HILLGROVE HIGH SCHOOL MARKETING
3949700000Amazon Distribution Case StudyInstructions: For this assignment you need to research how Amazon distributes products to consumers around the world and here in the United States. Your report should be 1.5 to 2 pages using complete paragraphs and MLA formatting. Please carefully read the additional requirements below. Use the outline below to help format your report and make sure to include all bulleted information in the required section:I. Introduction to Amazon Overview of the history of Amazon Explain how Amazon has evolved to become the leading online retailer in the world Overview of Amazon services (Prime, Fresh, Amazon Go, streaming services) II. Amazon’s Distribution PracticesResearch Amazon Fulfillment Centers and explain how many there are here in the US and how they are used to facilitate Amazon services. How does Amazon’s distribution strategies and practices help to meet consumer demands? How does Amazon fulfill Amazon Prime orders within the two day time frame?How is Amazon trying to get develop brick and mortar retail locations? Explain the channel of distribution when consumers order through Amazon Fresh and Amazon’s partnership with Whole Foods. III. Retailers Distributing Through Amazon How can independent retailers distribute through Amazon? What are the pro’s and con’s of using Amazon for retailers? IV. Ethics of AmazonWhat type of impact have Amazon’s distribution practices had on the environment? How is Amazon trying to modify their distribution strategy to be more sustainable and environmentally friendly? Don’t Forget: Cover Page 1.5-2 pages minimum MLA formatting (This does NOT include Cover Page or Works Cited) Works Cited Page at the end of your report Submit on Edmodo! ................
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