2018 – Best Marketing Campaign Nomination Form



Best Marketing CampaignWhat was the name of your Marketing Campaign? What was the challenge your gym was facing? What were the measuring goals and objectives for the campaign?What was the “BIG IDEA” for this campaign/promotion in 1-2 sentences?How did you bring your “BIG IDEA” to life? (100 words max)Mark which of the following media were used in this campaign with an “X” Choose all that apply.TelevisionSocial/OnlineOOHSpotsDisplay AdsAirportSponsorship?Local websiteTransportProduct Placement?Promoted Posts (Facebook)BillboardRadioSearch Engine MarketingPlace BasedSpotsGeo-Based AdsConsumer Involvement/User GeneratedProgram/Content?PodcastsWOMPrintContestConsumer InvolvementTrade/Professional?OtherOtherNewspaper – PrintMobile/TabletSales PromotionNewspaper - DigitalAppInternal MarketingMagazine – PrintMessaging/Editorial/ContentEventsMagazine - DigitalDisplay AdCinemaCustom PublicationOtherNot Listed (please describe in 100 characters or less)DirectPRMailStreet TeamsEmailWrapsRetail ExperienceBuzz MarketingPOPSampling/TrialWhat were the media / production / promotion costs for this campaign/promotion? (100 words max)What were the results of this campaign/promotion? (100 words max)What did you learn from this campaign/promotion? (100 words max) ................
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