and Marketing are quite diverse. We support the mission and vision of the School of Business across these programs. We have a very strong orientation toward global civic responsibility, intellectual innovation and creativity and synthesis. These as well as additional school goals can be evidenced by examination of our individual annual faculty reports and from reading components of this report (pulled from 2018-2019 annual report).Strategies and tactics in the College’s strategic plan your department or program would place as highest priorities. (b. and c. integrated below). Program goals and their relationship to the College’s strategic planThe MGMK department is just beginning to engage in strategic planning based on the new strategic plan. Already existing natural synergies between the MGMK department and the 2020 College of Charleston Strategic Plan are represented below. Student Experience and Success. Strategy 1: Enhance and provide easy, centralized access to academic support services. Our department made revisions to both the ENTR and LCSR programs to help students find more flexible access to requirements and programs to complete degrees. Our department also worked with the Student Success Center to aggressively identify students who may have stopped-out, contacting them to complete their degree during the COVID distance education opportunity. Members of the department consistently participate in efforts to call accepted students and students in danger of not being retained. Strategy 4: Recruit, retain, and graduate greater numbers of underrepresented minority and first-generation students. Our department focused on diversity and race education in Summer 2020, creating new initiatives for Fall 2020. In addition, we are introducing curriculum changes to move MGMT 301 and MKTG 302 down to the 200 level, allowing us to access minority and first-generation college students who may otherwise be struggling in the 200-level School of Business Courses.Strategy 5: Create a welcoming and inclusive environment where all students feel a sense of pride and belonging. Faculty in our department are consistently involved in extracurricular activities and programming, hosting speakers, providing access to coaches and mentors, and making internships more accessible. We’re a department full of strong mentors and advisors. In the future we encourage the institution at all levels to better reward and celebrate this type of service.Academic Distinction: Strategy 4: Make experiential learning a differentiator at the College of Charleston education experience. The Management and Marketing department has several scholars with expertise in pedagogy, and that expertise is seen in Management and Marketing classes. MGMK classes tend to be student-centered, with most classes including group projects, presentations, exercises, and speakers.Strategy 5: Support and incentivize faculty to lead the way in implementing innovative teaching models and contributing to cutting-edge research. In the 2019-2020 academic year, our faculty successfully published xx articles in peer-review journals (PRJs), presented xx projects at conferences, and won several national and international awards for research. Employee Experience & Success: Strategy 2: Recruit, retain, and promote more women and underrepresented minorities into faculty, staff, and management positions. The MGMK Chair is the only female Chair in the School of Business, and the majority of faculty in the department are female. With that said, every member of our department is integral to the success of the MGMK department, and decisions regarding recruitment, retention, promotion and performance are made based on merit rather than minority status. Strategy 3: Invest in faculty and staff learning and development to foster professional growth, leadership, and lifelong learning. The Chair works diligently to maintain a balanced departmental budget and use as much funding as possible to support faculty and staff learning, development, and conference participation. Still, it is unclear that the support per faculty member is the same for our department in comparison with other departments. Strategy 5: Create a welcome and inclusive environment where all faculty and staff feel a sense of purpose and belonging. Our department tends to be one in which successes are celebrated, where extra effort has been expended to maintain connections while we are all out of the building, and where collaboration and innovation are encouraged and supported. Student Learning Outcomes of the program. Our department houses 3 majors, 4 minors, and 2 concentrations across five assessed disciplines. We complete assessment processes