BECOME A KRYTON AUTHORIZED DISTRIBUTOR

[Pages:4]BECOME A

KRYTON AUTHORIZED DISTRIBUTOR

KRYTON AUTHORIZED DISTRIBUTOR PROGRAM We understand the fundamental questions that drive your business priorities.

? How can I grow my business and increase profitability? ? Can I trust the brand, do they have a long track record? ? Will they support me with my technical, training and marketing requirements? ? What do their existing distributors say about them?

Prudent distributors are aware of the risks as well as the opportunities. With Kryton we understand your business priorities and pride ourselves in delivering an unrivalled business opportunity and support in the integral concrete waterproofing category. We look forward to working with you.

WHY BECOME A KRYTON DISTRIBUTOR?

We have stood the test of time; in fact we invented the original crystalline admixture and have been manufacturing concrete waterproofing solutions since 1973. We understand that concrete waterproofing touches virtually everyone on the jobsite. Our waterproofing systems protect not only concrete but, the owner's investment, the architect's design, the engineer's reputation and the distributor's revenue. THAT'S WHY WOR LD-CLAS S B U I LD E R S AN D D I STR I B UTOR S PR OTE CT TH E I R INVESTMENT WITH KRYTON. No matter what your role in the building cycle, Kryton mitigates your risk. We do this with the most complete and thorough concrete waterproofing system available--one that our competitors cannot match. This systemic approach can be seen in our Distribution Program. Just like our category leading products and system takes the risk out of concrete waterproofing the Kryton Authorized Distributor Program takes the risk out of being a distributor. As a new distributor you will benefit from this system. You will identify the following benefits:

? A REAL RETURN ON INVESTMENT ? EASE OF COMMENCEMENT ? S U PP ORTI N G EVI D E N CE FR OM SATI S FI E D E X I STI N G D I STR I B UTOR S

REDUCING YOUR EXPOSURE TO RISK WITH KRYTON

We understand that a distributor's success is a combination of all the below factors working together as one system to provide competitive advantage. No other supplier can match Kryton's support to drive sales, profit and growth for your business.

Solid Business Support

? Proven operating systems ? Support from your local Kryton regional

sales representative ? The industry leader with nearly 40 years of

proven success

Proven Crystaline Technology

? Kryton invented the original crystalline waterproofing admixture and revolutionized the industry

? Benefits from independent testing and certification and the largest North American laboratory specializing in concrete permeability testing

? Offers a complete and proven system that takes the risk out of concrete waterproofing

Economic Stability

? Kryton: a brand that has withstood the test of time ? through the ups and downs on many business cycles

? Confidence in a product that has resulted in structures being as dry today as they were 40 years ago

? A product and system backed up by a superior systemic approach which delivers value to the customer and sales for the distributor

Quality Training & On-Boarding

? On-boarding Kryton coaches to teach you successful strategies to drive profitable business

? Introduction to competitive advantage messaging to drive your sales and profits

? Superior product training to enable you to own the concrete waterproofing category

Comprehensive Marketing Support

? The most comprehensive `Partnership Marketing' program in the industry

? Free marketing assistance in the generation of your initial targeted sales promotions, advertising and lead generation programs

? Free provision of initial stock of collateral to get you started

? Continued access to your own dedicated marketing resource focused on providing inspiration for fresh marketing campaigns, tools, and collateral

? Marketing saves you thousands of dollars by helping you to build your business faster and drive revenue

Selling Expertise

? Systemic guides to drive sales from audience competitor advantage messaging, literature collateral, website design and execution

KEY KRYTON PROD UCTS THAT WI LL D R IVE YOU R PROFITAB I LITY.

Krystol Internal MembraneTM

Krystol T1? & T2?

Kryton's Krystol Internal Membrane (KIM) is the world's first crystalline waterproofing admixture. KIM turns your entire concrete mass into a waterproof barrier.

A surface-applied treatment for new and existing concrete, Krystol T1 and T2 grow deeper in concrete, and outperform direct competitors for waterproofing properties in independent side-by-side tests.

Krystol? Waterstop System

The Krystol Waterstop System works where other waterstops routinely fail. Kryton is the only integral waterproofing company that has a fully integrated waterstop system.

Hydrostop Restore & Protect SystemTM

Hydrostop extends the life of aging concrete infrastructure. Avoid replacement or costly repairs in the future. Restore and protect instead.

Krystol? Crack Repair System

Our permanent solution for repairing leaking cracks for either the positive or negative side is perfect for when you only want to repair cracks once.

Krystol Mortar AdmixtureTM

Krystol Mortar Admixture (KMA) allows you to transform highly porous mortar into a water-resistant, crack-resistant barrier that withstands even the harshest elements.

WHAT OU R D I STR I B UTOR S SAY:

"We have been a Kryton Distributor since 1998, Becoming an authorized distributor for Kryton has been instrumental in helping us achieve our business goals, our profits have grown by 15% per year over the last 14 years and we have become recognized as the waterproofing experts in our area. Kryton's support and overall system has helped to make this possible."

? Dave Metzler, Cascade Aqua-Tech Ltd.

KRYTON DISTRIBUTOR SINCE 1998

Distributor Profitability Graph

See how some of our current Distribution Partners have profited by percentage since joining Kryton.

"Since becoming an authorized distributor for Kryton we have seen our profits grow by 35% per year over the last 3 years. As a business the Kryton System has been instrumental in securing our long term profitability and security."

? Chris Yong, BUE Enterprise

KRYTON DISTRIBUTOR SINCE 2008

Cascade Aqua-Tech Ltd. TA Group BUE Enterprise

"Being an authorized distributor for Kryton for the past eight years was a turning point for TA Group in the waterproofing business. Our "crack-free" reputation has resulted in growing our business by around 30%. We were doing good in the past but are doing better with Kryton. This could barely happen without the technical and marketing support of the Krytonites who really care about the success of their distributors. We made the right decision to be as deep as the Kryton products instead of being as shallow as the traditional systems." ? Soulafa Saab, TA Group S.A.R.L

KRYTON DISTRIBUTOR SINCE 2004

Take the risk out of being a distributor; select Kryton as your partner to grow your business.

CONTACT U S N OW Take that first step and get in touch with our International Business Development Team by: phone: 1.604.324.8280 or via e-mail: info@

? 2012 KRYTON - CONFIDENTIAL AND PROPRIETARY.

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