CLEANSERS
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Product training manual
COLOR ME BEAUTIFUL IS THE AUTHORITY ON COLOR – BASED ON THE BESTSELLING BOOKS OF THE SAME NAME. COLOR ME BEAUTIFUL HAS SOLD 17 MILLION COPIES WORLDWIDE AND REMAINS ONE OF THE NEW YORK TIMES’ ALL-TIME TRADE PAPERBACK BEST-SELLERS. COLOR ME BEAUTIFUL’S POPULARITY IS BASED ON SEASONAL COLOR THEORY AND USES THE SEASONS (WINTER, SUMMER, SPRING AND AUTUMN) TO DESCRIBE WHAT COLORS LOOK BEST ON INDIVIDUALS.
With the color analysis system, complete with draping provided by our trained Beauty Consultants, clients see for themselves their best colors. Through this system, the client is able to pull together her total look – clothing, accessories and makeup. Once she knows her season, and gets her color shopping guide, she’s able to buy her makeup, clothing and accessories in her best colors.
The Color Me Beautiful makeup brand is based on the best colors for a woman’s skin tone, eye color and hair color. As such, it is a highly personalized experience for each client. Once a client knows her season, there is no more guess work. She selects her lipsticks, eye shadows, blushes, glosses, eye pencils, lip pencils and all other products from her palette and presto, they all work together. Her eyes will be brighter, her teeth whiter and she’ll have a more youthful appearance. The system guarantees a coordinated look; she’ll always look great.
Color Me Beautiful uses mineral-based and other high quality ingredients. The products are long-lasting and go on silky and smooth. And, may have skin care benefits with anti-aging ingredients.
Color Me Beautiful is a multicultural brand sold internationally. Here in the United States, Color Me Beautiful is sold in department stores, salons, boutiques, mall kiosks, through mail order/ecommerce and several retail television channels.
Color Me Beautiful products are never tested on animals.
Skin Care
Cleansers
One Step
• Benefit Statement: “Cleansing and toning in one easy step. Great for touch ups and makeup removal. One Step’s vitamin packed formula provides skin tissue repair, UV protection, moisturization, and conditioning. Paraben free.”
• How to Use: Saturate cotton pad. Wipe eyelids, face and throat gently to cleanse.
• Skin Types: All skin types.
• Key Ingredients: Tocopheryl Acetate (Vitamin E), Retinyl Palmitate (Vitamin A), Vitamins C and B5.
Honey Cleansing Milk
• Benefit Statement: “This light, creamy emulsion combines the powerful emollient properties of Honey, Lecithin and B family vitamins to soften and quench the thirst of dry, parched skin. A special blend of yarrow extract, birch leaf and horsetail extracts tone the skin, leaving skin naturally soft and supple.”
• How to Use: Apply in circular motion, avoiding eye area, to gently melt away makeup and grime. Tissue off or rinse off.
• Skin Types: Dry skin.
• Key Ingredients: Honey, Nonfat Dry Milk, Rosemary Extracts, Clover Blossom Extract.
Toners
Aloe Toner Blue
• Benefit Statement: “This very gentle alcohol-free toner rinses, tones, clarifies and refreshes even the most sensitive skin. Aloe, Rosewater and Soy Protein maintain the skin’s natural moisture balance while Witch Hazel gently refines pores. Paraben and fragrance free.”
• How to Use: Apply with moistened cotton ball using upward strokes, avoiding eye area.
• Skin Types: Dry, sensitive skin.
• Key Ingredients: Aloe Barbadensis Gel, Rosewater, Witch Hazel.
Moisturize and protect (spf 15)
The sun causes skin damage. More than a million people will be diagnosed with skin cancer this year, of which 90% of all skin cancers are caused by sun exposure, yet fewer than 33% of adults, adolescents and children routinely use sun protection. (Information obtained from the Skin Cancer Foundation). Regular use of sunscreens over the years may reduce the chance of skin damage, some types of skin cancer, and other harmful effects due to the sun. Proof Positive Daily Defense Moisturizers SPF15; filter out the sun’s harmful rays to prevent future damage and uneven coloration.
The Skin Cancer Foundation recommends that everyone use an SPF of at least 15, which block 93 percent of UV-Bs. In contrast, SPF’s higher than 30 only block 4 percent more UVB rays.
What is meant by SPF?
SPF (or sun protective factor) is the ratio of the amount of energy required to produce a minimal sunburn through a sunscreen product to the amount of energy required to produce the same minimal sunburn without any sunscreen protection. For example, if you get slightly sunburned after 20 minutes in the sun without any protection, then, when you use a sunscreen with an SPF of 15, you will get the same sunburn after staying in the sun for 20 x 15 = 300 minutes, or 5 hours.
What are UVA and UVB rays?
