IN Automotive - Style Guides



Instructions before preparing the template:Description should start with tittle.For e.g.: “Formula 1: India’s oldest and largest selling car-care brand. A rich heritage since 25 years. Marketed in over 75 countries worldwide. One side washes, one side scrubs.” -> Does not tell you anything about the productInstead, something simple like “Formula 1 High Performance Super Sponge. One side washes, one side scrubs.Made by Formula 1: India’s oldest and largest selling car-care brand. A rich heritage since 25 years. Marketed in over 75 countries worldwide.” -> Just added the full product name and <Made by>, followed by the generic brand description; also rearranged ASIN-specific info to appear before the generic brand info.Category specific instructions:Industrial ElectricalTitle Style Guidei.Brand Name ii.Part Number iii.Switch Function/Sensor Typeiv.Mountingv.Item_Typevi.Switching Capacity, Switching Current, Switching VoltageMaterial type, Connection type, voltage rating, ampere ratingSize, height, other dimensionsColour, package size, usageInstructions:For attribute 6-9, add whatever is available for the ASINExamples:Buchanan 773208 Yellow Plastic Twist Wire Connector, For 22-10 AWG WireABB Remote Time Setting Potentiometer, For Timer RelaysOrion OD9225-SPOT Polybutylene Terephthalate Housing Cooling Fan, 92 x 25 mm Frame, AC, 120 V, 50 CFM, 35 dBA, 3100 RPMSQUARE D 500SV43B Electronic Power Transformer, 3 Phase, 240 V, 52.5 A, 0.5 KVAKeystone Electronics 1250K-ND PC Loop Test Points, 0.047" Hole Mounting, 0.110" Tin Plated Brass TerminalPatch Cable Assemblies, 8 AWG, 2 M, 25 Way D Male x 25 Way D Male Connector, BlackMandatory AttributesSeller Name and CodeManufacturerBrand NameSeller SkuPart NumberExternal ID TypeExternal IDCountry of OriginManufacturer Series NumberItem NameLink for MAIN image of item. Cost PriceProduct DescriptionSearch keywordsProduct SubcategoryBullet Point 1Bullet Point 2Bullet Point 3Case Pack QuantityNumber Of ItemsDetail Page SOPBullet point #1 to 5: Key features of the product have to be mentioned. These could/should include:-> Information related to the wattage, voltage, ampere etc-> Size (length, diameter), material, colour etc-> Usage related information (if any)-> safety related information (if any)-> Certifications, standards, specifications (if any)-> Country of origin/manufacture (if outside India)-> Warranty details: along with the validity of the warranty (if present). For e.g: 1-year limited warranty covering all manufacturing defects, if any. Does not cover damages due to water.-> What’s included in the package: This should include a comma-separated list of components that clearly identifies everything included in the package, Item Package Quantity and Number of ItemsDo not exceed 5 bullet pointsPlease try to capture some attributes in the tech specIndustrial HardwareTitle Style Guide i.Brand Name ii.Part Number iii.Materialiv.Mounting typev.Load capacity, hinge style, latch type, Capacityvi.Length, Width, Thickness, Pin diametervii.Colour, package size, usageInstructions:For attribute 6-7, add whatever is available for the ASINExamples:K-FLEX FS123648 Elastomeric Nitrile Foam Thermal Insulation, 2" Width, 30 Foot Length, 1/8" ThickStanley Hardware 75-6104 Steel Corner Braces, Zinc Plated, 1" Width, Pack Of 4Molded Steel Hub Crank Handle, Folding Black Thermoplastic, Thread Size 1/2-13, 7.28" LengthMandatory AttributesSeller Name and CodeManufacturerBrand NameSeller SkuPart NumberExternal ID TypeExternal IDCountry of OriginManufacturer Series NumberItem NameLink for MAIN image of item. Cost PriceProduct DescriptionSearch keywordsProduct SubcategoryBullet Point 1Bullet Point 2Bullet Point 3Case Pack QuantityNumber Of ItemsDetail Page SOP Bullet point #1 to 5: Key features of the product have to be mentioned. These could/should include:-> Information related to the material, colour, dimensions etc-> Usage related information (if any)-> safety related information (if any)-> Certifications, standards, specifications (if any)-> Country of origin/manufacture (if outside India)-> Warranty details: along with the validity of the warranty (if present). For e.g: 1-year limited warranty covering all manufacturing defects, if any. Does not cover damages due to water.