The Research on the Marketing Strategies Theory and Empirical Based …

The Research on the Marketing Strategies Theory and Empirical Based on the Product Value CHEN Jingdong, HAN Wei School of Economics and Management, Xi’an University of Technology, P.R.China, 710054 jdchen19639999@sina.com Abstract: The classical 4P theory was born in the demand market, a company to develop marketing ................
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