Ultraviolet radiation is emitted from the sun in three different wavelengths: ultraviolet A (UV-A), ultraviolet B (UV-B) and ultraviolet C (UV-C). UV-C is toxic to human, plant and animal life but is filtered out by the atmosphere and never reaches earth. UV-B rays are the short, burning ones that worry most people because they penetrate the top two regions of the skin and are responsible for red, burning, and immediately damaged skin. UV-B rays are at their most intense between 10:00am and 2:00pm. UV-A rays are of lower intensity than UV-B but they can penetrate the third region of the skin, the dermis. UV-A’s potential for long-term damage is great – even though it may not appear to burn the skin – because it is present all day long, year-round, whether the sky is cloudy or sunny. It is especially concentrated during the early morning and late afternoon.
Daily Defense Oil-Free SPF 15
• Benefit Statement: “This ultra-light, oil-free moisturizer with natural oil-absorbing starch, herbal extracts and SPF15, helps control oil shine while leaving skin feeling smooth and toned. Strengthens and protects the skin against moisture loss without oil. Filters out the sun’s harmful rays and helps prevent future skin damage and uneven coloration.”
• How to Use: Massage a small amount onto clean face and neck until absorbed. Can be applied to clean skin or over your specialty treatment.
• Skin Types: Oily skin.
• Key Ingredients: Actives –Octinoxate 7.5%, Oxybenzone 4%. Vitamins A & E, Lactic Acid, Anthemis Nobilis Flower Extract, Soybean Oil.
Daily Defense Light SPF15
• Benefit Statement: “This lightweight, yet effective moisturizer with SPF 15, helps to increase skin’s elasticity and resilience while leaving skin feeling smooth, soft and moist. Allergy/dermatologist tested. Fragrance free. Avoid contact with eyes. Fragrance free.”
• How to Use: Massage a small amount onto clean face and neck until absorbed. Can be applied to clean skin or over your specialty treatment.
• Skin Types: Normal to combination skin.
• Key Ingredients: Actives: Octinoxate 7.5%, Octisalate 3%, Oxybenzone 3%. Aloe Vera, Rosemary Extracts, Sage, Vitamin E, Glycerin, Sweet Almond Oil.
eye care
Triple Action Eye Cream
• Benefit Statement: “Triple Action Eye Cream’s triple action formula is here to address all of your eye care concerns. This slightly cooling, non-greasy cream, readily absorbed into the delicate skin around the eye, hydrates, revitalizes and soothes the skin while reducing the appearance of fine lines, wrinkles and puffiness. Paraben and fragrance free.”
• How to Use: Apply twice daily around the eye area and under the eyes. Gently pat cream into skin clockwise to avoid any unnecessary tugging of the skin.
• Skin Types: All skin types.
• Key Ingredients: Eyeseryl® (Acetyl Tetrapeptide-5), Aquaxyl™ (Xylityglucoside), Laracare® (Galactoarabinan), Dermaxyl® (Palmitoyl Oligopeptide), Sepilift DPHP™ (Dipalmitoyl Hydroxyproline).
anti-aging
Multi-Action Booster
• Benefit Statement: “Multi-Action Booster combines Hyaluronic Acid with red marine algae and Vitamins A and E to oxygenate and revitalize the skin. Red marine algae, clinically proven to increase cell-turnover, firmness, elasticity and smoothness while reducing the appearance of fine lines and wrinkles, leaves the skin soft and smooth while Sodium Hyaluronate allows the skin maintain a healthy moisture level while locking in as much nourishment as possible. Paraben, fragrance and gluten free.”
• How to Use: Directly after cleansing, gently massage over face and neck using upward and outward strokes. Give product time to absorb before applying SPF moisturizer and/or specialty treatment.
Caution: For external use only. Avoid the eye area. If irritation occurs, discontinue use.
• Skin Types: All skin types.
• Key Ingredients: Sodium Hyaluronate, Carrageenan, Tocopheryl Acetate (Vitamin E), Retinyl Palmitate (Vitamin A).
C-Plex
Benefit Statement: “This silky formula of Vitamin C is encapsulated to ensure maximum stability and potency and it’s supercharged with an effectiveness boosting dose of Vitamin E. This power-packed antioxidant duo uses amazing properties to actively fight collagen breakdown and increase its production, this action literally delays the formation of lines and wrinkles while the vitamin C softens the appearance of existing ones. While many anti-aging products actually thin the skin and strip off layers to achieve a more youthful effect, C Source actually strengthens skin, reduces irritation, redness and sensitivity. Your skin appears more softened, unlined, even-toned with a radiant glow. Thirty capsules per bottle, a one month supply for face and neck areas. The formula is encapsulated to ensure maximum effectiveness and stability, using a brand new V-Gel™ technology. The new soft gel capsules are derived from seaweed. Paraben, fragrance and gluten free.”
