CATALOGUE OF POTENTIAL IDLING REDUCTION CAMPAIGN



CATALOGUE OF POTENTIAL IDLING REDUCTION CAMPAIGN

TOOLS/ACTIONS | |

|Localized Campaigns |

|(e.g. schools, workplaces, community arena) |

|Idle-free signs |Newsletter articles (e.g. schools, workplace) |

|Idling Ambassadors |“Idle Free Zone” banner at idling hotspots |

|Commitments from drivers |Idling games targeted at school children (e.g. colouring pages, mazes, |

|Information cards |word games) |

|Information mail-outs (e.g. to parents, workplace internal mail) |Lunch and learn workshops to address information gaps |

|Window decals |Incentive programs (e.g. contests with prizes) |

|Idling mascots |Mock idling tickets |

|Posters in high people-traffic areas | |

|Fleet Vehicle Campaigns |

|(e.g. workplace fleets, municipal fleets) |

|Idle-free signs |Idling reduction benefits and information in driver training material |

|Demonstration projects to showcase idling reduction and fuel cost savings|Posters in garages and maintenance areas |

|Stickers on dashboards of all vehicles |Voluntary guidelines, policies or codes of practice |

|Friendly competitions – e.g. “fleet challenge” with other businesses, |Idling champions to spread the message |

|industries in area |Rebates |

|Driver training |Idling monitoring systems installed in vehicles |

|Incentives (e.g. space to wait indoors, discount off food and beverages | |

|at truck stops, etc.) | |

|Widespread Campaigns |

|(e.g. municipal-wide; transit hubs; gas stations) |

|Idle-free signs |Broad media campaign – paid radio, newspaper, transit shelter |

|Posters |advertisements |

|Brochures |Idling mascot |

|Window decals |Media launch with key community leaders |

|“Idle-Free Zone” banners and sandwich boards |Idling Ambassadors to talk to drivers |

|Pledge/commitment cards |Municipal-wide idling reduction contest with prizes |

|Rub-on tattoos |Door-to-door campaign (e.g. rural areas) |

|Air fresheners |“Idle Free Action Group” |

|Materials/booth at local events or farmers markets |Mock idling tickets |

|Electronic messaging on billboards in high traffic areas |Interactive radio call-ins (e.g. name an idling hotspot, get a prize). |

|Idle-free educational material available at driving schools, car | |

|dealerships, auto repair shops etc. | |

|Anti-idling tool-kits to businesses in community | |

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