SOCIAL MEDIA AND WEBSITE EXECUTIVE



VIDEO PRODUCER

JOB DESCRIPTION

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CONTEXT

The Role

Working within the Video Unit you will create high quality multimedia content (video and audio) for Opera North’s digital communications and marketing channels which builds audience engagement and insight, promotes productions and drives ticket sales.

With a passion for telling stories through video, you will help to create compelling narratives around all aspects of Opera North’s work, including opera and musical theatre productions, concerts, the Howard Assembly Room, and Education and Community Partnerships work.

Through the past 16 months of the pandemic Opera North has seen a huge increase in the range and quantity of digital output produced. We have livestreamed operas and concerts, taught live singing lessons over Zoom, and filmed or streamed countless other performances and participatory sessions. As we look to the future we are investing in our capacity to create and share work with audiences across the North and around the world. This is a crucial new role working in the Video Unit as part of the wider Communications team, to create engaging, high quality content.

About Opera North

Opera North’s purpose is to create extraordinary experiences every day, using music and opera to entertain, engage, challenge and inspire.

Based in Leeds, rooted in the North of England and international in outlook, our award-winning work tours to theatre stages and concert halls throughout the North and beyond, including to London and major international festivals.  In Leeds we curate an eclectic artistic programme of gigs, concerts, spoken word and film in the newly transformed venue the Howard Assembly Room.  We aim to make work that is bold, innovative and ambitious, always looking for new ways to share and create with audiences.

Opera North believes opera and music is for everyone, and champions diversity in artists, repertoire and audiences.  Through our Education and Community Partnerships teams, the Company connects with communities and inspires each generation, aiming to enhance the health and well-being of people in the cities, towns and villages where we work through arts participation and performance.  In recognition of our work with refugee groups Opera North holds the status of a Theatre of Sanctuary. Our new home, the Howard Opera Centre, has created a world class rehearsal facility for the Orchestra and Chorus of Opera North, alongside a new education studio where everyone is welcome to learn about and make music.

Opera North is grateful for the generous support of Arts Council England and Leeds City Council, sponsorship from the private sector, trusts and individuals, the Friends of Opera North, the Opera North Future Fund and the box office income from its audiences, which allows us to continue to make music for and with people across the North of England and beyond.

MAIN PURPOSE OF THE JOB

Opera North is seeking a creative and driven Video Producer for an exciting opportunity to work as part of our expanding Video Unit.

With the ability to both shoot and edit video footage, you will produce high quality short-form video content for Opera North’s digital communications and marketing channels which builds audience engagement and insight, promotes productions and drives ticket sales. You will also support the delivery of longer form content and livestreamed events, bringing technical filmmaking expertise and playing an active role in shoots at a variety of scales.

With a passion for telling stories through video, you will help to shape and create compelling narratives around all aspects of Opera North’s work, including opera and musical theatre productions, concerts, the Howard Assembly Room, and Education and Community Partnerships work.

POSITION IN ORGANISATION

Reports to Video Production Manager

KEY RELATIONSHIPS

▪ Head of Communications and wider team including Marketing, Press and Sales

▪ Senior Video Producer

▪ Colleagues across the Company

▪ Artists and creative teams

▪ External film makers

DUTIES AND KEY RESPONSIBILITIES

▪ Produce high quality short-form video content for Opera North’s digital communications and marketing channels which builds reach and profile, drives ticket sales, and shapes compelling stories around Opera North’s work.

▪ Work closely with the Senior Video Producer and other colleagues in Communications and Marketing to plan, schedule and produce video and audio content

▪ Assist with the set up and recording of in-house videography including introduction of livestreaming from the transformed Howard Assembly Room

▪ Help to generate creative ideas for multimedia content, contributing to departmental meetings

▪ Record and edit audio; film and edit video; and sound mix and colour correct files as needed; supply audio/video files with appropriate naming and compression specs

▪ Maintain a high level of design consistency and accuracy of information across all video and audio.

▪ Produce short, quickly edited video content for social media

▪ Optimise and format promotional trailers and video ads for a range of platforms and uses

▪ Design graphics for video content using the Adobe creative suite, including Photoshop and After Effects, ensuring the text, tone and visual style of all digital collateral is correct, consistent and in accordance with brand guidelines

▪ Identify internal stories and opportunities for creating rich video content by developing relationships across Opera North

▪ Ensure that video content is accessible, including via the provision of subtitles and captions as needed

▪ Ensure that raw footage and edited video projects are digitally archived for future reference or use by Opera North

RESPONSIBILITIES OF ALL STAFF MEMBERS

▪ To be aware of the work of other departments in the achievement of the aims of Opera North.

▪ To take an active part in communicating and co-operating with other staff and departments.

▪ To follow guidelines, procedures and policies provided by the company in relation to financial management and personnel records.

▪ To work in accordance with the Equal Opportunities Policy of Opera North.

▪ To be aware of, and comply with, rules and legislation pertaining to Health & Safety at work.

PERSON SPECIFICATION

|Education & Training |Essential/ |Assessed by |

| |Desirable | |

|Degree in media production or related field, or professional training in |Essential |Application |

|filmmaking/content creation | | |

| | | |

|Experience and Knowledge | | |

|Experience of creating video content for online platforms |Essential |Application/ Showreel/ |

| | |Interview |

|Demonstrable experience using professional video cameras, microphones and |Essential |Application/ Showreel/ |

|lighting | |Interview |

|Experience of using Adobe Premiere editing software |Essential |Application/ Showreel/ |

| | |Interview |

|Experienced in undertaking and editing video/audio interviews |Essential |Application/ Interview |

|Good understanding of best practice for video on social media channels. |Essential |Application/ Interview |

|Experience of livestream or live TV/broadcast production |Desirable |Application/ Interview |

|Experience using smartphones, DSLR Cameras and GoPro’s for video |Desirable |Application/ Interview |

|Experience using DSLR Cameras for photography |Desirable |Application/ Interview |

|Experience of animation and motion graphics |Desirable |Application/ |

| | |Interview |

|Interest in the arts, music and theatre |Desirable |Application/ Interview |

| | | |

|Competencies | | |

|Excellent project management and time management abilities |Essential |Application/ |

| | |Interview |

|Strong communication skills |Essential |Application/ |

| | |Interview |

|A fast learner who displays initiative, energy and creativity |Essential |Application/ |

| | |Interview |

|Able to meet deadlines and manage a busy workload |Essential |Interview |

|Able to build effective professional relationships and work as part of a busy |Essential |Interview |

|team | | |

|Commitment to continuous professional development |Essential |Interview |

|Awareness of equality, diversity and inclusion issues relating to the role |Essential |Interview |

| | | |

|Special Features | | |

|Willingness to work occasional evenings and weekends as needed according to Opera|Essential |Application |

|North’s rehearsal and performance schedule. | | |

Terms and Conditions

Salary: £ 22-25k per annum dependent on experience

Hours of work: Normally 09.30 until 17:30, Mon-Fri

Some evening and weekend work will be required

Normal place of work: Opera North, Leeds

Holiday entitlement: 33 days annually (incl. 8 statutory holidays)

Pension: the Company offers a contributory pension scheme

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