• How to Use: Cut or twist the tail of the capsule and apply one capsule daily to face and neck, immediately after cleansing and toning, avoiding the eyelids. Massage onto skin and let soak in. Follow with normal treatment regimen.
• Skin Types: All skin types (including sun damaged skins).
• Key Ingredients: Vitamins C & E, Orange Blossom Oil.
OVER 40 REVOLUTION BODY TREATMENT
There are nearly 40 million women born from 1946 to 1964 – the Baby Boomers! They are dynamic, accomplished and respected. Being over 40, 50 and beyond is not what it used to be. Here is a line that specifically targets these women, with cutting edge technologies that have clinical studies behind the ingredients used and they work. No hype, no hollow promises.
The Over 40 Revolution products, with the most advanced, natural peptide complexes, are clinically proven by the International Journal of Cosmetic Science, to reduce wrinkle depth by 30% after a 30-day treatment.
Cool It
• Benefit Statement: “Ease the effects of tension and hot flashes with this cooling, refreshing mist. Infused lavender, geranium and cypress essential oils, the aroma therapeutic properties of this elixir sweep away tension and cool instantly, leaving the skin slightly moisturized, so you’ll feel calm, cool and collected. Fragrance free.”
• How to Use: Spray a fine mist on neck, wrists, ankles, behind elbows, knees or anywhere on the body, to instantly cool the body and calm the soul. Gently massage into skin. Use morning and evening and/or as needed. Caution: Not designed for the face. Avoid contact with the eye area.
• Skin Types: All skin types.
• Key Ingredients: Witch Hazel Water, Aloe Barbadenis Leaf Juice, Cypress Oil, Geranium, Lavender Oil, Patchouli Oil and Phytelene® Complex (Mallow Extract, Ivy Extract, Cucumber Fruit Extract, Sambucus Nigra Flower Extract, Arnica Montana Flower Extract, Parietaria Officinalis Extract).
Body Treatment
Smooth Shave
• Benefit Statement: “Smooth Shave reduces the appearance of unattractive razor burn, razor bumps, ingrown hairs, and redness from shaving, waxing and electrolysis. For men and women’s face, neck, back of the neck and women’s legs, underarms and bikini lines. Paraben and fragrance free.”
• How to Use: Apply to dry skin only. Use twice a day the first three days – morning and night. Thereafter, you must use after each shave. You may use a pre-shave as well. Dampen cotton ball or dry bath cloth with Smooth Shave and apply to shaved area or as needed after hair removal. CAUTION: Do not ingest. Flammable. Keep away from children. Keep out of eyes. Do not use if allergic to aspirin. Not tested for use during pregnancy. Harmful to leather, wood, fine fabric and carpet.
• Skin Types: All skin types.
• Key Ingredients: Isopropyl Alcohol, Propylene Glycol, Glycerin, Lactic Acid.
MAKE-UP MAGIC
Hydrating Mist
• Benefit Statement: “A weightless primer mist that can prime, set, and refresh your makeup while providing essential hydration. The light, delicate mist efficiently and instantly refreshes to keep makeup from smudging or settling into fine lines. Electrolyte enriched water instantly absorbs into skin with cucumber extract, Vitamin E & A. This moisturizing makeup setting spray refreshes your look, leaving a glowing complexion. Paraben, fragrance, alcohol, oil, silicone, sulfate, phthalate and gluten free.”
• How to Use: Hold 6 to 8 inches away from face and spray evenly. Apply after moisture cream or make up for a glowing complexion. Pat with clean hands or make up sponge to fully absorb into skin.
• Skin Types: All skin types.
• Key Ingredients: Cucumber Extract, Vitamins A & E, Althea Officinalis Root Extract.
UnderGlow Enhanced Light Diffusing Gel
• Benefit Statement: “Helps to soften the appearance of fine lines and hide imperfections. This “enhanced” formula incorporates SYN®HYCAN, a tri-peptide clinically proven to help boost skin’s hyaluronan production and allow needle-free HA based face contouring for a visible remodeling effect and firmer skin. Paraben, fragrance free.”
• How to Use: Apply evenly to face and neck on clean skin. Can be worn under makeup or alone. Can also be applied to highlight areas such as cheekbones and brow bones as a final step.
• Skin Types: All skin types.
• Key Ingredients: Syn®-Hycan (2.5%), Aloe Vera Leaf Extract, Glycerin.
Velvet Perfection Foundation Primer
• Benefit Statement: “This oil-free formula combines antioxidants and Vitamins A and E to protect and sooth the skin while reducing the appearance of fine lines and wrinkles resulting in radiant skin. With silicone-derived ingredients that prevent moisture loss, Vitamins A and E that fight free radicals and light reflecting ingredients that provide a luminous quality, the skin will appear younger and more radiant. Paraben and fragrance free.”
