Chapter 2: Organizational Strategy, Competitive Advantage ...

What makes a competitive advantage sustainable, and why? In this session, we develop the resource-based theory to analyze asymmetries in the resources and capabilities of firms as the basis for sustainability. Two major classes of isolating mechanisms are introduced: barriers to imitation and first-mover & late advantages. ................
................

In order to avoid copyright disputes, this page is only a partial summary.

Google Online Preview   Download