PART 4 - Al Akhawayn University

Brand personality: Exciting, provocative, spirited, cool, innovative, and aggressive; into health and fitness and the pursuit of excellence. Basis for relationship: Hanging out with a rugged, macho person who goes for the best in clothing, shoes, and everything else. Subbrands: Air Jordan and many others. Logo: "Swoosh" symbol . Slogan: "Just ... ................
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