PROJECT DATE BUSINESS MODEL CANVAS SPLASH

BUSINESS MODEL CANVAS SPLASH

MASHUP OF CONTENT FROM

ALEX OSTERWALDER'S

BUSINESS MODEL CANVAS

WITH ICONS FROM

REVENUE STREAMS

- FOR WHAT VALUE ARE OUR CUSTOMERS REALLY WILLING TO PAY?

- FOR WHAT DO THEY CURRENTLY PAY? - HOW ARE THEY CURRENTLY PAYING? - HOW WOULD THEY PREFER TO PAY? - HOW MUCH DOES EACH REVENUE STREAM

CONTRIBUTE TO OVERALL REVENUES?

COST STRUCTURE

- WHAT ARE THE MOST IMPORTANT COSTS INHERENT IN OUR BUSINESS MODEL?

- WHICH KEY RESOURCES ARE MOST EXPENSIVE? - WHICH KEY ACTIVITIES ARE MOST EXPENSIVE?

CUSTOMER SEGMENTS

- FOR WHOM ARE WE CREATING VALUE? - WHO ARE OUR MOST IMPORTANT

CUSTOMERS?

PROJECT

D AT E

OVERALL PROGRESS

DO YOU HAVE A CLEAR IDEA OF YOUR BUSINESS MODEL(S)?

KEY PARTNERS

- WHO ARE OUR KEY PARTNERS? - WHO ARE OUR KEY SUPPLIERS? - WHICH KEY RESOURCES ARE WE ACQUIRING FROM PARTNERS? - WHICH KEY ACTIVITIES DO PARTNERS PERFORM?

KEY ACTIVITIES

- WHAT KEY ACTIVITIES DO OUR VALUE PROPOSITIONS REQUIRE?

- OUR DISTRIBUTION CHANNELS? - CUSTOMER RELATIONSHIPS? - REVENUE STREAMS?

1

5

KEY RESOURCES

- WHAT KEY RESOURCES DO OUR VALUE PROPOSITIONS REQUIRE?

- OUR DISTRIBUTION CHANNELS? - CUSTOMER RELATIONSHIPS? - REVENUE STREAMS?

R AT E C L A R I T Y & STAT E OF EACH ASPECT.

( 1 ) B E I N G P R O B L E M AT I C S I T UAT I O N OR HAVING UNCLARITY.

(5) HAVING CLARITY & BEING IN A BENEFICAL SITUATION.

CHANNELS

- THROUGH WHICH CHANNELS DO OUR CUSTOMER SEGMENTS WANT TO BE REACHED?

- HOW ARE WE REACHING THEM NOW? - HOW ARE OUR CHANNELS INTEGRATED? - WHICH ONES WORK BEST? - WHICH ONES ARE MOST COST EFFICIENT? - HOW ARE WE INTEGRATING THEM WITH CUSTOMER

ROUTINES?

VALUE PROPOSITION

- WHAT VALUE DO WE DELIVER TO THE CUSTOMERS? - WHICH ONE OF OUR CUSTOMER'S PROBLEMS ARE WE HELPING TO SOLVE? - WHICH CUSTOMER NEED ARE WE SATISFYING?

CUSTOMER RELATIONSHIPS

- WHAT TYPE OF RELATIONSHIP DOES EACH OF OUR CUSTOMER SEGMENTS EXPECT US TO ESTABLISH AND MAINTAIN WITH THEM?

- WHICH ONES HAVE WE ESTABLISHED? - HOW ARE THEY INTEGRATED WITH THE REST OF OUR BUSINESS MODEL? - HOW COSTLY ARE THEY?

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