for 5 different disciplines. Business Administration (Major, Minor): Oral & Written Skills. Students demonstrate the ability, via both written and spoken word, to effectively present, critique, and defend ideas in a cogent, persuasive manner.Global and Civic Responsibility. Students identify and define social, ethical, environmental and economic challenges at local, national and international levels.? Students integrate knowledge and skills in addressing these issues.Synthesis. Students integrate knowledge from multiple disciplines incorporating learning from both classroom and non-classroom settings in the completion of complex and comprehensive tasks.Intellectual innovation and creativity. Students demonstrate their resourcefulness and originality in addressing extemporaneous problems.Quantitative Fluency. Students demonstrate competency in logical reasoning and data analysis skills.Discipline specific courses. Students demonstrate discipline Specific knowledge across general business courses.International Business (Major)Ethics, problem solving, and synthesis. Students will integrate knowledge from multiple disciplines incorporating learning from both classroom and non-classroom settings.Oral and written communication. To demonstrate proficiency in both oral and written communication through the preparation and presentation of international business projects. Core business disciplines. Students will demonstrate proficiency in the core business disciplines of accounting, finance, marketing, management, economics and quantitative managementMarketing (Major, Minor)Firm’s operative environment and competitive advantage. Students will develop an understanding of how to evaluate a firm's operative environment and how to sustain a competitive advantage through marketing activities.Generating value with an optimal marketing mix. Students will develop an understanding of how to generate superior value for customers and other stakeholders by designing the optimum configuration of the marketing mix.Core business disciplines. Students will demonstrate proficiency in the core business disciplines of accounting, marketing, management, economics and quantitative methods.Oral and written communication skills. Students will demonstrate proficiency in both oral and written communication through the preparation and presentation of marketing projects.Quantitative fluency. Students will demonstrate competency in logical reasoning and data analysis skills.Entrepreneurship (Concentration, Minor)Learn the context and process of entrepreneurship. Students understand knowledge of the context, concepts and process of entrepreneurship.Conceive and develop opportunities. Students develop ability to conceive and develop entrepreneurial opportunities, articulate them using a business model canvas and test them through a feasibility analysis. Learn business planning. Students will gain ability to write and present a complete business plan.Responsible citizenship. Students will gain an understanding of the responsibility that businesses have toward society and the environment.Leadership for Sustainability (Concentration, Minor)Recall leadership theory. Apply leadership theory to influence stakeholders.Identify barriers and catalysts to sustainability in organizations. Narrative Summary and Analysis of Departmental or Program AccomplishmentsWe are engaged in the development and offering of innovations in Instruction/Service Learning.It is noteworthy that so many of these innovations include integration of speakers and community members into academic coursework, and our faculty are known for offering courses in a learner-centered environment and providing students with practical, thought-provoking readings and materials. The majority of members in our department regularly participate in distance education, many members have participated in training on the QEP from the Center for Sustainability, and many participate in study abroad. Engagement is summarized below, and further supplement with material from our Department FAS data.Curricular offerings unusual for our program(s) offered in 2019-2020ENTR 320 as Impact X (David Wyman)ENTR 320 with Business Model competition (David Hansen)ENTR 360 Biomimicry (offered by Deb Bidwell, Biology)ENTR 360 Impact Investing (in partnership with Finance)ENTR 360 Special Topic: Design your Life (David Desplaces)MGMT 210 Career Development (David Desplaces)MKTG 360 Special Topics: Marketing Analytics (Julie Blose)MKTG 360 Special Topics: Services Marketing (Rhonda Mack)MKTG 360 Special Topics: Sales Mgmt & Personal Selling (Ferris Kaplan)Instructional contributions to other units, programs, and initiatives, including the Honors