ASSIGNMENTS AND GRADES FOR MEDIA ANTHRO COURSE:



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((Course Website:

|Course Director: |ANTH 314/ COMM 314 |

|Dr. Maximilian C. Forte |06 credits |

|Department of Anthropology and Sociology |13 September 2004, |

|Office: B-273 |to 30 March, 2005 |

|Office Hours: |Room: |

|Mondays: 9:00am to 11:00am |B 226 |

|Tuesdays, variable or by appointment |Meeting days and times: |

|Wednesdays: 9:00am-11:00am, 4:15pm-5:15pm |Mondays and Wednesdays, 3:00pm to 4:15pm |

|Office telephone: 902-563-1947 | |

|E-mail (preferred): max_forte@uccb.ca | |

Overview

The basic premise of this course is that anthropology offers a distinct and valuable approach to the bottom-up study of people’s engagements with modern mass media, using ethnography to understand the social and cultural effects of mass media at the ground level. We therefore study the actual media effects in the lives of real persons, as producers, consumers or brokers for modern media. In the process, students will benefit from an expansion of their knowledge of social and cultural theory, while also gaining an appreciation for different applications of ethnographic fieldwork. As a result of this course, we will become familiar with some of the main concepts and methods that anthropologists use in studying mass media and cyberspace. Students will develop their own critical skills as they analyze media and apply concepts in their own work.

An anthropological approach to media sees the media as grounded in broader social contexts and wider fields of practice than media production alone. Studying media productions as texts that can be deconstructed by the solitary expert critic will not suffice. What we are interested in is how actual people receive, use, and respond to media productions, and how they may create their own mediated representations. Our interest lies in collective representations, the social relations between people and media, and the cultural meanings inscribed or derived from mediated images and texts.

Of central concern to us are issues of power and representation. Topics for this course include indigenous peoples, ethnicity and race, multiculturalism, gender, nationalism, and globalization/localization. How media contribute to social integration by constructing and communicating cultural codes that emphasize unity or sameness, is one key question for this course. A related question involves asking how media are involved in generating and sustaining differences. These are more or less “typical” anthropological questions.

This course is not, therefore, a general introduction to media studies. The course is structured by a focus on ethnographic approaches, social and cultural issues, and actual people using media—not by various media genres or the coverage of particular media as such. Therefore, under a heading such as “indigenous peoples and the media”, we will consider a range of media (typically film, photography, television and the Internet).

Purposes and Goals

One of the instructional purposes of this course is to intensively engage students in developing critical skills that will serve them in various careers and/or in graduate studies. The ability to sift through data; apply theories; write concise descriptive and analytical accounts; presenting one's work to an audience; and to develop a research proposal are just some of the fundamental features of this course. “Ethnography”, in various guises, has become a “hot” commodity in many spheres of media and market research--this course will equip students with a well-structured understanding of ethnography of media and will guide them in developing ethnographic research projects.

Expectations

It is expected that by the end of this course, the student will have gained an intimate appreciation for ethnographic approaches to the study of media in people’s lives. Students should be able to demonstrate research skills (see the next section), the application of anthropological concepts, and the ability to cover and grasp a wide range of course content. Students will be expected to keep up to date with assigned course readings and lectures, participate in discussions, and work independently outside of class time in pursuing their research projects.

Course Materials

Readings and important materials for this course are located in three places:

1. The Course Website—which provides you with a course bibliography, a glossary, free books, links to valuable information resources, and notes and guides on doing research. In addition, urgent announcements and assignment sheets, as well as a back up copy of this syllabus are all to be found at:

2. The Library—a collection of books and articles has been put aside for this course in the RESERVE section of the library. A white binder, to the left of the check out counter, will contain the list of items reserved for this course.

3. The Bookstore—two relatively inexpensive books are required for this course:

MACHIN, David. 2002. Ethnographic Research for Media Studies. London: Hodder Arnold.

MILLER, Daniel, and SLATER, Don. 2000. The Internet: An Ethnographic Approach. Oxford: Berg.