• How to Use: Use after moisturizer and before foundation for complexion perfection. This skin-smoothing blend of antioxidants, which can be word alone or under foundation, works overtime to fill in fine lines and even out skin texture.
• Skin Types: All skin types.
• Key Ingredients: Silica, Tocopheryl Acetate (Vitamin E), Retinyl Palmitate (Vitamin A).
Dual Ended Eye Care Stick
• Benefit Statement: “This high lighter, low lighter and concealer will give you the appearance of an instant facelift. Conveniently packed with wonderful emollient conditioning treatment on one end to soften the lines and a highly effective concealer on the other. It creates your youngest looking eyes yet. Paraben and fragrance free.”
• How to Use: Use on clean, toned and moisturized skin before applying makeup or alone. Apply concealer, blend using ring finger to cover dark circles around eyes. Apply line softener around eye area to soften lines.
• Skin Types: All skin types.
• Key Ingredients: Propylene Glycol Dicaprylate/Dicaprate, Caprylyl Glycol, Phenoxyethanol, Tocopheryl Acetate (Vitamin E), Sweet Almond Oil, Sunflower Seed Oil.
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Corrective Color Wheel
• Benefit Statement: “Four targeted concealers in one easy to use container. Lemon neutralizes purple shadows. Mint corrects redness from Rosacea and blemishes. Lavender blends away sallowness. Almond conceals and covers imperfections. The shades can be mixed for perfect correction. The smooth cream to powder formula is long wearing and doesn't crease or melt. Paraben, fragrance and gluten free.”
• How to Use: Use on clean, toned and moisturized skin before foundation or alone.
• Skin Types: All skin types.
• Key Ingredients: Jojoba Seed Oil, Vitamin E.
Camouflage Concealer
• Benefit Statement: “Make dark circles, minor imperfections and discolorations disappear with a touch with our Camouflage Concealer. This creamy formula won’t ever crease or melt. Fragrance and gluten free. Available in four shades: Amber, Light Neutral, Medium & Dark.”
• How to use: Apply a small amount with brush, sponge or finger tips to area. Pat lightly to blend. Use the Amber shade to neutralize blue-ish tint that comes from under eye dark circles.
• Skin Types: Normal to dry skin.
• Key Ingredients: Vitamin E, Cathamus Tinctorius Seed Oil, Kaolin.
Eye Shadow Base
• Benefit Statement: “Eye Shadow Base is a nude base primer that wears sheer. Prep the eyes for a smoother eye shadow application and hold that eye shadow’s true color on for hours with absolutely no creasing. This creamy formula conditions and protects the lid area. Fragrance and gluten free.”
• How to use: Lightly apply 2-3 dots on the eyelid. Gently blend with ring finger or small sponge over entire lid area from lashes to brow.
• Skin Types: All skin types.
• Key Ingredients: Lecithin, Propylene Glycol.
Brow Fix
• Benefit Statement: “A hair gel for brows. Brow Fix is the perfect answer to tame unruly brows while instantly lifting the brows for a sleek and polished look. Includes a wand for application. Paraben, fragrance and gluten free.”
• How to use: Can be applied alone using the brush in an upward and outward motion to sculpt brows to perfection.
• Skin Types: All skin types
• Key Ingredient: Propylene Glycol.
ColorFix Lipstick Sealant
• Benefit Statement: “ColorFix Lipstick Sealant helps lipstick last hours longer and prevents lipstick from feathering or bleeding. Also prevents lipstick marks on china, glass, cheeks and him! Paraben, fragrance and gluten free.”
• How to use: Apply holding lips apart and still for 30 seconds. Do not blot.
• Skin Types: All skin types.
• Key Ingredient: Peppermint Oil.
Eyeline Sealer
• Benefit Statement: “Make your favorite eye shadow your favorite eye liner. Wet your eyeliner brush with a drop of this sealer before applying your favorite eye shadow on your lash line. It'll add a vibrant pop of color to your everyday look. Fragrance free.”
• How to use: Wet your eyeliner brush with a drop of this sealer before applying your favorite eye shadow on your lash line.
• Skin Types: All skin types.
• Key Ingredient: Propylene Glycol.
color cosmetics - FACE
Morning Light Diffusing Cream Foundation
• Benefit Statement: “This creamy, silky foundation diffuses light away from lines and shadows on the face, especially around the eyes. Morning Light evens skin tone and makes the skin appear smooth and flawless. Gluten free, Available in four shades: Amber, Ivory, Oyster & Porcelain.”
• How to Use: For heavy coverage, apply with a dry cosmetic sponge. Dab on to the nose, cheek, forehead and chin areas, then blend with a stippling action. Pay special attention to jawbone and facial features to ensure a smooth and natural finish.
