The Sunday Times Generation Next 2011 Brand
| |The Sunday Times Generation Next 2011 Brand | |
| |Survey Results | |
| | | |
| | |Coolest Brand Overall | |
| | | |All Groups (%) |
| |1 |Blackberry | 21.1 |
| |2 |BMW | 16.0 |
| |3 |Coca-Cola | 11.6 |
| | | | |
| | |Coolest Brand Slogan | |
| | | |All Groups (%) |
| |1 |Ayoba! (MTN) |27.03 |
| |2 |Just Do It (Nike) |19.86 |
| |3 |So Much More (DStv) |15.06 |
| | | | |
| | |Coolest Corporate Citizen | |
| | | |All Groups (%) |
| |1 |BMW |21.37 |
| |2 |Woolworths |17.43 |
| |3 |Coca-Cola |10.61 |
| | | | |
| | |Coolest Bank | |
| | | |All Groups (%) |
| |1 |ABSA |51.88 |
| |2 |FNB |47.17 |
| |3 |Standard Bank |42.89 |
| | | | |
| | |Coolest Cell Phones | |
| | | |All Groups (%) |
| |1 |BlackBerry |64.60 |
| |2 |Nokia |44.50 |
| |3 |Apple iPhone |30.58 |
| | | | |
| | |Coolest Fashion and Accessory Store | |
| | | |All Groups (%) |
| |1 |Mr Price |21.98 |
| |2 |Edgars |15.44 |
| |3 |Jay Jays |13.46 |
| | | | |
| | |Coolest Domestic Airline | |
| | | |All Groups (%) | | | |
| |1 |SAA (South African Airways) |71.18 |
| |2 |Mango |41.66 |
| |3 |BA (British Airways) |31.69 |
| | |Coolest Toothpaste |(NEW GROUP!) |
| | | |All Groups (%) |
| |1 |Aquafresh |75.04 |
| |2 |Colgate |69.23 |
| |3 |Sensodyne |22.26 |
| | | | |
| | |Fashion Brand | |
| | | |All Groups (%) |
| |1 |Nike |20.64 |
| |2 |Adidas |20.37 |
| |3 |Guess |14.90 |
| | | | |
| | |Coolest Hotel Group | |
| | | |All Groups (%) |
| |1 |Protea Hotels |33.60 |
| |2 |Sun International |30.69 |
| |3 |Southern Sun |30.05 |
| | | | |
| | |Coolest Shopping Mall | |
| | | |All Groups (%) |
| |1 |Gateway Theatre of Shopping |19.20 |
| |2 |Sandton City |18.88 |
| |3 |Canal Walk |15.70 |
| | | | |
| | |Coolest Job | |
| | | |All Groups (%) |
| |1 |CEO (The Boss) |20.83 |
| |2 |Actor/Actress |12.99 |
| |3 |Own Business (Entrepreneur) |12.44 |
| | | | |
| | |Coolest Local Sportsman |(NEW GROUP!) |
| | | |All Groups (%) |
| |1 |Siphiwe Tshabalala |38.35 |
| |2 |Bryan Habana |32.05 |
| |3 |Itumeleng Khune |29.90 |
| | | | |
| | |Coolest Local Sportswoman |(NEW GROUP!) |
| | | |All Groups (%) |
| |1 |Natalie du Toit |43.79 |
| |2 |Caster Semenya |33.61 |
| |3 |Roxy Louw |29.88 |
| | | | |
| | |Coolest Local DJ (Radio and/or Club) |(NEW GROUP!) |
| | | |All Groups (%) |
| |1 |DJ Cleo |33.88 |
| |2 |Black Coffee |30.39 |
| |3 |DJ Fresh |26.38 |
| | | | |
| | |Coolest Local Male TV Star |(NEW GROUP!) |
| | | |All Groups (%) |
| |1 |Menzi Ngubane |24.39 |
| |2 |Zola |20.39 |
| |3 |Chris Beasley |15.40 |
| | | | |
| | |Coolest Local Female TV Star |(NEW GROUP!) |
| | | |All Groups (%) |
| |1 |Bonang Matheba |17.92 |
| |2 |Charlize Theron |17.62 |
| |3 |Sophie Ndaba |15.95 |
| | | | |
| | |Coolest Local Music Star (Band or Person) |(NEW GROUP!) |
| | | |All Groups (%) |
| |1 |Liquideep |24.30 |