Assignments and Assessment

1. Class participation: 10% of final grade

2. Class presentations on assigned readings: 10% of final grade (assigned from class to class)

3. In-class/take home mini-tests (a single short essay question): 10% of final grade

4. Mid-year Exam (during the December Examinations period): 30% of final grade (questions assigned in advance)

5. RESEARCH PROPOSAL (see the course website for details on DOING RESEARCH): Choose an issue from the list (i.e., ethnicity, gender, nationalism, indigenous peoples) and choose a medium (film, television, newspapers, internet, radio), develop a research paper (research review), think of appropriate ethnographic methods, submit a research proposal as a final essay for course: 40% of final grade (broken down as follows)

a. 2% of final course grade for a completed thesis statement (what you intend to focus on—the topic, the themes, the questions, a statement of your interests in the topic) [due date TBA: start of January 2005]

b. 3% of final course grade for an outline of proposed ethnographic methods appropriate for your research topic (and which you would use if you were to actually take your proposal into the field) [due date TBA: end of January 2005]

c. 2% of final course grade for a completed bibliography of sources used (or about to be used), in proper APA format [due date TBA: after Reading Week]]

d. 3% of final course grade for a mock-up of an application for clearance by a Research Ethics Board [due date TBA: end of February]

e. 5% of final course grade for a presentation to class of a draft of your research proposal [due date TBA—during March 2005]

f. 25% of final course grade for the final research proposal, due in class when we meet for the last time in March. [WEDNESDAY 30 MARCH, 2005]

There is no final exam. Your final research proposal is due on the last day of class for our course. Indeed, every single assignment in this course is intended to aid you along the way in your development of the research proposal—in a fundamental sense then, there is only one “assignment” for this course.

Nota Bene:

While UCCB does not have an “institution-wide policy” of mandatory attendance, this course does. Anyone who is absent for more than three consecutive or non-consecutive class meetings during a semester will be required to present medical certification explaining one’s absence. Failure to present that evidence will result in a grade of zero being automatically assigned for your class participation grade.

Where extensions for assignments are not negotiated in advance (“my hard drive was wiped clean” and “my computer is in for repairs” are not acceptable reasons), only medical certification will be accepted as a valid reason for delayed submission of assignments. Otherwise, 2% of the grade for that assignment will be deducted on each day (weekends included) that the assignment is late—except for the final assignment: failure to submit that in class, on time, will result in a grade of zero. Similarly, missing an examination will result in a grade of zero for the exam. No supplemental work will be afforded to students receiving failing grades purely from a lack of course participation and the timely submission of work.

From time to time, either due to illness or inclement weather, a class may be cancelled. Please make sure that you check the course website for “urgent announcements” on a regular basis, especially before coming to class.

Plagiarism

From time to time professors are faced with the grief that come from reading plagiarized papers. The consequences of this form of academic dishonesty can be devastating. The following is excerpted from the UCCB Academic Calendar for 2004-2005:

“Plagiarism

Plagiarism is that form of academic dishonesty in which a student submits or presents the work of another person as his or her own. Scholarship quite properly rests upon examining and referring to the thoughts and writings of others. However, when one uses excerpts or takes over another person’s line of thought, argument, arrangement, or supporting evidence, the originator of such material must be acknowledged through proper footnotes or other accepted practices.

The University College recognizes two major types of plagiarism: Substantial and Complete. Substantial plagiarism exists when there is no recognition given to the author for phrases, sentences, arguments, and the like, incorporated in an essay or report. Complete plagiarism exists when a whole essay or report is copied from an author, or composed by another person and is presented as original work. Unless prior approval has been obtained, a similar situation is created when the same essay or report is submitted for credit to more than one instructor.

Procedures

…If there is sufficient evidence that a student has plagiarized an assignment, the instructor will discuss the case with the student, and follow one of two courses of action:

If, as a result of the discussion with the student, the instructor is satisfied that plagiarism was the result of a genuine misunderstanding, he or she may permit the student to submit a genuine piece of work to replace the one involving plagiarism. The instructor will take advantage of this situation to discuss with the student the regulations concerning plagiarism and possible consequences.

If the instructor considers that the plagiarism was deliberate and not a result of genuine misunderstanding, she/he submits the student’s name and relevant evidence to the appropriate School Dean. The student is informed by the instructor that he or she is submitting his or her name to the Dean. The Dean will notify the student by registered letter of the regulations and of the student’s right to appeal to the University College Appeals Committee.

Penalties

First offence: If the student does not appeal or if, on appeal, the Appeals Committee upholds the instructor’s decision, there are two possible penalties:

If the student submits a satisfactory and genuine piece of work to replace the one involving the plagiarism, the penalty will be limited to a grade of zero for that assignment or project.

If the assignment is not resubmitted or is unsatisfactory, the instructor may report the situation to the appropriate Dean, in which case the student will receive a grade of zero for the course.