• For normal to light coverage, apply with a dampened sponge, otherwise as above. Larger pore areas may require greater pressure on application. Feather blend edges to ensure an even result.
• Skin Types: Normal to dry skin.
• Key Ingredients: Propylene Glycol, Avocado Oil, Wheat Germ Oil, Aloe Vera.
Moisture Complex Liquid Foundation
• Benefit Statement: “This water based liquid foundation protects and moisturizes with aloe, sesame and sweet almond oil while collagen and elastin nourish and condition. The result is softer, suppler and hydrated skin. Paraben and gluten free. Available in 10 shades.”
• How to Use: For the most natural look, use a dry sponge (normal to dry skin) or damp sponge (oily skin) to apply foundation in smooth, downward strokes. Blend at jawline.
• Skin Types: Normal to dry skin.
• Key Ingredients: Sweet Almond Oil, Magnesium Aluminum Silicate, Lanolin Oil, Cellulose Gum.
Perfection Microfine Powder Foundation
• Benefit Statement: “Highly pigmented, finely milled powder foundation features sheer to full buildable coverage. Dual purpose may be used wet or dry depending on desired finish. Contour, highlighting, set makeup and touchups, Perfection Microfine Powder does it all. Paraben and fragrance free. Available in two shades: Whisper Beige & Sepia Beige.”
• How to Use: For a sheer matte effect, apply over moisturizer or primer with sponge, or dust on with powder brush. For full coverage, blend on with damp sponge. For use as a finishing powder, use over foundation. Latex free sponge.
• Skin Types: All skin types.
• Key Ingredients: Squalane, Kaolin.
Cream to Powder Foundation
• Benefit Statement: “A cream foundation and powder all in one. Easy to blend and light as a feather, Color Me Beautiful Cream to Powder Foundation will smooth uneven skin tone, cover imperfections and help skin stay velvety smooth and matte all day long. Gluten free. Available in two shades: Vanilla & Ginger.”
• How to Use: Sweep sponge across product and apply using wide stokes. For sheerness, use less product. For maximum coverage, use more product and apply with additional stokes.
• Skin Types: All skin types.
• Key Ingredients: Kaolin, Soybean Oil, Tocopherol (Vitamin E), Retinyl Palmitate (Vitamin A).
Translucent Loose Powder
• Benefit Statement: “This long-lasting powder sets foundation and helps keep it fresh while also inhibiting oil-breakthrough. Light-weight texture creates a soft, natural matte finish. Paraben, fragrance and gluten free. Available in two shades: Light & Neutral.”
• How to Use: Use after foundation and/or concealer. Using a large brush or puff apply sparingly all over face avoiding brows and eye area. Recommend Kabuki Brush.
• Skin Types: All skin types.
• Key Ingredients: Bamboo Stem Extract.
Make Me Matte Invisible Powder
• Benefit Statement: “Make Me Matte Invisible Powder is a sheer, universal blotting powder that perfectly sets makeup for all day wear. Make Me Matte visibly eliminates shine and controls oil breakthrough without drying the skin, leaving a fresh, matte finish. This weightless, invisible powder is formulated for all skin tones and skin types to create a flawless complexion that looks luminous in every light. Paraben, fragrance and gluten free.”
• How to Use: Smooth powder puff over powder and apply evenly over the entire face or in areas that need mattifying effects.
• Skin Types: All skin types.
• Key Ingredients: Tocopherol (Vitamin E), Ascorbyl Palmitate.
Loose Shimmer Powder
• Benefit Statement: “Create the perfect golden glow with Bronze Gold Loose Shimmer Powder. Perfect for creating a sun-kissed look or enhancing radiant, tanned skin, this light-as-air shimmer powder blends easily and allows for buildable coverage without streaking or being too orange. Your skin will look refreshed, bright and beautiful! Paraben, fragrance and gluten free.”
• How to Use: Pour loose shimmer powder into the lid of its jar. Dip brush into the powder and swirl to pick up then tap to knock off the excess. Lightly brush all over the face in a swirling motion avoiding brows and eye area.
• Skin Types: All skin types.
• Key Ingredients: Bamboo Leaf Extract.
MINERALS
Sourced from nature, fused with science - Skin life-sustaining minerals, the purest elements of earth protect and correct the skin without irritation. Minerals are a chemical-free sun block, naturally shielding skin against damaging ultraviolet light. Their powerful, light-reflective properties also make flaws and imperfections seem less visible.
Mineral makeup allows skin to "breathe" freely while shielding against age aggressors. Free of heavy fillers and pore-clogging ingredients, our skin-safe formulas contain no potential irritants such as fragrance, oil or talc.
Mineral makeup is the perfect choice for individuals who suffer from acne, rosacea, hyper pigmentation, and excessively dry, oily, or sensitive complexions. Fortified with nutrients and vitamins, the formulas nourish the skin while offering antioxidant protection.
