ESL/BU 096 ( ESL FOR BUSINESS PURPOSES II ) COURSE …
COLLEGE OF MICRONESIA-FSM
COURSE OUTLINE COVER PAGE
ESL for Business Purposes II ESL/BU 096
Course Title Dept & #
Course Description : This course is designed to continue building English skills necessary in a business workplace. Students practice more advanced reading, writing, listening, and speaking skills needed in an office setting. The computer lab component reinforces business computer skills and provides opportunity for online English practice.
Course Prepared by: Lang Lit. Division State: COM-FSM Nat. Camp.
| |Hours per | |No. of Week | |Total Hours | |Semester |
| |Week | | | | | |Credit |
|Lecture |3 |X |16 |X |48 |- |3 |
|Lab |3 |X |16 |X |48 |= |1 |
|Workshop | |X | |X | |= | |
| | | | | |Total Semester Credits | |4 |
Purpose of Course: Degree Requirement __________
Degree Elective __________
Certificate ____X_____
Remedial __________
Other __________
Prerequisite Courses: ESL/BU 095
Course Outline Revision: Pohnpei Campus, January 2002
Date Approved by Committee :7/24/02
Date Approved by President :7/26/02
ESL/BU 096 (ESL FOR BUSINESS PURPOSES II) COURSE OUTLINE
Course Description
This course is designed to further strengthen the English skills acquired in the lower level companion course and to prepare the student to pass the COM-FSM entrance exam, or to enter the workforce with a certificate that will attest to a post-secondary level of competence in English skills for business purposes.
Course Objectives
General Objectives
Upon completing ESL/BU 096, the student will be able to
1. Identify the guidelines and acceptable practices in writing business correspondence
2. Organize and write grammatically correct, effective and persuasive business letters, reports and proposals.
Specific Objectives
The student will be able to:
1.Observe the correct business style in writing business, communications – organized, courteous, pleasant, tactful, personal, personal, friendly and efficient, avoiding and eliminating business like and redundant expressions.
2. Prepare the correct letter format for letters, envelops, facsimile and e-mails.
3. Write request letters that are brief and specific, reasonable and providing complete and accurate information, using appropriate arrangement and punctuation styles.
4. Phrase appropriate letter response that are specific, complete and prompt.
5. Write request letters as well collection letters that are persuasive, firm and at the same time courteous and considerate;
6. Prepare courteous, effective and tactful letters of complaints, claims and adjustments.
7. Compose convincing sales and public relations letters.
8. Write social business letters including letters of congratulations, sympathy, invitation, appreciation, thanks as well as formal and informal announcements.
9. Organize and prepare employment correspondence including resumes/bio-data and letters of application.
10. Write in-house correspondence and news releases.
11. Organize and prepare business reports and proposals.
Course Contents
1. Business style – tone, outlook, organization, expressions to avoid in business letters, electronic mail
2. Letter format – parts of a business letter, arrangement styles punctuation styles, postscripts, special paragraphing, envelopes, facsimiles
3. Guidelines; organizing, drafting, writing, proof reading/editing and finalizing most of the following business communications:
1. Request letters – letters of inquiries and orders
2. Letters of response – letters of acknowledgement, follow-up letters, letters of confirmation, order acknowledgement, inquiry replies, letters of refusal
3. Credit and collection letters – credit application, credit inquiry, credit reference, credit granting letter, credit refusing letter, credit collection letter
4. Letters of complaints, claims and adjustments
5. Sales and public relation letters – direct-mail sales letter, retail sales letter, sales promotion letter, public relation letter
6. Social business letters – letter of congratulations, letter of condolence, letter of appreciation, invitations, formal and informal announcements
7. Employment correspondence – resume, letter of application, follow-up- letter, letter of recommendation, letter of declining a job offer, letter of resignation, letter of introduction
8. In-house correspondence – interoffice memorandum, minutes
9. News release
10. Business reports and proposals- informal report (memo); informal report (letter); informal report (preprinted form); formal report including title page, table of contents, introduction, summary, sample body page, conclusion and recommendations, appendix and bibliography
Textbooks
Andrea B. Geffner, Business English, A Complete Guide to Developing An Effective Business Writing Style, fourth edition, Part One, Units 1-8 , Barrons Educational Series, Inc., 2004
John Flower with Ron Martinez, American Business Vocabulary, selected activities. Hove, England: Language Teaching Publications
Longman Dictionary of Contemporary English ( recommended )
Supplemental Materials
David Grant and Robert Mc Larty, Business Basics, Oxford, England: Oxford University Press, 1995
Roger Barnard and Jeff Cady, Business Venture 1, Oxford, England: Oxford University Press, 1995
Pacific Daily News, magazines and local newspapers
Methods of Instruction
Formal lecture style of presentation of learning points
Discussion of learning points
Review exercises
Pair and group work activities
Evaluation
Grades will be based on quizzes, tests, review exercises, homework, class participation during discussions, pair and group work, mid term and final examinations.
Attendance Policy
The COM-FSM attendance policy applies to this course.
X. Academic Honesty Policy
The COM-FSM academic honesty policy applies to this course.
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