-> What’s included in the package: This should include a comma-separated list of components that clearly identifies everything included in the package, Item Package Quantity and Number of ItemsDo not exceed 5 bullet pointsPlease try to capture some attributes in the tech specMaterial Handling ProductsTitle Style Guide i.Brand Name ii.Part Number iii.Materialiv.Item typev.Mounting, base, Capacity, size, length, thickness, depth, heightvi.For use with, power supply, speed rating, vii.Colour, package size, usageInstructions:For attribute 5-7, add whatever is available for the ASINExamples:Justrite 09500 Powder Coated Red Galvanized Steel Oily Waste Can, 14 Gal Capacity, 20-1/4" Height, 16" Dia.Torin T90803 Hydraulic Bottle Jack, 5 1/4" x 5 1/8" Base, 3 1/8" Screw Extension, 18 5/8" Height, 12 TonHallowell Powder Coated Parchment Cold Rolled Steel Safety Storage Locker, 65" Overall Height, 43" Overall Width, 18" Overall DepthMandatory AttributesSeller Name and CodeManufacturerBrand NameSeller SkuPart NumberExternal ID TypeExternal IDCountry of OriginManufacturer Series NumberItem NameLink for MAIN image of item. Cost PriceProduct DescriptionSearch keywordsProduct SubcategoryBullet Point 1Bullet Point 2Bullet Point 3Case Pack QuantityNumber Of ItemsDetail Page SOP Bullet point #1 to 5: Key features of the product have to be mentioned. These could/should include:-> Information related to the material, dimensions etc-> Usage related information (if any)-> safety related information (if any)-> Certifications, standards, specifications (if any)-> Country of origin/manufacture (if outside India)-> Warranty details: along with the validity of the warranty (if present). For e.g: 1-year limited warranty covering all manufacturing defects, if any. Does not cover damages due to water.-> What’s included in the package: This should include a comma-separated list of components that clearly identifies everything included in the package, Item Package Quantity and Number of ItemsDo not exceed 5 bullet pointsPlease try to capture some attributes in the tech specPackaging & Shipping SuppliesTitle Style Guide i.Brand Name ii.Part Number iii.Materialiv.Item typev.Length, width, thickness, capacity, structurevi.Colour, Package size, usageInstructions:For attribute 5-6, add whatever is available for the ASINExamples:Pratt PRA0410 Corrugated Standard Cube Box, 32 ECT C Flute Single Wall, Kraft, 8L x 8W x 8D (Pack of 25)Pratt Plus ST.I-15V.20 Polyethylene Standard Bundling Cast Stretch Wrap, 2000' Length x 15" Width x 8.1 microns ThickMagna Cart Ideal Steel Folding Hand Truck 150 lb CapacityMandatory AttributesSeller Name and CodeManufacturerBrand NameSeller SkuPart NumberExternal ID TypeExternal IDCountry of OriginManufacturer Series NumberItem NameLink for MAIN image of item. Cost PriceProduct DescriptionSearch keywordsProduct SubcategoryBullet Point 1Bullet Point 2Bullet Point 3Case Pack QuantityNumber Of ItemsDetail Page SOP Bullet point #1 to 5: Key features of the product have to be mentioned. These could/should include:-> Information related to the material, dimensions etc-> Usage related information (if any)-> safety related information (if any)-> Certifications, standards, specifications (if any)-> Country of origin/manufacture (if outside India)-> Warranty details: along with the validity of the warranty (if present). For e.g: 1-year limited warranty covering all manufacturing defects, if any. Does not cover damages due to water.