and First Year Experience programs, undergraduate and graduate programs outside your department program, the REACH program, etc. HONSAffonso HONS ELLCFYSEAffonso FYSE based on ENTR 200Fall 2019. MGMT 105 (in partnership with a German Culture FYSE)REACHAlexis Carrico Ivana MilosevicMBASummer 2019. MBAD 521: Consumer Mktg Strategy. Rhonda Mack.Summer 2019. MBAD 560: Special Topics. Bob Pitts.Fall 2019. MBAD 504: Managing & Leading. Angela Passarelli.Fall 2019. MBAD 530: Marketing Management. Jim Kindley. Fall 2019. MBAD 560: Special Topics. Doug Boyle.Spring 2020. MBAD 505: Creativity & Innovation. Jim Kindley. Spring 2020. MBAD 522: Marketing Research. Julie Blose.MUSCENTR 451: Health Sciences Entrepreneurship. Kelly Shaver. Distance education or hybrid course offeringsSummer 2019Fall 2019Spring 2020 (pre covid)Online13 32Hybrid011N. Campus011Departmental or program contributions to interdisciplinarity, internationalization/ globalization, personalized education and high impact student experiences (such as research and creative activities, civic engagement, study away, internships, peer education and service learning) during review year. (If departmental faculty entered applicable data in fields on the “Scheduled Teaching” section in the FAS, data for the chair’s use in creating this analysis can be pulled from the FAS.) Study AbroadSemesterFacultyCourse LocationSummer 19Elise PerraultMGMT 350 (canceled) CanadaSummer 19Henry XieMKTG/INTB 360ChinaSummer 19Rene MuellerINTB 390GhanaSummer 19Carrie MessalMGMT 301IrelandSummer 19Alexis CarricoMGMT 301 & 332SpainSpring semester 20David Desplaces, Carrie MessalENTR 200 (canceled)MGMT 345 (canceled)Caribbean sailing Spirit of South CarolinaSpring break 20Rene MuellerMKTG/INTB 360 (canceled)IsraelSummer 20James MalmINTB 390 (canceled)GhanaSummer 20David DesplacesMGMT 325 (canceled)GreeceSummer 20Rene MuellerMKTG 326 (canceled)GreeceSummer 20Alexis CarricoMGMT 301 & 360 (canceled)Spain Contributions to Lingnan University in Hong Kong Students from College of Charleston are interviewed for full scholarships to various School of Business programs at Lingnan University in Hong Kong. This program has existed for several years. Dr. Henry Xie (Professor, Marketing) orchestrates this relationship. The chart shows the number of students selected to participate each year, across potential subject areas, to show potential for growth. ??MAcc MSceBSCMMFINMScHRMOBMScMIBTotal2015/160003032016/170006062017/180004042018/190103042019/20000202Total01018019? Internships for creditSummer 2019Fall 2019Spring 2020 Entrepreneurship102International Business111Management1313Marketing71021Recently changed prerequisites to lower barrier to entry for internships in department. Expecting these numbers to increase. Independent Study/Bachelor EssaySemesterFacultyTitleSummer 19Rene MuellerIndependent Study Abroad-Germany "Cultural Comparison"Summer 19Rene MuellerSC and Foreign Direct Investment - Study Abroad GermanyFall 19Rene MuellerTheories & Methods of Middle East/Western Asia StudiesFall 19Rene MuellerTrade DressFall/SpringCarrie MessalMeasuring Leader EmergenceFall/SpringColleen TroyCourse-Related Marketing in a Profit-Driven WorldFall/SpringEsta ShahConsumer Value-Chain TheoryFall/SpringIvana MilosevicThe Autonomy and Restraint in Creativity: Differences Between Chinese and American ContextsFall/SpringLancie AffonsoContent Marketing: Private vs Public SchoolsFall/SpringRene MuellerA Comparison of Working Conditions Between the US and EuropeFall/SpringBob PittsDoes Being Sustainable Contribute to contradictory behavior?Spring 20Angela PassarelliLeading Positive ChangeSpring 20Graeme CoetzerE-Learning in the 21st CenturySustainability Focused Courses (as part of the QEP)SemesterFacultyCourseFall 19Dave WymanENTR 320. New Venture ModelingFall 19David HansenENTR 407. EcopreneurshipSpring 20Deb BidwellENTR 360. ST: Biomimicry ThinkingSustainability Related Courses (as part of the QEP)SemesterFacultyCourseFall 19Alexis CarricoMGMT 301 Management and Org Behavior (2 sections)Fall 19Alexis CarricoMGMT 332 Business CommunicationsFall 19Alexis CarricoMGMT 408 Business PolicyFall/SpringCarrie MessalMGMT 345 LeadershipSpring 20Angela PassarelliMGMT 401 Organizational Behavior and Change*Changes in QEP assessment resulted in over half of MGMK classes as SR in Fall 2020. Courses that incorporated 5+ SpeakersSemesterFacultyCourseFall/SpringDavid DesplacesENTR 200: Entrepreneurship Theory and PracticeFall/SpringDave WymanENTR 200: Entrepreneurship Theory and PracticeFall/SpringCarrie MessalMGMT 345: LeadershipFall/SpringKelly ShaverENTR 445: Seminar in EntrepreneurshipSpring 20Angela PassarelliMGMT 401: Organizational Behavior and ChangeChanges in departmental or program enrollmentsIt is important to note that the School of Business is actively working to reduce the number of BADM majors in hopes that these students will instead choose more specific areas of study within the School of Business. The reduced number of majors in the BADM represents a success on the part of the department and faculty! 