Ch01: Overview of Personal Selling - TestBank978

sales promotions c. online advertising ... They are constantly supervised by their managers and lack decision-making autonomy. ANSWER: a. 22. Identify a true statement about the evolution of personal selling. a. Future buyers will be naive and less sophisticated. b. Future salespeople will respond to a more complex, dynamic environment. c. Technology and innovation will face stagnation due to ... ................
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