-> What’s included in the package: This should include a comma-separated list of components that clearly identifies everything included in the package, Item Package Quantity and Number of ItemsDo not exceed 5 bullet pointsPlease try to capture some attributes in the tech specTapes, Adhesives & Sealants Brand Name Part Number Material, ColourItem_typeContainer Size & type, Begins to harden in, application time, catalyst, viscosity,Diameter, Thickness, Length, Width, Strength, Hub size, For use with, pressure range,Package sizeInstructions: For attribute 5-8, add whatever is available for the ASINExamples:Loctite Clear General Purpose Contact Cement, Begins to Harden in 3-4 Hours, 16 Oz Can3M Red 400 High Tack Adhesive Tape, 180-250 Degre F Performance Temperature, 2 Mil Thickness, 36 Yard Length, 3/4" Width3M Clear Sheet Low Tacking Pressure Sensitive Adhesive Dot, 0.012" Thick, 1/2" DiameterMandatory AttributesSeller Name and CodeManufacturerBrand NameSeller SkuPart NumberExternal ID TypeExternal IDCountry of OriginManufacturer Series NumberItem NameLink for MAIN image of item. Cost PriceProduct DescriptionSearch keywordsProduct SubcategoryBullet Point 1Bullet Point 2Bullet Point 3Case Pack QuantityNumber Of ItemsMaterial typeDetail Page SOP Bullet point #1 to 5: Key features of the product have to be mentioned. These could/should include:-> Information related to the material, size, dimensions etc-> Usage related information (if any)-> Certifications, standards, specifications (if any)-> Country of origin/manufacture (if outside India)-> Warranty details: along with the validity of the warranty (if present). For e.g: 1-year limited warranty covering all manufacturing defects, if any. Does not cover damages due to water.-> What’s included in the package: This should include a comma-separated list of components that clearly identifies everything included in the package, Item Package Quantity and Number of ItemsDo not exceed 5 bullet pointsPlease try to capture some attributes in the tech specTest, Measure & Inspect Brand Name Part Number StyleItem_typeMeasuring range, bore depth, resolution, angle, base, Length, holding size, holding capacity, diameter, height, width, Accuracy, material, grade, size, tolerance, class, Hardness range, thimble type, RangeFor use with, Package sizeInstructions: For attribute 5-9, add whatever is available for the ASINExamples:Mecmesin 853-412 Force Gauge, 200 x 0.05 N, 10g, ±0.5%Bausch, 813476, Double Lens Magnifier, 3.5X, 14D, 3 Inch, 1-5/8 InchBevel Industry Tools Protractors, Rectangular Head, Satin Chrome Steel, 1/64" Blade 6", 0 - 180° Range Mandatory AttributesSeller Name and CodeManufacturerBrand NameSeller SkuPart NumberExternal ID TypeExternal IDCountry of OriginManufacturer Series NumberItem NameLink for MAIN image of item. Cost PriceProduct DescriptionSearch keywordsProduct SubcategoryBullet Point 1Bullet Point 2Bullet Point 3Case Pack QuantityNumber Of ItemsMaterial typeDetail Page SOP Bullet point #1 to 5: Key features of the product have to be mentioned. These could/should include:-> Information related to the material, size, dimensions etc-> Usage related information (if any)-> Certifications, standards, specifications (if any)-> Country of origin/manufacture (if outside India)-> Warranty details: along with the validity of the warranty (if present). For e.g: 1-year limited warranty covering all manufacturing defects, if any. Does not cover damages due to water.-> What’s included in the package: This should include a comma-separated list of components that clearly identifies everything included in the package, Item Package Quantity and Number of ItemsDo not exceed 5 bullet pointsPlease try to capture some attributes in the tech spec ................
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