| |2 |Big Nuz |24.00 |
| |3 |Black Coffee |21.41 |
| | | | |
| | |Coolest Local Celebrities | |
| | | |All Groups (%) |
| |1 |Big Nuz |27.63 |
| |2 |Trevor Noah |27.00 |
| |3 |DJ Cleo |26.45 |
| | | | |
| | |Biggest Local Newsmaker |(NEW GROUP!) |
| | | |All Groups (%) |
| |1 |Julius Malema |28.74 |
| |2 |Jacob Zuma |26.26 |
| |3 |Bheki Cele |17.68 |
| | | | |
| | |Coolest Local Comedian |(NEW!) |
| | | |All Groups (%) |
| |1 |Trevor Noah |52.23 |
| |2 |David Kau |28.43 |
| |3 |Leon Schuster |24.25 |
| | | | |
| | |Coolest Alternative Fashion Brand | |
| | | |All Groups (%) |
| |1 |Uzzi |20.55 |
| |2 |Aca Joe |12.95 |
| |3 |Jay Jays |12.60 |
| | | | |
| | |Coolest Telecoms Provider | |
| | | |All Groups (%) |
| |1 |Vodacom |57.68 |
| |2 |MTN |54.96 |
| |3 |Cell C |33.95 |
| | | | |
| | |Coolest Ultra Luxury Motor Vehicle |(NEW GROUP!) |
| | | |All Groups (%) |
| |1 |Lamborghini |37.35 |
| |2 |Ferrari |30.97 |
| |3 |Aston Martin |30.57 |
| | | | |
| | |Coolest Motor Vehicle | |
| | | |All Groups (%) |
| |1 |BMW |37.47 |
| |2 |Audi |26.18 |
| |3 |Mercedes-Benz |24.21 |
| | | | |
| | |Coolest Local Holiday Destination | |
| | | |All Groups (%) |
| |1 |Cape Town |46.49 |
| |2 |Durban |30.96 |
| |3 |Johannesburg |13.15 |
| | | | |
| | |Coolest Local Fun Destination | |
| | | |All Groups (%) |
| |1 |Gold Reef City |37.70 |
| |2 |Sun City |34.92 |
| |3 |uShaka Marine World |28.34 |
| | | | |
| | |Coolest Petrol Station | |
| | | |All Groups (%) |
| |1 |Engen |44.79 |
| |2 |BP |35.96 |
| |3 |Shell |34.85 |
| | | | |
| | |Coolest Sports Store | |
| | | |All Groups (%) |
| |1 |Nike |39.80 |
| |2 |Adidas |37.07 |
| |3 |Totalsports |25.19 |
| | | | |
| | |Coolest Hi-Tech Gadget | |
| | | |All Groups (%) |
| |1 |BlackBerry |33.23 |
| |2 |Laptop |25.99 |
| |3 |Apple iPhone |23.73 |
| | | | |
| | |Coolest Cell Phone Application | |
| | | |All Groups (%) |
| |1 |BlackBerry Messenger (BBM) |43.14 |
| |2 |MXit |41.76 |
| |3 |Facebook |34.20 |
| | | | |
| | |Coolest Computer Brand | |
| | | |All Groups (%) |
| |1 |Apple Mac |35.81 |
| |2 |Samsung |34.40 |
| |3 |Sony |25.54 |
| | | | |
| | |Coolest Weekly Newspaper | |
| | | |All Groups (%) |
| |1 |Sunday Times |55.64 |
| |2 |City Press |36.16 |
| |3 |Sunday Sun |35.12 |
| | | | |
| | |If you had 1 hour to watch what would you watch? | |
| | | |All Groups (%) |
| |1 |Movies |36.44 |
| |2 |Music |35.53 |
| |3 |Comedy |33.80 |
| | | | |
| | |Coolest Daily Newspaper | |
| | | |All Groups (%) |
| |1 |Daily Sun |42.46 |
| |2 |The Times |22.75 |
| |3 |The Star |22.07 |
| | | | |
| | |Coolest TV Channel | |
| | | |All Groups (%) |
| |1 |Trace (DStv 325) |19.90 |
| |2 |Disney Channel (DStv 303) |18.33 |
| |3 |VUZU (DStv 123) |15.83 |
| | | | |
| | |Coolest TV Programme | |
| | | |All Groups (%) |
| |1 |Generations |19.95 |
| |2 |Dragon Ball Z |19.89 |