2020201920182017BADM590664736861INTB189202191216MKTG320342330292TOTAL MGMK1,099 (55%)1208 (57%)1257 (57%)1369 (60%)TOTAL SB1998211922052280Numbers in parentheses represent % of overall majors in business schoolMinorsBusiness Administration68 students (steady)Entrepreneurship34 students (steady)Leadership, Change & Social Responsibility24 students (increasing)Marketing 167 students (increasing)TOTAL: 293 students ConcentrationsEntrepreneurship83 students (increasing)Leadership, Change & Social Responsibility40 students (steady)TOTAL: 123 studentsDepartmental or program workload productivity We continue to be at capacity in our core courses and near capacity in electives in management and marketing. We are forced to limit the number of non-marketing majors in the marketing electives in order for our marketing majors to have sufficient seats for their graduation requirements. Delaware numbers include the MBA with the BSBA, thus Delaware numbers are not indicative of workload for the MGMT/ENTR report for our department. Summary of student and/or graduate accomplishments Study abroad. Students within our department who study abroad. Summer 2019Fall 2019Spring 2020 BADM20515INTB371212MKTG22717Minors11510The MGMK department made up 69% of all SB students who studied abroad this academic year. Annual Department Awards: Each year Management & Marketing names departmental award winners. Because of a spending freeze, the Management & Marketing faculty donated money this academic year to cover the costs of awards. The 2019-2020 award winners are: Marketing: Katrina M. KoomenInternational Business: Renee A. FraleyBusiness Administration: Emily T. TranEntrepreneurship: Tristan Eric SolivenThe Al Lifton Leadership Award: Daphne LernerProgram specific awards. Several courses and programs also include awards as the result of fundraising: Award winners from the Big Pitch Competition include: 4th place - $300 – Lowcountry Culinary Solutions (online interactive cooking lessons) – Jaid Basket, Mack Merlin and Will Milton3rd Place - $400 – Holy Spirit (inventory ordering and management system for liquor) – Ilona Stevens2nd Place - $500 – Drive-in Boat Wash (regional rights to use in-slip machine that washes a boat’s underside) – Andrew Collins, Troy Johnson, Thomas Stall, Blake Swiggett1st Place - $600 – Groove (app to socially and professionally connect venues and artists) ?– William Brennan, Toby Dipaolo, Matthew FuscoManagement & Marketing students in the news. Students in the Management & Marketing Department are frequently featured in articles. For example: provide a brief narrative summary of the curricular assessment activities undertaken by your unit this year, along with both actions taken in earlier years that have led to improvement and plans for improvement.In the 2019-2020 academic year, our department altered the internship requirements from ENTR 444, INTB 444, and MGMT 444 to ENTR 344, INTB 344, and MGMT 344. The change allowed students to complete internships with 60+ credit hours and after completing two discipline-specific courses.Changed Leadership, Change, and Social Responsibility Minor/Concentration to Leadership for Sustainability. The change reduced the number of required MGMT courses, made the minor and concentration parallel, and revised cross-disciplinary electives based on the sustainability QEP. The change is expected to give students more flexibility to complete the minor/concentration and allow us to rely less on departmental faculty to teach in the program. Changed the Entrepreneurship Minor/Concentration. The change reduced the number of required ENTR courses and revised the cross-disciplinary electives. The change is expected to give students more flexibility to complete the minor/concentration and allow us to rely less on departmental faculty to teach in the program. Please discuss the diversity among your faculty, including efforts made in recruitment (if applicable) to increase the presence of under-represented groups.Based on institutional data, 10 of 20 MGMT faculty are female (50%) and 1 is minority (5%). In addition, in the 2019-2020 academic year, we had 7 faculty members of nationalities other than U.S. citizenship. Several others of our faculty members have also lived and worked abroad. Many are involved in international research and