Second offence: In cases where the Dean has concluded that a second offence has occurred, the student may be discontinued.”

Schedule of Classes and Readings

Fall Semester, 2004

Part One: Introduction

Week 1

Review: Viewing the Media in Anthropology and Sociology

Mon. 13 Sept. & Weds. 15 Sept.

• ADORNO, Theodor, and HORKHEIMER, Max. “The Culture Industry: Enlightenment as Mass Deception”. Available at:

• CHANDLER, Daniel. “Marxist Media Theory”. Available at:

Week 2

Introduction to Anthropology of Media: what is an anthropological approach to media?

Mon. 20 Sept. & Weds. 22 Sept.

• Ch. 2 What are Media?, 32-58. In FLERAS, Augie. Mass Media Communication in Canada. Scarborough, Ont: Thomson Nelson, 2003. [ON RESERVE]

• Introduction: Kelly Askew and Richard R. Wilk. 1-14. In ASKEW, Kelly, and WILK, Richard R. The Anthropology of Media: A Reader. Oxford: Blackwell, 2002. [ON RESERVE]

Week 3

Anthropology and Media: A history

Mon. 27 Sept. & Weds. 29 Sept.

• Ch. 5. Save, Save the Lore!: Erika Brady. 56-72. In ASKEW, Kelly, and WILK, Richard R. The Anthropology of Media: A Reader. Oxford: Blackwell, 2002. [ON RESERVE]

• “Introduction”. In GINSBURG, Faye D.; ABU-LUGHOD, Lila; and, LARKIN, Brian. Media Worlds: Anthropology on New Terrain. Berkeley: University of California Press, 2002. [ON RESERVE]. Also available at:

Week 4

Major Debates in Studies of Media and Culture

Mon. 4 Oct. & Weds. 6 Oct.

• Ch. 1. The Medium is the Message: Marshall McLuhan. 18-26. In ASKEW, Kelly, and WILK, Richard R. The Anthropology of Media: A Reader. Oxford: Blackwell, 2002. [ON RESERVE]

• Ch. 2. The Technology and the Society: Raymond Williams. 27-40. In ASKEW, Kelly, and WILK, Richard R. The Anthropology of Media: A Reader. Oxford: Blackwell, 2002. [ON RESERVE]

Film: Oh What a Blow That Phantom Gave Me

Part Two: Ethnographic Approaches to Media Studies

Week 5

Ethnography of the Media, I: Re-Encountering Ethnography

Mon. 11 Oct. (Thanksgiving, Closed) & Weds. 13 Oct.

• Introduction: what is ethnography? 1-16. In MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]

• Ethnography in anthropology: from magic to the media, 17-32. In MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]

• Ch. 15. Carrying out an ethnographic study, 165-170. In MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]

Week 6

Ethnography of the Media, II: Approaching Research

Mon. 18 Oct. & Weds. 20 Oct.

• Ch. 4. Research approaches to the mass media, 66-80. In MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]

• Ch. 5, Developing a Research Question, 73-86. In PRIEST, Susanna Hornig. Doing Media Research: An Introduction. Thousand Oaks, Calif.: Sage Publications, 1996. [ON RESERVE]

• Ch. 7, Interpreting: Introducing Qualitative Methods, 103-118. In PRIEST, Susanna Hornig. Doing Media Research: An Introduction. Thousand Oaks, Calif.: Sage Publications, 1996. [ON RESERVE]

• AAA. Code of Ethics of the American Anthropological Association, approved June 1998. Available at:

Week 7

Ethnography of the Media, III: Audience Research

Mon. 25 Oct. & Weds. 27 Oct.

• Ch. 1, Approaching media audiences, 3-25. In SCHRODER, Kim; DROTNER, Kirsten; KLINE, Steve; MURRAY, Catherine. Researching Audiences. 2003. Abingdon, Oxon: Hodder Arnold. [ON RESERVE]

• Ch. 2, Living Fieldwork--Writing Ethnography, 48-75. In GILLESPIE, Marie. 1995. Television, Ethnicity and Cultural Change. London: Routledge. [ON RESERVE]

• Ch. 5, Audiences, Identity and Television Talk, 108-140. In BARKER, Chris. Television, Globalization and Cultural Identities. Buckingham, U.K.; Philadelphia, Pa.: Open University Press, 1999. [ON RESERVE]

Week 8

Ethnography of the Media, IV: Research Across Mass Media

Mon. 1 Nov. & Weds. 3 Nov.

