Business re-imagined



The new era of devices and servicesAide-mémoire for attendees to Microsoft’s March 8th BriefingBusiness re-imaginedDave Coplin, Chief Envisioning Officer, Microsoft UKThese days, people have better technology at home than they do at work (and this was true of the majority of the audience according to a show of hands).We need to get past the ‘plateau of mediocrity’ where things ‘kinda just work’.For example, we still use suboptimal QWERTY keyboards 142 years after they were invented and we still use WIMP interfaces 30+ years after they first appeared.We’re about to hit consumerisation 2.0. The first generation focused on devices, the second will focus on services.We need to get past ‘email ping-pong’ and the myth of ‘inbox zero’.Work must become a thing you do not a place you go to. This involves trusting people and, if necessary, letting them work flexibly.‘We’ve always done it this way’ needs to give way to embracing change. In fact, if you hear that, it’s probably a good sign that something needs to change.We need to teach skills not tools. Dave learned WordPerfect 5.1 when he was at university. What use is that now? Are we doing the same to young people today?Embracing mega technology trendsKevin Turner, Chief Operating Officer, MicrosoftDevices and servicesThe last 12 months have seen the biggest wave of innovation in Microsoft’s history.Microsoft is working hard to evolve itself into a devices and services company. Already, hundreds of millions of people use Bing, Xbox Live and every day.The range of Microsoft’s services, from consumer to enterprise, gives the company valuable insights, for example applying enterprise security lessons to consumer privacy issues. ‘We want to be the company that can create a continuous cloud service for every device, every person and every business.’Megatrend 1: Cloud90 percent of CIOs are already embracing cloud computing. One third of the worldwide phone traffic goes over Skype and we’ve announced connectivity for Lync from June: a convergence of consumer and enterprise cloud services. Regulatory issues: concerns about privacy, security, data sovereignty etc. Microsoft was the first or one of the first to have EU model clauses in our cloud agreements.Microsoft has a comprehensive cloud strategy across productivity applications, database platforms, and infrastructure.Also private cloud initiative built on Hyper-V, which beats VMware on virtually every single feature at about a third of the price: Windows Server 2012.‘If you have Active Directory and System Center – completely deployed and updated- I can give you access to public, private and hybrid clouds with single sign on and single-pane-of-glass management.’‘We’ll build the cloud on your terms.’No company in the world is building more datacentres, laying more fibre than Microsoft.Microsoft is committed to security. A recent survey of vulnerabilities shows the results: Oracle 497 (CVEs in 2011), Apple 360, Google 324, Microsoft 231. Megatrend 2: Social2.8 billion Tweets a week. ‘I don’t know what they’re all talking about, but it’s a lot!’1 billion Facebook users.‘We see a massive trend in enterprise social.’The new release of SharePoint connects to Facebook, Twitter and LinkedIn. Megatrend 3: MobileIn China smartphones outnumber PCs 6:1. There’s a huge opportunity for Microsoft to use our Office mobile platform which runs across device and technology provider. Your best Office experience will continue to be on Windows but we’ve also made it available across Android and iOS via Office Web Apps.You can take a document, a spreadsheet, a presentation or notes on your PC. Pause it. Pick up where you left off on your tablet. Pause it. Pick it up on your smartphone. The key thing is to enable users to be productive, responsibly. With System Center 2012, you can manage Microsoft devices and iOS and Android devices. Megatrend 4: Big dataUnstructured data will grow 80 percent over the next four years. 25 zettabytes of data generated annually by 2020. ‘As a CIO [at Wal-Mart] I led a project to build the largest data warehouse in the world. [Back then] It had 14 terabytes! Now we deal with zettabytes!’Microsoft has a comprehensive big data approach. Immersive insight wherever you areConnecting with the world’s dataAny data, any size, anywhereSimplified management and enterprise-grade securityMegatrend 5: TouchNot just phones and tablets. Also surfaces, conference room walls, desktops (literally tops of desks) and screens. We want the same user experience across phone, tablet, slate, laptop, television. Windows 8 brings touch to all form factors. ‘My boss, Steve [Ballmer], is completely paperless. He has no paper in his office, no paper on him at any time. It’s all completely digital.’