teaching. Please provide a summary analysis of research and professional development productivity in your department or program, referring to the Supporting Data section as appropriate. What are your strengths and challenges? Articles in Refereed Journals (15)Peterson, C., Peterson, T., Aikens, S., Beard, J., Beatty, J. E., Blair, C., Lesko, a. P., Small, E. (2020). Story hour in the management classroom, Management Teaching Review.Barhorst, J., Wilson, A., Brooks, J. (2020). Negative Tweets and the Factors that Influence a Change in Likelihood to Recommend, Journal of Business Research.Barhorst, J., Wilson, A., McLean, G., Brooks, J. (2020). Service Encounter Microblog Word of Mouth and its Impact of Reputation, Journal of Services MarketingBlair, C. A., Shaver, K. G. Of horses and jockeys: Perceptions of academic entrepreneurs. Entrepreneurship Research Journal, DOI: 10.1515/erj-2019-0011.Blose, J. E., Frash, R., DiPietro, R. B. (2019). A TopBox Analysis of DinEX to Optimize Restaurant Resources, International Journal of Hospitality and Tourism Administration.Blose, J. E., Mack, R., Pitts, B., Xie, H. Y. (2020). Exploring Young U.S. and Chinese Consumers' Motivation to Recycle. Journal of International Consumer Marketing, Vol. 32 No. 1, 33-46. (Author names by alphabetical order)Passarelli, A. M. (2020). The appreciative team huddle: Real-time, best-self feedback in student teams.Shaver, K. G., Wegelin, J., Commarmond, I. (2019). Assessing entrepreneurial mindset: Results for a new measure. Discourse and Communication for Sustainable Education, 10(2), 13-21.Schjoedt, L., Shaver, K. G. (2019). Entrepreneurs’ motivation: A conceptual process theory. Journal of Small Business & Entrepreneurship, DOI:10.1080/08276331.2019.1596398.Wofford, L., Wyman, D. M., Starr, C. W. (2020). Innovation and the Ambidextrous Mindset in Commercial Real Estate: A Paradox Management Approach.Wofford, L., Wyman, D. M., Starr, C. W. (2020). Do You Have a Naive Forecasting Model of the Future? Journal of Property Investment and Finance. Wyman, D. M., Mothorpe, C. A., McLeod, J. Brumby (2020). Airbnb and VRBO: The Impact of Short-Term Tourist Rentals on Residential Property Pricing. Current Issues in Tourism. Henderson, G., Johnson, G., Kipnis, E., Mandiberg, J., Mueller, R., Pullig, C., Roy, A., Zuniga, M., Broderick, A., Demangeot, C., others, Coventry University Repository for the Virtual Environment (CURVE).Taylor, S., Passarelli, A. M., Van Oosten, E., (2019). Leadership coach effectiveness as fostering self-determined sustained change. The Leadership Quarterly, 1-13.Wu, R., Shah, E. D., Kardes, F. R. (2020). The struggle isn't real: How need for cognitive closure moderates inferences from disfluency. Journal of Business Research, 109, 585-594. Wu, R., Shah, E. D., Kardes, F. R., Wyer, R. S. (2020). Technical nomenclature, everyday language, and consumer inference. Marketing Letters, 31, 299–310. Book Chapters or Publications of a Special Nature (1)Shaver, K. G., Commarmond, I., (2019). Toward a comprehensive measure of entrepreneurial mindset. In E. Laveren, R. Blackburn, U. Hytti, & H. Landstr?m, Rigour and relevance in entrepreneurship research, resources and outcomes: Frontiers of European Entrepreneurship Research (Cheltenham: Edward Elgar), 70-89.Active engagement in editorial and other review activities: Invited Manuscript Reviewer or Referee (10 professors with 31 instances)Editorial Board Member (5 professors with 6 instances)Associate Editor or Editor (4 professors with 5 instances)Grant Reviewer (3 professors with 3 instances)ShahPresentation at conferences (8 faculty presenting in 18 sessions). Conferences include: Academy of ManagementAcademy of Marketing ScienceDiana International Research ConferenceEuropean Council of Small Business and EntrepreneurshipGlobal Conference on Business and EconomicsGlobal Entrepreneurship CongressICF Professional Development Webinar SeriesManagement & Organizational Behavior Teaching SocietyAwards and Honors Barhorst, J., McLean, G., Shah, E., & Mack, R. (2019). Exploring the antecedents and consequences of augmented reality on brand experience – a longitudinal perspective. 