Aspecta Flooring



ASPECTA FIVE UPDATED WITH ON-TREND PLANK AND TILE DESIGNSNorwalk, CT - Aspecta has updated its inaugural Aspecta Five collection of contract commercial LVT flooring with three stylish, trend-forward designs: Turkish Marble, Perfect Oak Herringbone, and additions to the existing Perfect Oak design, for NeoCon 2019. The new SKUs reflect an earth-toned palette that Aspecta Director of Design Robert Langstaff cross-referenced against profile colors in commercial sectors to ensure that they correlate, stay current with and even anticipate trending hues in Hospitality, Retail and Corporate applications. Said Langstaff, “In our constant effort to find new and meaningful designs to meet the needs of today’s commercial marketplace, we have broadened the range of sources for inspiration with these new Aspecta Five designs, which are viable for virtually every contract environment.” The new visuals follow Aspecta’s application of biophilic design principles in its entire range of flooring.According to Gary Keeble, director of marketing for Aspecta North America, “Marble is experiencing a resurgence in the tile platform, and Turkish Marble answers the call for clean and distinctive marble visuals that were previously unavailable in the Aspecta portfolio. Perfect Oak has been a popular wire-brushed white oak design in the Aspecta Five collection since its inception. New colors have been added to capitalize on emerging color trends. As an extension of?Perfect Oak, Perfect Oak Herringbone provides a versatile patterning option that can stand alone or complement and coordinate with Perfect Oak.”?TURKISH MARBLE 24” x 24”5 SKUs, Micro Bevel edge, Rough Concrete embossing2208530566420000Often overshadowed by the cachet of Italy’s Carrera marble, Turkish marble has an appeal all its own. The five natural stone colors in Aspecta Five Turkish Marble stay in character with the nature of the stone with slightly greyed tones but more on the warm side, to allow a wider use across prevailing, multiple palettes. The scale and size of tile perfectly match virtually all commercial installations, allowing the designer to enhance spaces, create walkways, and define common and seating areas. PERFECT OAK HERRINGBONE 4” x 24”?4 SKUs, Micro Bevel edge, Barnside embossing221466972749900Perfect Oak Herringbone presents an affordable classic flooring solution revived in Europe and now gaining popularity in the U.S.: a simple way to add timeless elegance to commercial environments. Use it to accentuate certain areas, especially within Hospitality, Retail and Corporate. As a dryback/ gluedown product, Perfect Oak Herringbone’s installation is easy and fast. The palette is bolder and deeper than the existing Perfect Oak, including Sienna, a new take on the classic claret hue in a deeper, richer red-brown, and a grey-influenced Raven Brown. PERFECT OAK 9” x 60”?6 SKUs (3 new), Micro Bevel edge, Barnside embossing2218690490452800Oak never goes away: It is a renewable, sustainable wood source. This beautiful and pleasing wood grain accepts stains and textural finishes well, and its weathered patina adds to the rich character of the wood over time. Aspecta Five Perfect Oak captures that texture and patina at its peak in a classic oak in scale and character, made more durable, vivid and contemporary in this authentic dryback LVT collection. The three new colors and plank sizes more effectively meet today’s contemporary looks. The three new collections are built on the Aspecta Five dryback platform of robust 28 mil wear layer, 3.2 mm gauge, and Duraspect? extreme surface protectant, backed by a 25-year limited commercial warranty. The proprietary new Duraspect? extreme surface protectant, an advanced polymer finish, provides improved and unsurpassed stain repellency and abrasion resistance to withstand the most demanding commercial environments.FOR HIGH RESOLUTION IMAGES: ’s commercial LVT offering has introduced five LVT collections in the past five years – Aspecta One, Aspecta One Ornamental, Aspecta Tilt & Tones, Aspecta Five and Aspecta Ten - providing architects, designers and end users with an extensive range of options in over 200 designs. All feature high-quality surface textures, excellent design and color, durability and warmth underfoot: the hallmarks of the entire portfolio. Extremely easy to maintain, Aspecta is ideal for built environments with high footfall.Aspecta is a proud member of HMTX Industries – a global flooring manufacturer whose brands service a diverse cross-section of the construction marketplace. Under the leadership of HMTX, both Aspecta factories have achieved the JUST? social justice label—a first for any company in China (and all of Asia). The JUST program gauges a company’s performance in a wide range of metrics, including safety, diversity, worker benefits and community engagement.A variety of Aspecta flooring products carry Declare? labels and Health Product Declarations??(HPD). The company has issued several Environmental Product Declarations (EPDs) for its Aspecta line and will complete EPDs for its entire line of Aspecta products by early 2020.Visit for more information. Follow Aspecta on Twitter @aspectaflooring and FaceBook # # #PRESS CONTACT: AT ASPECTA:Susan Bang PRGary Keeble, Director of Marketingsbang@gkeeble@917-991-9714(706) 217-8356? ................
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