The Hidden Risks of the Auto Lending Boom
Auto Loan Offers Received by Members In Reality, Credit Union Offers Lag The Competition Auto Acquisition Marketing Targeting CU Members by Lender Type *Direct mail & email offers Source: Competiscan Credit unions are being out-marketed 3:1 vs. non-CU lenders in terms of auto loan offers* targeting CU members 30 Hidden Risk: Credit Unions Are ... ................
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