Audra’s 5-Step Marketing Plan for E-Design Success



Audra’s 5-Step Marketing Plan for E-Design Success???Step 5 - Capitalizing on Each Job>The BONUS of Your Business>Public Relations – Use Storyline>Referrals & Testimonials>Email Campaigns to list with photos????Step 4 - ?Intentional Marketing>Networking SMART – Follow-up email to every client>Give Live Presentations on Design/Color >Connect with local furnishing vendors to resell>Online/Local Advertising & Direct Mail> Storyline every E-Design project in a blog??Step 3?- Credibility Connecting – "Being Found">Being in ALL the places a prospect might look for you>Google and Business Mapping>Directory Connect – Add the E-Design terms to all profiles online>Facebook Connect – E-Design Funnel Set-Up!!>Associations, Articles Writing & Blogging – Use my tips?Step 2 - ?Professional Representation>How will you be creatively different and why would anyone pick you?>Blinging Your Brand – Critically review your current collateral…is it updated?>Social Networking – Critically review your profiles and focus on 1-2> Have links in your website to your E-Design funnel and Discovery Call>Have a Website page about E-Design – Follow my tips!>Perfect Portfolios – Professionally done photos, tweak the boards Step 1? - Define Your Plan – E-Design Market Research and Foundation>Define Your Plan & Know Yourself (SWOT Analysis)>Set-up a KILLER Contact Management System (hopefully you already have this in place) >Research E-Design Competitors (remember that this is not location defined)>Identify Target Markets (Current clients, New Home Owners, People going through a remodel)>Discover A Niche (Room Niche, Style Niche, Budget Niche or Springboard to new design niche) ................
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