5th International Augmented and Virtual Reality Conference, Munich, Germany. Best Conference Paper Award. Perrault, E. & Shaver, K. G. (2019, August). Integrating normative, descriptive, and instrumental approaches to CSR: The role of attributions. Paper presented at the Academy of Management Meeting, Boston, MA. Best Paper Award, Social Issues in Management Division. Passarelli, A.M., Moore, S. & Van Oosten, E.B. (2019). Qualitative accounts of executive coaching outcomes. Paper presented in symposium, “Desired Outcomes in Coaching: Coaching for ‘Sticky’ Intentional Change”. Academy of Management Conference, Boston, MA. Best Symposium, Management Education Division (MED). Milosevic, I., Bass, A. E. & Uhl-Bien, M. Exploring the Micro-Dynamics of Adaptability: A Symbolic–Interpretive Perspective. Presented at 2019 Academy of Management Conference, Boston, MA. * *to be published in the Proceedings of the 2019 Academy of Management Meeting as one of the best papers accepted to the conference.Please provide a summary of departmental or program service and outreach contributions to the school, College, community (of a professional nature), or profession. What are your strengths and challenges?Given the size of our department, members of the MGMK department serve in a variety of capacities on campus. A strength of that is that members of our department tend to be well-informed, and less in a silo than some other groups. School of Business Student Club AdvisorJennifer BarhorstAMA + Make Your Mark Advisory BoardEsta D. ShahAMA + Make Your Mark Advisory BoardCarrie Blair MessalSchottland Scholars Advisory BoardAlexis J. CarricoWomen in Business AdvisorAlexis J. CarricoDean’s Student Forum Consulting Group which transitioned to the Business Fraternity Phi Chi Theta Elise PerraultWomen in Business AdvisorElise PerraultThink Differently Forum AdvisorSchool of Business Committee ServiceJennifer BarhorstTechnology CommitteeCarrie Blair MessalAdvisory Committee for Executive Education ProgramsJulie E. BloseTechnology & Certiport Excel Implementation CommitteesJulie E. BloseMBA CommitteeDavid E. DesplacesEngagement App GroupDavid E. DesplacesMBA Executive CoachDavid E. DesplacesGlobal Business Resource Center Associate DirectorDavid E. DesplacesInternational Business CommitteeDavid E. DesplacesCenter for Entrepreneurship Global Entrepreneurship Week Jim MuellerContinuous Improvement CommitteeRene D. MuellerGlobal Business Resource Center DirectorRene D. MuellerInternational Business Director & Committee ChairAngela M. PassarelliStudent Development CommitteeAngela M. PassarelliMBA CommitteeElise PerraultStrategic Planning and Ongoing CommitteeElise PerraultBusiness Administration Assessment and Curriculum CoordinatorBob E. PittsCurriculum CommitteeEsta D. ShahLibrary Liaison CommitteeKelly ShaverStudent Success Center Advisory BoardDave M. WymanIP Policy Review Committee & Impact Day CommitteeDave M. WymanFaculty Development CommitteeDave M. WymanCelebrating Women Entrepreneurs Summit Conference OrganizerHenry XieAssurance of Learning CommitteeCollege of Charleston Committee ServiceCarrie Blair MessalDistance Education Steering CommitteeCarrie Blair MessalBachelor of Professional Studies Review & Transition CommitteesJulie E. BloseUndergraduate Research and Creative Activities CommitteeAlexis J. CarricoInternship Advisory Board MemberDavid E. DesplacesFaculty Advising and Mentoring Working GroupDavid E. DesplacesTenure and Promotion Advisory CommitteeDavid E. DesplacesDistinguished Service Award Committee ChairDavid E. DesplacesTeaching and Learning Space Task Force CommitteeDavid E. DesplacesCenter for Israel Studies Advisory BoardDavid E. DesplacesREACH Program CommitteeDavid E. DesplacesEmergency Operation Team/CERT CommitteeDavid E. DesplacesMission Vision and Objective CommitteeDave HansenSustainability Literacy Institute Facilitator & Innovation FellowDave HansenQuality Enhancement Plan Implementation CommitteeRene D. MuellerCenter for Israel Studies Steering CommitteeRene D. MuellerQuality Enhancement Plan Steering CommitteeRene D. MuellerDistance Education CommitteeRene D. MuellerGlobal Scholars Program Co-DirectorAngela M. PassarelliStudent Affairs and Athletics CommitteeElise PerraultGraduate Diversity and Inclusion CouncilElise PerraultSustainability Literacy Institute Representative & Affiliate facultyBob E. PittsFaculty Advisory Committee to the PresidentBob E. PittsAcademic Planning CommitteeKelly G. ShaverCollege of Charleston’s Faculty Representative to the Federal Demonstration PartnershipHenry Xie250th Anniversary Celebration Marketing & Merchandising Team LeaderHenry XieInstitutional Review BoardOther Service Carrie Blair MessalProfessional Service for Business Auxiliary Services David E. DesplacesPossibilities without Borders, Inc. Advisory BoardDavid E. DesplacesPAWWS Faculty Volunteer for AdmissionsHenry XieGlobal Scholar Program MentorHas your department or program conducted professional development opportunities for faculty? If yes, what are examples of those opportunities?Our department has been especially active together in response to COVID-19, including:A 1-hour session on March 12 to discuss Zoom and other tools needed to teach from home (faculty