• Ch. 7. Watching television in the home, 99-102. In MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]

• Ch. 9. Why we watch soaps, 108-113. In MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]

• Ch. 10. Adoring film stars, 114-122. In MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]

Week 9

Ethnography of New Media, I: Internet Research

Mon. 8 Nov. & Weds. 10 Nov.

• Ch. 11. Using the Internet, 123-130. In MACHIN, David. Ethnographic Research for Media Studies. London: Hodder Arnold, 2002. [Bookstore]

• Ch. 3. Doing Ethnography in Cyberspace, 37-66. In HAKKEN, David. Cyborgs@Cyberspace: An Ethnographer Looks to the Future. London: Routledge, 1999. [ON RESERVE]

• Ch. 3, The Virtual Objects of Ethnography, pp. 41-66. In HINE, Christine. Virtual Ethnography. London: Sage, 2000 [ON RESERVE]

Week 10

Ethnography of New Media, II: Internet Research

Mon. 15 Nov. & Weds. 17 Nov.

• MANN, Chris, and STEWART, Fiona. Internet Communication and Qualitative Research: A Handbook for Researching Online. London: Sage, 2000. Ch. 4, “Introducing Online Methods”, 65-98 [ON RESERVE]

• Ch. 1: Doing Internet Research, by Steve Jones. In JONES, Steve (ed). Doing Internet Research: Critical Issues and Methods for Examining the Net. London: Sage, 1999. [ON RESERVE]

• Ch. 1, Conclusions, 1-26. In MILLER, Daniel, and SLATER, Don. The Internet: An Ethnographic Approach. Oxford: Berg, 2000. [Bookstore]

Part Three: Decoding Media Messages

Week 11

Interpreting Documents

Mon. 22 Nov. & Weds. 29 Nov.

• Ch. 2. Ethnographic document analysis. In ALTHEIDE, David L. Qualitative Media Analysis. Thousand Oaks: Sage Publications, 1996. [ON RESERVE]

• HANKS, W. F. “Text and Textuality”. Annual Review of Anthropology, Vol. 18. (1989), pp. 95-127. Stable URL:

Week 12

Signs, Systems and Semiotics

Mon. 29 Nov. & Weds. 1 Dec.

• Ch. 4. Semiotics, Signs, Codes and Cultures, 99-127. In GRIPSRUD, Jostein. Understanding Media Culture. 2002. Abingdon, Oxon: Hodder Arnold. [ON RESERVE]

• Ch. 2, Signs and Systems, 29-47. In THWAITES, Tony; DAVIS, Lloyd; and, MULES, Warwick. Introducing Cultural and Media Studies: A Semiotic Approach. New York: Palgrave, 2002. [ON RESERVE]

EXAMINATIONS: 6-17 December

Winter Semester, 2005

Part Four: Media Overviews

Week 1

Television Culture

Mon. 3 Jan. (Closed, classes begin on 4 Jan) & Weds. 5 Jan.

• Ch. 9, Television’s Social Impact, 134-152. In KOTTAK, Conrad Phillip. Prime-Time Society: An Anthropological Analysis of Television and Culture. Belmont, CA: Wadsworth Publishing Co., 1990. [ON RESERVE]

• Shaheen, J.G. Television programming in selected Middle East nations. In LENT, John A., ed. Case Studies of Mass Media in the Third World. Williamsburg, Va. : Dept. of Anthropology, College of William and Mary, 1980. [ON RESERVE]

• Ch. 1 - TAKING SOAP OPERA SERIOUSLY: The World of Guiding Light. In INTINTOLI, Michael James. Taking Soaps Seriously: The WorId of GUIDING LIGHT. New York: Praeger, 1984. Available at:

• Chapter Five: Conclusions. In MICHAELS, Eric. TV Tribes. PhD Dissertation presented to the Faculty of the Graduate School of The University of Texas at Austin, 1982. Available at:

Week 2

Film and Photography

Mon. 10 Jan. & Weds. 12 Jan.

• Ch. 14. "And Yet My Heart Is Still Indian": The Bombay Film Industry and the (H)Indianization of Hollywood, 281-300. In GINSBURG, Faye D.; ABU-LUGHOD, Lila; and, LARKIN, Brian. Media Worlds: Anthropology on New Terrain. Berkeley: University of California Press, 2002. [ON RESERVE]

• Ch. 15. The Tongan Tradition of Going to the Movies: Elizabeth Hahn. 258-269. In ASKEW, Kelly, and WILK, Richard R. The Anthropology of Media: A Reader. Oxford: Blackwell, 2002. [ON RESERVE]

Week 3

The Internet

Mon. 17 Jan. & Weds. 19 Jan.