‘We have a different point of view from our competitor. Our competitor believes that the tablet and the PC are different. But Windows 8 reimagines what a PC is. The smartest phones are going to be PCs. Slates are going to be PCs. New form factors that haven’t been revealed yet are going to be PCs.’Microsoft’s strategy and direction‘In 2011 we invested $9.4 billion [in research and development] and in 2012 $10.1 billion. More than any company in any industry in the world. We’re not taking time off. We’re doubling down across these five trends.’‘Speed trumps perfection in almost every industry today. There’s never been a better time for CIOs to lead transformation and change in business value than right now. And we’re going to work hard at Microsoft to earn your trust and help you achieve that.’Collaboration within the enterpriseMike Yorwerth, Group Technology and Architecture Director, Tesco‘Tesco is about people. We’re a big business with a lot of people but how do we make the best of the people we have.’520,000+ people (mostly not in an office – a very mobile workforce)13 countries?72.0 billion turnover?3.8 billion profitIT prioritiesCentralising ITConverging applications. Currently 1000+ but on a mission to get down to 50 core applications.Consolidate to big, global data centres rather than data centres in each countryChallengesA global companyA growing companyA diverse companyA changing companySilos of collaborationTechnology barriers‘Our vision is that all our colleagues can connect, interact, share and learn in an environment (a hub) that is open to all.’One ID and one loginSecure access for everybodyAccessible from anywhereNeeded to be social as well as doing workOne solution, one network for everyoneBuilt this on top of SharePoint 2010 with customisation.Also made a strategic decision to move to Office 365 – launching on Monday!The New OfficeJohn Noakes and David Bennie, Microsoft UKMicrosoft’s vision of productivity is to help you ‘get stuff done’.This could be getting a high score on a game, editing a PowerPoint document or whatever you need to do. Just do it faster, cheaper, easier and make a difference.It embraces ‘the best experience across devices’ and ‘cloud on your terms’ using: messaging, voice and video, content management, enterprise social, reporting and analytics.Gartner CIO survey: the number one priority for CIOs for the fourth consecutive year is business analytics and reporting. This drives quick analysis and visualization tools (demonstrated) that are built into Excel 2013.Enterprise Social ScenariosNick Matthews and Rav Dhaliwal, Microsoft-Yammer UK‘Using a loan laptop this morning, I was able to use Office 365 to send emails, check my diary and connect to Yammer and chat with colleagues – all on a device I had never seen or used before. It makes me so much more productive and flexible in the way I do my job.’Evolution of enterprise communication has gone from phone to email to IM, voice, video and social networking. 7m users on Yammer.Collaborating can be difficult: people working in different teams, different places even different companies. Organisations see a 20-25 percent boost in productivity with social technologies. Forrester says: ‘Intranet portals remain critical information resources. Yet they’ve failed to engage employees in a more collaborative workplace experience.” This is where social comes in.How to deliver social in the enterprise: Help people understand what it’s for (and not for – it’s not Facebook!)Explain ‘what’s in it for me’ – how does it help people do their jobWhere do I go for help? You need community managers connecting people, welcoming them to Yammer and demonstrating good behaviours. Get this wrong and you’ll probably fail.Success factorsClarity of visionSponsorship and participationIntegrationCommunity managementDeploying an innovative, interactive platform for customersPaul Higgins, Director of Marketing, TalkTalk BusinessJonathan Seal, Director of Strategy, Mando GroupUsed technology to improve customer experience, for example, they developed apps that reduced call centre costsAlso, packaged services so that customers can self-serve, reducing the cost of saleWorked with Mando group to improve the user experience‘If FarmVille can tell me when blackberries are ready to harvest, why can’t a service provider tell customers when a critical business service isn’t available.’You need to address ‘tribal considerations’ by respecting the user interface conventions and expectations of iOS users, Android users and Windows 8 users.Launched a Windows Phone and Windows 8 app up and running in eight weeks using Windows Cloud Services and Azure Mobile Services.‘This kind of technology will let us create new products and services, reduce our overheads and protect our existing revenue by reducing churn.’ ................
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