shared favorite tools and tricks with each other).Race and Diversity discussionsJune meeting with Dr. Rénard Harris on race, diversity, and department initiatives. Several meetings to form department statement on race and diversity for the Office of Institutional Diversity, discuss individual goals and initiatives, etc. Regular, weekly “socials” through COVID shelter-at-home, often discussing effective teaching and research strategies.Funded/supported opportunities for individual pedagogically related professional development (e.g., Carrico’s Sustainability training; Barhorst’s digital media marketing training)All of our faculty have completed at least the DE Self-paced training (ERT) in preparation for remote instruction during Fall 2020. The majority of our faculty have completed the full DE Readiness Training, including. Of the full-time faculty in the MGMK department, 85% have completed the full DE Readiness training. ProfessorInstructorCompleteDavid DesplacesCompleteLancie AffonsoCompleteRhonda MackCompleteAlexis CarricoCompleteRene MuellerSelf-pacedBob PittsAdjunct & Visiting FacultySelf-pacedKelly ShaverCompleteGraeme CoetzerCompleteHenry XieSelf-pacedJames UchneatAssociate ProfessorSelf-pacedDoug BoyleCompleteJulie BloseSelf-pacedGarth CookCompleteDavid HansenSelf-pacedFerris KaplanCompleteCarrie Blair MessalSelf-pacedRosalyn KeelsCompleteJim MuellerSelf-pacedJames KindleyCompleteElise PerraultSelf-pacedMelissa MadelliSelf-pacedDave WymanSelf-pacedBrice O’BrienAssistant ProfessorSelf-pacedGlenn StarkmanCompleteJennifer BarhorstSelf-paced Colleen TroyCompleteIvana MilosevicCompleteAngela PassarelliCompleteEsta ShahCompleteChris WhelpleyWhat success have you had in meeting program, departmental, school or College goals? What obstacles prevent you from reaching specific program, departmental, school or College goals? In what way can Academic Affairs support your efforts? Our size is both a strength and a weakness. In our regular department meetings, we get regular updates from nearly all SB committees and many of the important committees on campus, just by default. We have faculty at all levels who serve on School of Business, college-wide, local, regional and national committees. We tend to be able to cast a large net when we need someone from the general School of Business network. Despite our size, we are a cohesive group. However, we are out of balance in comparison to other Departments both in the School of Business and at the College of Charleston. The Chair is compensated the same as other department chairs. The one department administrative assistant is compensated the same as others in the School of Business (and potentially paid less). Areas in which we feel the lack of balance include:For assessment, 5 functional areas are being managed in this department. Our complexity means that the Chair is involved in an inordinate number of committees and discussions, just by default. For our department, tenure and promotion means multiple candidates per year for the Chair to manage and faculty members to assess (this takes our business meetings for the entire month of October and well into November).Delaware numbers split our department into two departments (MKTG and MGMT), and include the Masters of Business Administration with the Bachelor of Business Administration, both as Management. This makes it impossible to use Delaware numbers to compare our department to other departments. ?MGMK?ACLS?ECON?FINC?HTMT?SCIM?Credit hours FA19?5082?4122?2499?2883?1359?2763?Credit hours SP20?4955?3939?2634?2802?1290?2706?# of faculty 20?15?10?10?7?12?# of sections per semester FA19?58?40?22?34?28.5?31?# of sections per semester SP20?63.3?46?22.5?31?21?33?# of core courses?2?3?2?1?0?2?# of majors housed in dept?3?1?1?2?1?1?# of minors?4?0?1?2?1?2?# of concentrations?2?0?1?2?1?0?# of students with major, minor, or concentration (concentration not on list)?1365?186?140?420?256?159??First, we must address our departmental structure via support of the dean’s office, academic affairs, and the CofC financial backing. The current staff support is inadequate for successful progression of the entirety of our programs. Second, we need Foundation funds to help address issues that cannot be covered via the State account. Third, we are actively working to make curriculum changes that allow us to access students interested in our disciplines earlier and more attentively. Fourth, we continue to look for opportunities to support faculty development and research, and integrate faculty research with our students. DEPARTMENT: STRENGTHS AND WEAKNESSESStrengthsHighly qualified faculty; all of our faculty are credentialed to teach via AACSB standards.Engaged