Mineral makeup protects and corrects to reveal skin's natural radiance.
Products currently available in a mineral formula: CMB Pressed Mineral Foundations, CMB Eye Shadow Trios, CMB Sun Embossed Bronzer & Lotus Flower Specialty Blushing Powder
Perfection Mineral Pressed Foundation
• Benefit Statement: “Oil free, talc free and fragrance free. Natural light reflecting properties found in minerals create a soft diffused finish. Adjustable formula can be used as either a powder or foundation. Suitable for all skin types including sensitive skin. Fragrance free. Available in two shades: Almond & Creamy Cameo.”
• How to Use: Apply dry for a beautiful matte finish or wet for more sheer coverage. Can be worn alone or over one of our other foundations.
• Skin Types: All skin types. Sensitivity tested.
• Key Ingredients: Vitamins A, C and E, Titanium Dioxide and Zinc Oxide.
Flawless Mineral Loose Foundation
• Benefit Statement: “Experience the hydration and brightening of our newest age-defying mineral foundation. Aloe, rice lipids and jojoba hydrate, while a White Sapphire Complex creates a soft focus effect leaving the skin looking radiant. Brush away the signs of aging with this mineral foundation that visibly erases pores, lines and imperfections, for a naturally flawless, ageless look. Long lasting coverage erases imperfections. Lightweight formula ensures daylong comfort. Free of talc, oil, parabens, fragrance and gluten. Available in three shades: Light, Beige & Tan.”
• How to Use: Pour Flawless Mineral Loose Foundation into the lid of its jar. Dip brush into the powder and swirl to pick up then tap to knock off the excess. Lightly brush the foundation all over the face in a swirling motion. Recommend Kabuki Brush.
• Skin Types: All skin types.
• Key Ingredients: Aloe Barbendis Leaf Extract, Honeysuckle Extract, Oryza Sativa (Rice) Lipids, Synthetic Sapphire.
Mineral Bronzing Powder
• Benefit Statement: “This lovely sculpted powder, perfect as a bronzer is easy to apply with a brush. Mineral Bronzing Powder uses natural light reflecting properties to create a soft, diffused look to the skin. Paraben and fragrance free.”
• How to use: Apply directly onto the skin, or on top of foundation using a kabuki or large brush.
• Skin Types: All skin types.
• Key Ingredients: Squalane, Caprylyl Glycol, Phenoxyethanol, Vitamin A.
Color Sense Mineral Blush
• Benefit Statement: “Color Sense Mineral Blush gives you a soft, healthy and radiant glow to flatter any skin tone. This formula is fortified with Vitamins A & E to condition skin while providing antioxidant protection. The mineral formula allows skin to “breathe” freely while shielding against age aggressors. Color Sense Mineral Blush protects and corrects yet reveals skin's natural radiance. Talc, fragrance, paraben and gluten free. Available in nine shades.”
• How to use: Apply after foundation and powder along the crest of the cheekbone using outward and upward motions toward the hairline. Start with a soft application of color, building up layers depending on the intensity desired. Recommend Brush angled Blush.
• Skin Types: All skin types.
• Key Ingredients: Squalane, Ethylhexyl Palmitate, Caprylyl Glycol, Phenoxyethanol, Vitamin A.
Color Sense Mineral Blush – Cocoa Contour
• Benefit Statement: “Sculpt, shape and define your features with the new Cocoa Contour blush. Easily emphasize your eyes, cheekbones, nose and jawline with our buildable, blend-able formula. Color Sense Mineral Blush is talc, fragrance, paraben and gluten free.”
• How to use: Apply after foundation and powder. Identify the areas that you want to contour, ex: along the hairline, temples, jawline, hollow of the cheek, along the side of the nose. Start with a soft application of color, building up layers depending on intensity desired. Blend until lines are diminished.
• Skin Types: All skin types.
• Key Ingredients: Squalane, Caprylyl Glycol (& Phenoxyethanol), Vitamin A.
COLOR COSMETICS - eyes
Super Wear Mascara
• Benefit Statement: “Extreme wear, color rich formula delivers hyper-real lash curl. All with the incredible staying power of Super Wear Mascara’s advanced formula, which binds color to lashes that lasts for up to 24 hours without reapplying. Resists heat, humidity, non-stop activity, without smudging, flaking or wearing away. Paraben and fragrance free. Available in one shade: Ink (black).”
• How to use: Apply to clean, dry lashes.
• NOTE: To remove mascara, you MUST use an oil-based remover. Recommend our Coconut Makeup Melt Cleanser by Adrien Arpel.
• Skin Types: All skin types.
• Key Ingredients: Vitamin E, Trimethylsiloxysilicate, Tetrahexyldecyl Ascorbate.