• CASTELLS, Manuel. The Rise of the Network Society. 2nd ed. Oxford: Blackwell, 2000. Ch. 5, “The Culture of Real Virtuality: the Integration of Electronic Communications, the End of the Mass Audience, and the Rise of Interactive Networks”, pp. 355-406. [ON RESERVE]

• JONES, Steve G. “The Internet and its Social Landscape”. In Steve G. Jones (ed), Virtual Culture: Identity and Communication in Cybersociety, Pp. 7-35. Thousand Oaks, CA: Sage, 1998. [ON RESERVE]

• BELL, David. An Introduction to Cybercultures. London: Routledge, 2001. Ch. 6, “Identities in Cyberculture”, 113-136. [ON RESERVE]

Film: Avatara

Part Five: Mediations

Week 4

Colonialism and the Media

Mon. 24 Jan. & Weds. 26 Jan.

• Ch. 8. The Imperial Imaginary: Ella Shohat and Robert Stam. 117-147. In ASKEW, Kelly, and WILK, Richard R. The Anthropology of Media: A Reader. Oxford: Blackwell, 2002. [ON RESERVE]

• Ch. 2. Visual Media and the Primitivist Perplex: Colonial Fantasies, Indigenous Imagination, and Advocacy in North America, 58-74, Harald E.L. Prins. In GINSBURG, Faye D.; ABU-LUGHOD, Lila; and, LARKIN, Brian. Media Worlds: Anthropology on New Terrain. Berkeley: University of California Press, 2002. [ON RESERVE]

Week 5

Globalization, Localization and the Media

Mon. 31 Jan. & Weds. 2 Feb.

• Ch. 20. The Global and the Local in International Communications: Annabelle Sreberny-Mohammadi. 337-356. In ASKEW, Kelly, and WILK, Richard R. The Anthropology of Media: A Reader. Oxford: Blackwell, 2002. [ON RESERVE]

• Ch. 2, Global Television and Global Culture, 33-59. In BARKER, Chris. Television, Globalization and Cultural Identities. Buckingham, U.K.; Philadelphia, Pa. : Open University Press, 1999. [ON RESERVE]

• STRATTON, Jon. “Cyberspace and the Globalization of Culture”. In David Bell and Barbare M. Kennedy (eds), The Cybercultures Reader, Pp. 721-731. London: Routledge, 2000. [ON RESERVE]

Film: National Film Board of Canada. Media and Society, 1989: Vol. 3. Cultural Sovereignty, Shaping Information.

Week 6

Nationalism and the Media

Mon. 7 Feb. & Weds. 9 Feb.

• MANKEKAR, Purnima. “National Texts and Gendered Lives: An Ethnography of Television Viewers in a North Indian City”. American Ethnologist, Vol. 20, No. 3. (Aug., 1993), pp. 543-563. Stable URL:

• Ch. 4, Being Trini and Representing Trinidad, 85-116. MILLER, Daniel, and SLATER, Don. The Internet: An Ethnographic Approach. Oxford: Berg, 2000.

• BARWELL, Graham, and BOWLES, Kate. “Border Crossings: The Internet and the Dislocation of Citizenship”. In David Bell and Barbara M. Kennedy (eds), The Cybercultures Reader, Pp.702-711. London: Routledge, 2000. [ON RESERVE]

Week 7

Mon. 14 Feb. &Weds. 16 Feb.

(Reading Week - Closed)

Week 8

Indigenous Peoples and the Media, I: Media Representations of Indigenous Peoples

Mon. 21 Feb. & Weds. 23 Feb.

• Ch. 1. Southern Exposure: Portrayals of the North, 13-35. In ALIA, Valerie. Un/Covering the North: News, Media and Aboriginal People. Vancouver: UBC Press, 1999. [ON RESERVE]

• Knudson, J. Treatment of the Indian in the Bolivian press. In LENT, John A., ed. Case Studies of Mass Media in the Third World. Williamsburg, Va.: Dept. of Anthropology, College of William and Mary, 1980. [ON RESERVE]

• Ch. 1, Indians, Images, and the News Media. In WESTON, Mary Ann. Native Americans in the News: Images of Indians in the Twentieth Century Press. Westport, Conn.: Greenwood Press, 1996. [ON RESERVE]

Film: Kayapo—Out of the Rain Forest.