faculty; our classes are highly experiential and engaging.Exceptional teaching; as one metric, department tends to be above college average in teaching ratings across the board.Our programs continue to grow. Our faculty publish in top journals and are well-respected in their fields; as evidence, four different groups of faculty won best paper awards at conferences this year. Because we as a department serve on so many committees and roles, we tend to be aware of issues outside of our department. We’re collegial and we work together to make our students and each other successful. WeaknessesInsufficient faculty for marketing major growth. We offer a large number of service classes for the School of Business and other majors. This often prohibits our faculty from teaching upper-division electives—to maintain qualified faculty coverage in sections of MGMT 301 and MKTG 302.Large department size – insufficient focus on majors due to administrative organization of three large majors in one department.Worry about highly qualified faculty leaving for higher pay/research funding.BADM has high enrollment, yet those students without concentrations tend to be lacking in career direction. It is difficult to identify students early on interested in management as a discipline. 3-Year PlanWhat curricular development or other major changes in the program(s) are planned for the next three years? Briefly, what resources are required to implement these?First, there are several curricular changes in the pipeline. We are currently actively pursuing the addition of a Management major and Minor, and we’re proposing to move MGMT 301 and MKTG 302 down to a 200-level course. We hope that this move also helps us increase the number of students completing minors in our area. Second, we are working to expand our internship offerings. We’ve already moved MGMT, INTB, and ENTR internships down to the 300-level, lowering the barrier to entry for engagement in the internship-for-credit. We are currently proposing also moving the MKTG internship down to the 300 level. The goal is to triple the number of students doing internships in our majors overall between 2018 and 2021. Third, we do not currently have a department board, and are not actively working to engage alumni through marketing and social media. We are working to form a that board for support. By June of 2023, we’d like to see all of our departmental awards named, and approximately $10,000 annual income into our foundation account to better support internships and student networking opportunities. Fourth, our junior faculty, and many of our senior faculty, are publishing at a rate necessary to help the institution advance in research status. However, our current salary structure and teaching load is not equal to that of our future peers, making it difficult to retain the faculty that we’ve recruited. We need to make certain that we replace those we’ve lost in order to maintain a teaching load and salary structure to retain our talented faculty. Finally, our department houses 11% of College of Charleston majors and 55% of the School of Business. We have 1 Chair and 1 Administrative Assistant. This is out of balance with other departments in the School of Business and at the College of Charleston. By the end of the 2021 academic year, we would like to have an Associate Chair serving the department, and at least part-time support from a second administrative assistant. -182245-20955Dr. Carrie Blair Messal, ChairLancie Affonso, Senior InstructorDr. Jennifer Barhorst, Assistant ProfessorDr. Julie Blose, Associate ProfessorAlexis Carrico, InstructorDr. Graeme Coetzer, Visiting ProfessorDr. David Desplaces, ProfessorDr. David Hansen, Associate ProfessorDr. Rhonda Mack, ProfessorDr. Ivana Milosevic, Assistant ProfessorDr. Jim Mueller, Associate ProfessorDr. Rene Mueller, ProfessorDr. Angela Passarelli, Assistant ProfessorDr. Elise Perrault, Associate ProfessorDr. Bob Pitts, ProfessorDr. Esta Shah, Assistant ProfessorDr. Kelly Shaver, ProfessorJames Uchneat, Visiting ProfessorDr. Chris Whelpley, Assistant ProfessorDr. Dave Wyman, Associate ProfessorDr. Henry Xie, ProfessorChristine Rodgers, Administrative AssistantDoug Boyle, Adjunct FacultyGarth Cook, Adjunct FacultyFerris Kaplan, Adjunct FacultyJames Kindley, Adjunct FacultyMelissa Mardelli, Adjunct FacultyBrice O’Brien, Adjunct FacultyGlenn Starkman, Adjunct FacultyColleen Troy, Adjunct FacultyRosalyn Keels, Adjunct Faculty-20188287416 Department of Management and MarketingCollege of Charleston | School of Business5 Liberty Street, Suite 300 | Charleston, SC 29424843.953.1356 | sb.cofc.edu ................
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