| |3 |Gossip Girl |11.77 |
| | | | |
| | |Coolest TV Music Channel | |
| | | |All Groups (%) |
| |1 |Trace (DStv 325) |54.14 |
| |2 |Channel O (DStv 320) |36.82 |
| |3 |MTV Base (DStv 322) |34.36 |
| | | | |
| | |Coolest Talk and Magazine Show | |
| | | |All Groups (%) |
| |1 |Top Gear |24.02 |
| |2 |The Oprah Winfrey Show |23.47 |
| |3 |The Tyra Banks Show |19.90 |
| | | | |
| | |Coolest Cartoon Show | |
| | | |All Groups (%) |
| |1 |Dragon Ball Z |28.21 |
| |2 |Ben 10 |21.69 |
| |3 |Tom & Jerry |20.66 |
| | | | |
| | |Coolest TV Soap | |
| | | |All Groups (%) |
| |1 |Generations |49.24 |
| |2 |Rhythm City |33.43 |
| |3 |7de Laan |30.38 |
| | | | |
| | |Coolest Kids TV Block | |
| | | |All Groups (%) |
| |1 |Disney |53.38 |
| |2 |Cartoon Network |44.84 |
| |3 |Nickelodeon |26.43 |
| | | | |
| | |Coolest Reality TV Show | |
| | | |All Groups (%) |
| |1 |So You Think You Can Dance? |23.44 |
| |2 |SA's Got Talent |22.22 |
| |3 |America's Next Top Model |15.98 |
| | | | |
| | |Coolest Music Retailer Online or Physical Store | |
| | | |All Groups (%) |
| |1 |Musica |50.99 |
| |2 |Look & Listen |23.94 |
| |3 |Nokia Music Store |23.53 |
| | | | |
| | |Coolest Radio Station | |
| | | |All Groups (%) |
| |1 |5FM |40.54 |
| |2 |Metro FM |30.04 |
| |3 |YFM |17.60 |
| | | | |
| | |Coolest Magazine | |
| | | |Males |
| |1 |CAR |39.37 |
| |2 |Speed & Sound |18.04 |
| |3 |FHM |18.03 |
| | | | |
| | |Coolest Magazine | |
| | | |Females |
| |1 |YOU |19.11 |
| |2 |Seventeen |18.33 |
| |3 |Drum |17.86 |
| | | | |
| | |Coolest Breakfast Cereal | |
| | | |All Groups (%) |
| |1 |Kellogg's Coco Pops |28.56 |
| |2 |Kellogg's Corn Flakes |28.45 |
| |3 |Nestlé Milo |22.27 |
| | | | |
| | |Coolest International Celebrity | |
| | | |All Groups (%) |
| |1 |Nicki Minaj |17.00 |
| |2 |Drake |15.11 |
| |3 |Lil Wayne |14.39 |
| | | | |
| | |Coolest Grocery Store | |
| | | |All Groups (%) |
| |1 |Pick n Pay |49.35 |
| |2 |Woolworths Food |41.38 |
| |3 |Checkers |24.01 |
| | | | |
| | |Coolest Dairy Drink | |
| | | |All Groups (%) |
| |1 |Yogi Sip |44.64 |
| |2 |UltraMel Custard |27.46 |
| |3 |Nestlé Milo |27.29 |
| | | | |
| | |Coolest Fast Food Place | |
| | | |All Groups (%) |
| |1 |KFC |34.18 |
| |2 |McDonald's |32.19 |
| |3 |Debonairs |26.09 |
| | | | |
| | |Coolest Eat Out Place | |
| | | |All Groups (%) |
| |1 |Spur |27.77 |
| |2 |Wimpy |14.45 |
| |3 |Ocean Basket |13.16 |
| | | | |
| | |Coolest Energy Product | |
| | | |All Groups (%) |
| |1 |Red Bull |35.42 |
| |2 |Bar-One |30.82 |
| |3 |Energade |26.11 |
| | | | |
| | |Coolest Snack | |
| | | |All Groups (%) |
| |1 |Doritos |52.51 |
| |2 |Simba Chips |35.25 |
| |3 |Lay's |27.39 |
| | | | |
| | |Coolest Cold Drink | |
| | | |All Groups (%) |
| |1 |Coca-Cola |43.65 |
| |2 |Appletiser |28.22 |
| |3 |Iron Brew |19.08 |
| | | | |
| | |Coolest University or College | |