Sensitive Eyes Mascara
• Benefit Statement: “Lengthen, separate and darken lashes without clumping or smudging. Sensitive Eyes Mascara’s water-based formula is hypo-allergenic, fragrance and gluten free for the most sensitive eyes. Available in three hades: Black, Brown & Navy.”
• How to use: Use the side of brush to apply to lower lashes first, and then apply to upper lashes. Use the point of the brush for inner and outer lashes.
• Skin Types: All skin types.
• Key Ingredient: Panthenol (Vitamin B5), Beeswax, PVP.
Waterproof Automatic Brow Pencil
• Benefit Statement “Looks like a brow pencil, but this is a precision instrument for filling in and shaping up brows, with an easy to use, self-sharpening point. The formula is creamy and smooth with no drag which allows for easy application. The brush end is perfect for softening the application so your brows look beautifully natural. Once set (which takes about three minutes) your brows will look beautiful all day. Fragrance free. Available in three shades: Taupe, Light Brown & Dark Brown.”
• How to use: Apply with light strokes, than blend by brushing through with eyebrow brush. Repeat for build-up if desired.
• Skin Types: All skin types.
• Key Ingredients: Ethylhexyl Palmitate, Beeswax, Squalene, Lanolin Oil.
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Brush-On Brow Powder
• Benefit Statement: “Fill in gaps, add polish and style with Brush On Brow’s easy and natural application to create the perfect brow. Brush included. Paraben, fragrance and gluten free. Available in four shades: Blonde, Brunette, Haze & Auburn.”
• How to use: Apply gently at first, in the direction of hair growth, in short strokes rather than one line. Repeat for build-up if desired.
• Skin Types: All skin types.
• Key Ingredients: Vitamin E.
Waterproof Automatic Eye Pencil
• Benefit Statement: “Delivers a sexy line of water-proof color, with an easy-glide, creamy formula. Its smudger end makes this a must have for eye-mazing looks. Fragrance and gluten free. Available in five shades: Black Magic, Dark Chocolate, Perfect Grey, Rich Navy & Khaki.”
• How to use: Perfect to wear alone or with eye shadow to emphasize the beauty of your eyes.
• Skin Types: All skin types.
• Key Ingredients: Lanolin Oil, Beeswax, Squalene.
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Eye Line Last
• Benefit Statement: “Define and accent your eyes with this long lasting, easy to use eye liner pencil. Perfect to wear alone or with eye shadow to emphasize the beauty of your eyes. Hypo-allergenic and sensitivity tested. Will not rub off.”
• How to use: Perfect to wear alone or with eye shadow to emphasize the beauty of your eyes.
• Skin Types: All skin types.
• Key Ingredients: Shea Butter, Mica, Titanium Dioxide.
Chroma Soft Eye Pencil
• Benefit Statement: “Soft and creamy pencils for the eye area, enhancing both the color and expression of your eyes. Paraben, fragrance and gluten free. Available in nine shades.”
• How to use: Apply after eye base but before applying any eye shadow, line upper and/or lower lids to suit eye shape. Chroma Soft Eye Pencils can be used to create a variety of effects around the eye, from bold to smoldering to soft and natural.
• Skin Types: All skin types.
• Key Ingredients: Caprylyl Glycol, Mica.
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Color Sense Single Eye Shadow
• Benefit Statement: “New updated, trendier powder colors in a pot. Smooth application with high pigmentation. For best results, use Color Me Beautiful Eye Shadow Base first. Fragrance and gluten free. Available in 21 shades.”
• How to use: To encourage long lasting color for your lids, use over our eye shadow base. Apply the main accent color over the eyelid. Use the darker contour shade in the crease of the eye. A light shade should be used underneath the brow as a highlighter. Then soften and blend away any harsh lines with a make-up sponge.
• Skin Types: All skin types.
• Key Ingredients: Titanium Dioxide, Mineral Oil.
Loose Mineral Eye Shadow
• Benefit Statement: “These high pigmented powders accent the eyes for a dramatic look. The mineral dust shadows can be used wet or dry for all over eye color or as a liner. Paraben and fragrance free. Available in 12 shades.”
• How to use: May be used wet or dry for all over eye color or as a liner.
• Skin Types: All skin types.
• Key Ingredients: Titanium Dioxide, Green Tea Extract, Mica.
Eye Shadow Trio
• Benefit Statement: “Terrific eye shadow compacts with inventive combinations of multiple shades for increased creativity in application. The silky formula provides long-lasting, crease-resistant wear and emphasizes the beauty of your eyes. Fragrance free. Available in five combinations.”
• How to use: To encourage long lasting color for your lids, use over our eye shadow base. Apply the main accent color over the eyelid. Use the darker contour shade in the crease of the eye. A light shade should be used underneath the brow as a highlighter. Then soften and blend away any harsh lines with a make-up sponge.
