For immediate release:



For immediate release:

July 23, 2012

CertainTeed Corporation Announces Partnership Agreement with Custom Builders USA, LLC for WeatherBoards™ Fiber Cement Siding

(Valley Forge, Pa.) – CertainTeed Corporation is strengthening its relationship with builders through a partnership with Custom Builders USA, LLC (CB/USA). The 12-month agreement provides CB/USA members with special programs and incentives for the entire line of CertainTeed® WeatherBoards™ fiber cement siding products, including access to sales and business support from one of the leading brands in North America.

“We are excited to have CB/USA on board, providing our WeatherBoards fiber cement to their builder members — it’s a win-win for all,” said Christopher Feldt, corporate accounts manager for the CertainTeed Siding Products Group. “We look forward to fostering a long partnership to eventually include more of CertainTeed’s extensive catalog of building products.”

One of the largest national industry buying consortiums with more than 220 custom and independent builder members in 15 cities across the U.S., CB/USA members are poised to gain valuable product knowledge and provide homeowners with one of the best cladding choices on the market today.

“WeatherBoards fiber cement siding products will help our members achieve their goal of building the best homes in their markets while providing an exceptional value to their clients,” says Bill Smithers, CEO of CB/USA. “We are pleased that CertainTeed recognized this ground breaking opportunity and are confident it will be the foundation for a strong partnership going forward.”

The agreement applies to the entire WeatherBoards fiber cement siding product line; proven to provide a strong return on investment and exceptional curb appeal. Its six ColorMax® stains and 16 solid colors feature CertainTeed’s exclusive TrueTextureTM system, which utilizes a direct transfer system from real cedar boards to create an authentic wood appearance. WeatherBoards fiber cement siding has a Class A (Class 1) flame spread rating and is impact-resistant, impervious to wood-boring insects, resists UV rays and will not rot. The product is backed by an industry-leading 50-year limited transferable product warranty, a 15-year ColorMax stain or solid color coating warranty and a two-year SureStart™ protection covering both labor and materials.

“We are very excited about this partnership, which ultimately makes WeatherBoards fiber cement siding more accessible to a broader range of homeowners,” added Bob Rumer, vice president of sales for the CertainTeed Siding Products Group.

 

WeatherBoards is also the only fiber cement siding with a third-party validated life cycle assessment, is NAHB Green Approved and third-party certified for recycled content by GreenCircle™ Certified, LLC. In addition, CertainTeed is currently the only manufacturer to qualify for the new LEED transparency double credit.

For more information, visit .

About CB/USA

CB/USA has built the nation’s first and largest network of top custom and independent builders and has provided them with the systems, procedures and staffing to run an effective group purchasing program at both the local and national levels. Since its formation in 2004, CB/USA has grown to 15 cities, 223 builder members and 700+ vendors, suppliers and manufacturers. Together, CB/USA’s members will complete over 2,700 projects in 2012 and generate combined revenue of nearly $1 billion.

Through CB/USA, builders are able to incorporate superior business practices into their day-to-day operations and gain access to efficient and accurate web-based technology for use in streamlining their purchasing procedures. By working together and consolidating their purchases, CB/USA members are able to lower their direct costs, improve their levels of service and compete effectively with larger regional and national competitors.

CB/USA is proud of the many milestones accomplished on its path to bring innovation and strength to the custom and independent building industry. cbusa.us.

About CertainTeed

Through the responsible development of innovative and sustainable building products, CertainTeed, headquartered in Valley Forge, Pa., has helped shape the building products industry for more than 100 years. Founded in 1904 as General Roofing Manufacturing Company, the firm's slogan "Quality Made Certain, Satisfaction Guaranteed," quickly inspired the name CertainTeed. Today, CertainTeed® is North America’s leading brand of exterior and interior building products, including roofing, siding, fence, decking, railing, trim, foundations, pipe, insulation, gypsum, ceilings and access covers.

A subsidiary of Saint-Gobain, the world’s largest building products company, CertainTeed and its affiliates have more than 6,000 employees and more than 65 manufacturing facilities throughout the United States and Canada. Recognized as a 2009 and 2010 ENERGY STAR Partner of the Year by the U.S. Environmental Protection Agency, CertainTeed earned the 2011 and 2012 ENERGY STAR Sustained Excellence Award, the highest level of recognition for outstanding contributions to protecting the environment through energy efficiency. The group had total sales of approximately $3.2 billion in 2011.

###

-----------------------

For more information contact:

Michael B. Loughery, CertainTeed

(610) 341-7328

mike.b.loughery@saint-

pressroom

................
................

In order to avoid copyright disputes, this page is only a partial summary.

Google Online Preview   Download