| | | |All Groups (%) |
| |1 |University of Cape Town (UCT) |33.59 |
| |2 |University of Johannesburg (UJ) |17.73 |
| |3 |University of the Witwatersrand (Wits) |16.85 |
| | | | |
| | |Coolest Sweet | |
| | | |All Groups (%) |
| |1 |Jelly Tots |28.12 |
| |2 |Pin Pop |17.61 |
| |3 |Smarties |15.84 |
| | | | |
| | |Coolest Chocolate | |
| | | |All Groups (%) |
| |1 |Bar-One |23.43 |
| |2 |Aero |19.57 |
| |3 |Cadbury Dairy Milk |15.38 |
| | | | |
| | |Coolest Coffee Shop | |
| | | |All Groups (%) |
| |1 |Mugg & Bean |40.23 |
| |2 |Wimpy |37.77 |
| |3 |McDonald's McCafé |28.64 |
| | | | |
| | |Coolest Animated Brand or Entertainment Character | |
| | | |All Groups (%) |
| |1 |SpongeBob Squarepants |31.65 |
| |2 |Ben 10 |26.41 |
| |3 |Batman |17.82 |
| | | | |
| | |Coolest Yoghurt | |
| | | |All Groups (%) |
| |1 |NutriDay |51.99 |
| |2 |Woolworths Yoghurt |34.63 |
| |3 |Danino |28.15 |
| | | | |
| | |Coolest Fragrance | |
| | | |Males |
| |1 |Hugo Boss |30.60 |
| |2 |Puma |29.19 |
| |3 |Guess |22.24 |
| | | | |
| | |Coolest Fragrance | |
| | | |Females |
| |1 |Guess |28.14 |
| |2 |Puma |25.59 |
| |3 |Dolce & Gabbana (D&G) |23.01 |
| | | | |
| | |Coolest Male Deodorant | |
| | | |All Groups (%) |
| |1 |AXE |32.31 |
| |2 |Playboy |27.65 |
| |3 |Adidas |27.05 |
| | | | |
| | |Coolest Skincare Product | |
| | | |All Groups (%) |
| |1 |Avon |24.43 |
| |2 |Nivea |22.85 |
| |3 |Lux |16.46 |
| | | | |
| | |Coolest Female Deodorant | |
| | | |All Groups (%) |
| |1 |Pink Happiness |23.61 |
| |2 |Adidas |22.86 |
| |3 |Playgirl |22.56 |
| | | | |
| | |Top 5 things you can't live without … | |
| | | |All Groups (%) |
| |1 |Cellphone |46.50 |
| |2 |Family |43.47 |
| |3 |Parents |29.15 |
| | | | |
| | |Coolest Feminine Hygiene Product | |
| | | |All Groups (%) |
| |1 |Always |56.69 |
| |2 |Kotex |29.37 |
| |3 |Lil-lets |24.84 |
| | | | |
| | |Coolest Specialist Health and Beauty Store | |
| | | |All Groups (%) |
| |1 |Clicks |44.56 |
| |2 |Edgars |34.58 |
| |3 |Woolworths |34.52 |
| | | | |
| | |Coolest Make-Up Brand | |
| | | |All Groups (%) |
| |1 |Avon |33.83 |
| |2 |Yardley |21.54 |
| |3 |Revlon |20.76 |
| | | | |
| | |What social networking sites and websites do you most frequently use? | |
| | | |All Groups (%) |
| |1 |Facebook |61.84 |
| |2 |MXit |46.51 |
| |3 |Google |27.04 |
| | | | |
| | |Coolest Soap Bar | |
| | | |All Groups (%) |
| |1 |Dettol |42.88 |
| |2 |Protex |32.34 |
| |3 |Lux |28.17 |
| | | | |
| | |Coolest Hair Care Product | |
| | | |All Groups (%) |
| |1 |Dark & Lovely |31.43 |
| |2 |Sunsilk |17.55 |
| |3 |Soft 'n Free |15.59 |
| | | | |
| | |Top 5 things you wish for your birthday? | |
| | | |All Groups (%) |
| |1 |R10 000 clothing voucher |40.67 |
| |2 |BlackBerry |35.47 |
| |3 |Laptop |30.54 |
| | | | |
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