• Skin Types: All skin types.
• Key Ingredients: Mica, Mineral Oil.
Color Sense Eye Shadow Trio
• Benefit Statement: “Color Sense Eye Shadow Trios combine expertly coordinated shades in one convenient portable palette. Pearl, shimmer and matte textures merge to define eyes in a whole new light. A wardrobe of endless possibilities. Fragrance free. Available in six combinations.”
• How to use: To encourage long lasting color for your lids, use over our eye shadow base. Apply the main accent color over the eyelid. Use the darker contour shade in the crease of the eye. A light shade should be used underneath the brow as a highlighter. Then soften and blend away any harsh lines with a make-up sponge.
• Skin Types: All skin types.
• Key Ingredients: Vitamin E, Caprylic/Capric Triglyceride.
Eye-Conic 6 shade Eye Shadow Palette
• Benefit Statement: “Eye-Conic Eyeshadow Palettes feature six pearl, shimmer and matte shadows to redefine your eyes. Perfectly coordinated shades allow you to effortlessly create natural, bold and sultry looks with a buildable, blend-able formula that won’t crease. These palettes come in a convenient, mirrored compact for easy application on the go. Eye-Conic Eyeshadow Palettes are fragrance free. Available in two combinations: Warm & Cool.”
• How to use: To encourage long lasting color for your lids, use over our Eye Shadow Base. Mix and match shades and finishes to create your own unique look. Soften and blend away any harsh lines with our Dual-Ended Eyeshadow Blending Brush.
• Skin Types: All skin types.
• Key Ingredients: Vitamin E.
COLOR COSMETICS - LIPS
Chroma Soft Lip Pencil
• Benefit Statement: “Keep your lipstick where it belongs. This luxurious non-transfer formula prevents feathering and helps maintain lip color throughout the day. Paraben, fragrance and gluten free. Available in seven shades.”
• How to use: Apply after lip base on the entire natural lip contour. To minimize lips, line on the inside edge of the mouth. To maximize smaller lips, line the extremes of the outer edge. For dramatic effects use a darker liner with a softer shade of lipstick, and for a deeper long lasting color, use the liner to cover the entire lip area using a lip brush to blend and then follow with lipstick.
• Skin Types: All skin types.
• Key Ingredients: Mica, Caprylyl Glycol.
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Color Renew Lipstick
• Benefit Statement: “Color Me Beautiful brings you Color Renew lipstick, the first “melts on your lips” lipstick with self renewing color spheres. After you apply this buttery cream formula, Color Renew will continue to “renew” your lip color to give that “just applied” look for hours longer. Available in a beautiful new shade range, and a luxurious lip conditioning formula. Paraben and gluten free. Available in 23 shades.”
• How to use: Apply lipstick after lip base (if applicable) and lip pencil.
• Skin Types: All skin types.
• Key Ingredients: Wild Mango, Irvingia Gabonensis Kernel Butter.
Creme Lipstick
• Benefit Statement: “Feels like heaven. Wears like a dream. Try our creamy formula enriched with Aloe and Vitamin E in the most sensual colors while keeping lips at their healthiest. Paraben free. Available in three shades: Cerise, Mahogany & Mocha.”
• How to use: Apply lipstick after lip base (if applicable) and lip pencil.
• Skin Types: All skin types.
• Key Ingredients: Green Tea Leaf Extract, Grapefruit Seed Extract, Safflower Oil, Olive Oil, Aloe Leaf Extract.
Extreme Sheen Lip Gloss
• Benefit Statement: “New dazzling shades of extreme sheen lip gloss deliver brilliant shine and a luscious, lightweight, non-sticky feel. Paraben, fragrance and gluten free. Available in five shades: Alfresco, Dune, Mango, Pink Shell & Warm Sand.”
• How to use: Apply the lip gloss with the wand applicator to ensure smooth application. Can be worn over lipstick or alone.
• Skin Types: All skin types.
• Key Ingredient: Mineral Oil, Talc, Beeswax.
COLOR COSMETICS – Nails
Nail Lacquer
• Benefit Statement: “Look polished from head to toe with a stunning new array of ten Nail Lacquers from Color Me Beautiful. CMB brings its decades of color expertise and a fresh sexy attitude to this elegant array of sophisticated shades. Formaldehyde, Toluene and Dibutyl Phthalate (DBP) free. Also camphor-free. Glossy, fast drying, long wear, smooth application, excellent inter-coat adhesion to base coat and top coat, reinforces and protects nails. Paraben and fragrance free.”
• How to use: For a flawless nail lacquer application first apply basecoat on a clean, dry nail. Allow to dry to the touch prior to applying nail lacquer. Apply two coats of nail lacquer. Allow each coat to dry prior to applying additional coat. Finish with topcoat if desired.
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