Week 9

Indigenous Peoples and the Media, II: Representations by Indigenous Peoples’ Media

Mon. 28 Feb. & Weds. 2 Mar.

• Ch. 16. First Peoples’ Television in Canada’s North: A Case Study of the Aboriginal Peoples Television Network. Lorna Roth, Carleton University, 295-310. In ATTALLAH, Paul, and SHADE, Leslie Regan, eds. Mediascapes: New Patterns in Canadian Communication. Scarborough, Ont: Thomson Nelson, 2002. [ON RESERVE]

• Ch. 2, Arrow with Voices: Evolution of Native Stations, 15-26. In KEITH, Michael C. Signals in the Air: Native Broadcasting in America. Westport, Conn.: Praeger, 1995. [ON RESERVE]

• Ch. 5, Waves for Kekewh: Impact of Indigenous Broadcasting, 97-112. In KEITH, Michael C. Signals in the Air: Native Broadcasting in America. Westport, Conn.: Praeger, 1995. [ON RESERVE]

• Ch. 3. Representation, Politics, and Cultural Imagination in Indigenous Video: General Points and Kayapo Examples, 75-89, Terence Turner. In GINSBURG, Faye D.; ABU-LUGHOD, Lila; and, LARKIN, Brian. Media Worlds: Anthropology on New Terrain. Berkeley: University of California Press, 2002. [ON RESERVE]

Week 10

Indigenous Peoples and the Media, III: IndigeNets

Mon. 7 Mar. & Weds. 9 Mar.

• Ch. 2, (Re)producing the Arctic in Cyberspace, 45-66. In CHRISTENSEN, Neil Blair. Inuit in Cyberspace: Embedding Offline Identities Online. Copenhagen: Museum Tusculanum Press, 2003. [ON RESERVE]

• POSTER, Mark. “Virtual Ethnicity: Tribal Identity in an Age of Global Communications”. In Steven G. Jones (ed), Cybersociety 2.0: Revisiting Computer-Mediated Communication and Community, Pp. 184-211. Thousand Oaks, CA: Sage, 1998. [ON RESERVE]

• “Use of Internet Communication Among the Sami People”, in CULTURAL SURVIVAL QUARTERLY. 1998. Available online at:

• “Standing Stones in Cyberspace: The Oneida Indian Nation's Territory on the Web”, in CULTURAL SURVIVAL QUARTERLY. 1998. Available online at:

Week 11

Race, Ethnicity and the Media

Mon. 14 Mar. & Weds. 16 Mar.

• Ch. 2. The Media and Racism. In FLERAS, Augie, and LOCK KUNZ, Jean. Media and Minorities: Representing Diversity in a Multicultural Canada. Toronto: Thompson Educational Pub., 2001. [ON RESERVE]

• Ch. 8. Miscasting Minorities: Patterns and Causes. In FLERAS, Augie, and LOCK KUNZ, Jean. Media and Minorities: Representing Diversity in a Multicultural Canada. Toronto: Thompson Educational Pub., 2001. [ON RESERVE]

• Ch. 1. Cybertyping and The Work of Race in the Age of Digital Reproduction, 1-30. NAKAMURA, Lisa. Cybertypes: Race, Ethnicity, and Identity on the Internet. London: Routledge, 2002. [ON RESERVE]

• MILKIE, Melissa A. “Social Comparisons, Reflected Appraisals, and Mass Media: The Impact of Pervasive Beauty Images on Black and White Girls' Self-Concepts”. Social Psychology Quarterly, Vol. 62, No. 2, Special Issue: Qualitative Contributions to Social Psychology. (Jun., 1999), pp. 190-210. Stable URL:

Week 12

Gender and the Media

Mon. 21 Mar. & Weds. 23 Mar.

• Ch. 19. Image-Based Culture: Advertising and Popular Culture: Sut Jhally. 327-336. In ASKEW, Kelly, and WILK, Richard R. The Anthropology of Media: A Reader. Oxford: Blackwell, 2002. [ON RESERVE]

• Ch. 4, Sexed Subjects and Gendered Representations, 86-107. In BARKER, Chris. Television, Globalization and Cultural Identities. Buckingham, U.K.; Philadelphia, Pa. : Open University Press, 1999. [ON RESERVE]

Film: Dream Worlds II

Week 13

CONCLUSION

Mon. 28 Mar. (Easter Monday - Closed)

Weds. 30 Mar. (no readings due for this week; final research proposals due at the start of class)

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