Uclan students’ union Media pack 2019/20

[Pages:8]uclan students' union Media pack 2019/20

Reach an audience of over

22,000 students

Students are a sought after demographic of the youth market and we have the knowledge, platforms and expertise to help you directly engage with them. For over 50 years, UCLan Students' Union has been welcoming students from across the globe throughout one of the most exciting

chapters of their lives.

Whether you are interested in advertising to students or engaging with the student

market, we are uniquely positioned to offer you tailored packages that meet

your needs.

As a charitable organisation we use all of the income generated by our media opportunities to enable us to fulfil our vision of every student being able to take the opportunities that UCLan offers; be inspired succeed and achieve their goals .

OUR STUDENTS

22,000 2,000

STUDENTS OVERSEAS STUDENTS ON CAMPUS

WELCOME WEEK 16th - 20th SEPT 2019

TERM 1

16th SEPT - 13th DEC 2019

TERM 2

6th JAN - 3rd APRIL 2020

TERM 3

20th APRIL - 26th JUNE 2020

GRADUATION

13th - 17th JULY 2020

*All prices subject to VAT at 20%

BE SEEN ONLINE

Our website is the go to place for current and prospective students to find out all of the information that they need! There are a number of ways in which you can get your brand in front of our 83,000 visitors every month, from ad banners to advertorial pieces, we can drive awareness of

your brand and traffic to your website.

EMAIL

E-NEWSLETTER - Place an advert in one of our regular e-newsletter, sent to over 14,000 students

WEBSITE

Feature your advert on our website, and target students 24 hours a day, 7 days a week, anywhere in the world; reaching over 83,500 average views per month

SOCIAL MEDIA

With an ever expanding following our social media platforms are a great opportunity to reach our students online, with over 15,000 likes on Facebook and 11,000 followers on Twitter

E-NEWSLETTER

?150

728 X 90PX BANNER

Per month Per term Per year

?400 ?1200 ?2000

FACEBOOK PROMO

50 words, photo, @ tag or link ?75

TWITTER PROMO

130 characters,

?75

photo, @ tag or link

TWITTER & FACEBOOK COMBO

Both with @ tag or link

?120

*All prices subject to VAT at 20%

BE SEEN ON CAMPUS

Our central location on campus makes our building the crossroads for students and staff as they travel through campus. With a high footfall to our building and long dwell times in our social

spaces, you are guaranteed to get great exposure for your brand, campaign or activity.

01 D I G I TA L S C R E E N S

02

STALL HIRE

4 Screens, 1 Audience

PER WEEK PER MONTH PER TERM

?150 ?400 ?1,000

Additional Screens in the bar

PER WEEK PER MONTH PER TERM

?75 ?200 ?500

Engage & Promote

LOCAL / CHARITIES / NFP ?250

NATIONAL

?500

NATIONAL OUTDOOR

(depending on size) from ?650

Discounted stall often avaliable for sole traders, please contact

for pricing

03

THE PULSE

Our Student Newspaper

FRONT PAGE BANNER HALF PAGE FULL PAGE

?250 ?375 ?650

4 issues per year with a print run of 3000 copies per issue

*All prices subject to VAT at 20%

Sponsorship

We have several opportunities throughout the year to boost brand awareness on campus. For each event, a sponsor can expect to receive a comprehensive package including:

? Logo placement on all event materials ? Flyering opportunities on campus ? On-site stalls for face-to-face

interactions with students ? Digital screen advertisement ? Seats at your chosen awards event

? Presentation of one award plus speech ? Advertorial in event booklet/

advertising at each event and promotional material on tables at awards events.

UNION AWARDS

The Union Awards are an annual celebration of all the amazing volunteers we have across the SU. The event is a chance to formally celebrate the incredible achievements of the past year and the impact they have on UCLan's student experience.

GOLDEN ROSES

The Golden Roses is our annual prestigious student-led teaching awards. They allow all UCLan students to recognise staff across the institution for the vital role they play in both teaching and supporting students. Approximately 1000 students nominating each year

SPORTS BALL

Sports Ball is the highlight of the year for our members involved in our 35 sports groups. Students come together to celebrate the sporting achievements of teams and individuals. Advertising / brand awareness starts in January each year.

VARSITY

Each year UCLan SU take on Edge Hill University in the battle for the Lancashire Cup. Varsity involves over 700 students taking part in 20 sporting disciplines for one day.

*All prices subject to VAT at 20%

FRESHERS'

Freshers' is the busiest and most exciting time of the academic year. Throughout the week there's loads of events and activities to help new students settle in to University life and welcome returning students back from their summer break. It's a great time to introduce or reinforce your brand or services to students. Students' memories of Freshers' Week last a lifetime, as can their loyalty to

the brands and companies they meet.

FRESHERS FAIR

Monday 16th Sept

SOCIETIES FAIR

Tuesday 17th Sept

SPORTS FAIR

Wednesday 18th Sept

Hugely popular with both new and returning students, our Fresher's Fairs offers the perfect opportunity to promote your company and undertake some face to face engagement with

Preston's student population.

Plastic Deposit - to reduce the use of plastic, it will be returned if no plastic bags have been

used.

Tote bags - to be given out to individual students while at the Freshers Fair.

?400

Local Businesses

?1,200

National or Agency

?100

Plastic Deposit

*All prices subject to VAT at 20%

?650

Local (National Chain)

?320

Charity

?500

5000 Tote bags

WELCOME BAGS

Distributed around campus during freshers week

Leaflet only

?500

Leaflet & Freebie

?400

STUDENT GUIDE

Over 6,000 distributed during fresher's week and open days

Half Page

?250

Full Page

?500

Inside Covers

?700

FRESHERS OPPORTUNITIES

FRESHER'S MAILING

Emailed out to students before they even arrive at

university

Banner Advert ltd. Availability

?500

WALLPLANNER

Place an advert on our official all year round wall

planner

(5000 run) 90x90mm Advert

?500

TOTUM is the #1 student discount card - and now app! It is the new name for the NUS extra student discount card. In store and online, TOTUM puts all the best UK student discounts right where students want them ? in their pocket. There are over two hundred UK discounts and 42,000 international discount available If you offer a discount to students why not promote it with a free placement on the Totum app.* *(only available to local independent businesses)

LATEST CLIENTS

Here at UCLan Students' Union we work with a wide range of local and national clients from all industries

Get in Touch

Please contact Craig Clarke Directly

Tel: 0151 2314 669 Email: cclarke8@uclan.ac.uk

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